Manana Kajaia

Chief Marketing Officer at Transporter/ტრანსპორტერი
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Contact Information
Location
Tbilisi, Georgia, GE
Languages
  • Georgian Native or bilingual proficiency
  • English Full professional proficiency
  • Russian Professional working proficiency
  • German Elementary proficiency

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Credentials

  • Leadership Development Experience Certificate from "AIESEC" in Prague International Youth Organization
    AIESEC
    Mar, 2018
    - Sep, 2024
  • Certificate for High Math Achievement from Bank of Georgia University
    Bank of Georgia University
    Jun, 2017
    - Sep, 2024
  • Certificate for successful organization of Anti-Bulling Campaign
    Ministry of Education and Science, Georgia
    May, 2015
    - Sep, 2024
  • Certificate for taking part in the international project "Making a Difference"
    British Council, Georgia
    Apr, 2013
    - Sep, 2024
  • Certificate for the "Active person of the day"
    US Embassy, Georgia
    May, 2012
    - Sep, 2024
  • IELTS certificate
    British Council, Georgia
    May, 2017
    - Sep, 2024

Experience

    • Georgia
    • Motor Vehicle Manufacturing
    • 1 - 100 Employee
    • Chief Marketing Officer
      • May 2021 - Present

      • Transporter is the official dealer and global importer of recreational, mountain resort and forest / gardening equipment brands: BRP, CFMOTO, Kawasaki, KYMCO, Quicksilver, PistenBully, MND Group, Gardena, Husqvarna, Volvo Penta, Jobe, Tucano Urbano, AGV, Flagmore and Carlstar Group.• Positioning the company / brands and sub-brands in the existing market.• Planning and implementation of advertising activities in order to introduce products in the market and growth sales.• Define marketing strategies and coordinating marketing campaigns, events and presentations.• Identify the target audience / select the right communication channels and evaluate the effectiveness of the advertising campaign.• Determine marketing budget, analyze sales and customer behavior statistics, and prepare weekly report.• Collaborate with advertising agencies and define advertising material designs according to standards.

    • Georgia
    • Mechanical Or Industrial Engineering
    • Chief Marketing Officer
      • May 2021 - Present

      • Mountain Resorts Solutions is the leading provider of four season resorts development equipment and solutions.• Positioning the company / brands and sub-brands in the existing market.• Planning and implementation of advertising activities in order to introduce products in the market and growth sales.• Define marketing strategies and coordinating marketing campaigns, events and presentations. • Mountain Resorts Solutions is the leading provider of four season resorts development equipment and solutions.• Positioning the company / brands and sub-brands in the existing market.• Planning and implementation of advertising activities in order to introduce products in the market and growth sales.• Define marketing strategies and coordinating marketing campaigns, events and presentations.

    • Georgia
    • Automotive
    • 1 - 100 Employee
    • Marketing Specialist
      • Apr 2019 - May 2021

      • GT Motors is an official representative of 4 automotive brands in Georgia: Land Rover, Jaguar, Ford and Suzuki.• I was analyzing of marketing communication, collection of verification materials. Participate in coordinating and conducting an advertising campaign, event, presentation at the US and British Embassies, in addition to various large companies.• Was participating in developing a marketing plan / marketing activity, finding the best market price from various service providers, collecting service documentation.• Was conducting marketing market demand analysis for the Sales Department and considering this helping them to achieve goals, what implies an increase of car sales.• Was conducting customer follow up that means customer satisfaction survey, analyzing and reporting the result data.• Was administering and manage the web pages of the automotive brands (Land Rover, Jaguar, Ford, Suzuki), Facebook, Instagram, YouTube and other social networks within the company, communicating with customers. Was communicating with headquarters and make updates.• Was controlling of the amount of marketing materials available on the company balance sheet.• Was designing the required stationery materials (business cards, blanks, envelopes) for the company according to standards, with custom suppliers.

    • Retail
    • 1 - 100 Employee
    • Human Resources Intern
      • May 2018 - Jul 2018

      • I was doing internship to the Human Resources Department.• Was taking part in the Recruitment Process. • I was doing internship to the Human Resources Department.• Was taking part in the Recruitment Process.

    • Project Manager
      • Apr 2016 - Apr 2016

      • I was coordinating the project - International Photo Exhibition of the pupils from six participating European countries and Georgia supported by the European Commission with the Dutch Lithuanian Culture Center and taking part in the exhibition.• Letter-recommendation from the Dutch - Lithuanian Cultural Center Director Saule Gaizauskaite. • I was coordinating the project - International Photo Exhibition of the pupils from six participating European countries and Georgia supported by the European Commission with the Dutch Lithuanian Culture Center and taking part in the exhibition.• Letter-recommendation from the Dutch - Lithuanian Cultural Center Director Saule Gaizauskaite.

    • Project Manager
      • Feb 2015 - Feb 2015

      • I was organized the event and reach out the Vice President of the UN Committee of the Rights of the Child to perform presentation and discussion-round on topic of Juvenile Justice Project which was successfully implemented in Georgia Justice System.• Letter-recommendation from the Vice President of the UN Committee of the Rights of the Child and member of the Appeals Chamber of the Residual Court of Sierra Leone, Justice Renate Winter. • I was organized the event and reach out the Vice President of the UN Committee of the Rights of the Child to perform presentation and discussion-round on topic of Juvenile Justice Project which was successfully implemented in Georgia Justice System.• Letter-recommendation from the Vice President of the UN Committee of the Rights of the Child and member of the Appeals Chamber of the Residual Court of Sierra Leone, Justice Renate Winter.

Education

  • Oxford Brookes University
    Bachelor of Business Administration - BBA, International Finance
    2017 - 2021
  • Prague University of Economics and Business
    Bachelor of Business Administration - BBA, International Finance
    2018 - 2018
  • The First Classical Gymnasium In Tbilisi
    2005 - 2017

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