Manalee Raut
Creative Director at 4AM Worldwide- Claim this Profile
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Topline Score
Bio
LinkedIn User
There are Creative Directors and then there are Creative Partners. Manalee straddles both roles with ease. Clear in instructions to the team as a leader and always willing to partner on lofty ideas as a keen student, she knows what role to play when. A calm demeanor on the outside and a sharp artist inside, she makes collaboration a breeze. She is one of those rare CDs that park her designation on the side and jumps in trenches with the team hands-on. A true asset for team dynamics, a creative force as an individual performer and a great listener for brainstorming, a great resource for just about any creative house of any scale.
Meenaz Shamim
Manalee is a creative force and one of the most talented individual I have ever worked with in advertising. She is focused, smart, sharp, honest and has attention to detail. I was fortunate to work directly with her on few projects and on others where I did not coordinate with her directly, just her name in the team assigned on the project was enough assurance for me that the final output which will be delivered will be what the client expects and almost every time the output has exceeded clients expectations. She has the ability to balance strategy, creative concepts and practical considerations and provide the right solution to the clients across all platforms- print, outdoor and digital. She is passionate about her work and an inspiration to her colleagues and juniors. Manalee makes things happen and her upbeat positive attitude is contagious. She is an asset to the organization and will always be my creative rockstar ☺
LinkedIn User
There are Creative Directors and then there are Creative Partners. Manalee straddles both roles with ease. Clear in instructions to the team as a leader and always willing to partner on lofty ideas as a keen student, she knows what role to play when. A calm demeanor on the outside and a sharp artist inside, she makes collaboration a breeze. She is one of those rare CDs that park her designation on the side and jumps in trenches with the team hands-on. A true asset for team dynamics, a creative force as an individual performer and a great listener for brainstorming, a great resource for just about any creative house of any scale.
Meenaz Shamim
Manalee is a creative force and one of the most talented individual I have ever worked with in advertising. She is focused, smart, sharp, honest and has attention to detail. I was fortunate to work directly with her on few projects and on others where I did not coordinate with her directly, just her name in the team assigned on the project was enough assurance for me that the final output which will be delivered will be what the client expects and almost every time the output has exceeded clients expectations. She has the ability to balance strategy, creative concepts and practical considerations and provide the right solution to the clients across all platforms- print, outdoor and digital. She is passionate about her work and an inspiration to her colleagues and juniors. Manalee makes things happen and her upbeat positive attitude is contagious. She is an asset to the organization and will always be my creative rockstar ☺
LinkedIn User
There are Creative Directors and then there are Creative Partners. Manalee straddles both roles with ease. Clear in instructions to the team as a leader and always willing to partner on lofty ideas as a keen student, she knows what role to play when. A calm demeanor on the outside and a sharp artist inside, she makes collaboration a breeze. She is one of those rare CDs that park her designation on the side and jumps in trenches with the team hands-on. A true asset for team dynamics, a creative force as an individual performer and a great listener for brainstorming, a great resource for just about any creative house of any scale.
Meenaz Shamim
Manalee is a creative force and one of the most talented individual I have ever worked with in advertising. She is focused, smart, sharp, honest and has attention to detail. I was fortunate to work directly with her on few projects and on others where I did not coordinate with her directly, just her name in the team assigned on the project was enough assurance for me that the final output which will be delivered will be what the client expects and almost every time the output has exceeded clients expectations. She has the ability to balance strategy, creative concepts and practical considerations and provide the right solution to the clients across all platforms- print, outdoor and digital. She is passionate about her work and an inspiration to her colleagues and juniors. Manalee makes things happen and her upbeat positive attitude is contagious. She is an asset to the organization and will always be my creative rockstar ☺
LinkedIn User
There are Creative Directors and then there are Creative Partners. Manalee straddles both roles with ease. Clear in instructions to the team as a leader and always willing to partner on lofty ideas as a keen student, she knows what role to play when. A calm demeanor on the outside and a sharp artist inside, she makes collaboration a breeze. She is one of those rare CDs that park her designation on the side and jumps in trenches with the team hands-on. A true asset for team dynamics, a creative force as an individual performer and a great listener for brainstorming, a great resource for just about any creative house of any scale.
Meenaz Shamim
Manalee is a creative force and one of the most talented individual I have ever worked with in advertising. She is focused, smart, sharp, honest and has attention to detail. I was fortunate to work directly with her on few projects and on others where I did not coordinate with her directly, just her name in the team assigned on the project was enough assurance for me that the final output which will be delivered will be what the client expects and almost every time the output has exceeded clients expectations. She has the ability to balance strategy, creative concepts and practical considerations and provide the right solution to the clients across all platforms- print, outdoor and digital. She is passionate about her work and an inspiration to her colleagues and juniors. Manalee makes things happen and her upbeat positive attitude is contagious. She is an asset to the organization and will always be my creative rockstar ☺
Experience
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4AM Worldwide
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India
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Advertising Services
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1 - 100 Employee
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Creative Director
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May 2021 - Present
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Associate Creative Director
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Nov 2019 - May 2021
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TAG Vinnatti Private Limited
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India
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Advertising Services
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1 - 100 Employee
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Associate Creative Director
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Apr 2016 - Oct 2019
Some of the brands worked on :Residential Real Estate - Godrej Properties, Sobha Developers, Lodha, House Of Hiranandani, Mahindra Lifespaces, Piramal RealtyCommercial Real Estate - Blackstone - Nucleus, Brookfield Properties - EquinoxHome Rental - NestAwayHome Decor & Building Materials - Associate Decor Limited - Laminates and Particle boards,Trubore Piping Systems, Asian Paints- Fiji, GMF Luxury Home DecorRetail - Blackstone - Nexus Malls, Amazon, Tammy TradeHospitality - Fishtro, SambarEducation - IIM - Udaipur, FABSFinance - Piramal Capital & Housing Finance, American ExpressAutomobile - Ather EnergyResponsibilities encompass the following:• Handling brands across different verticals like advertising, branding, digital, events and exhibition.• Understand brand needs from clients, ideate with teams, strategise and formulate creative solutions on existing clients as well as pitches.• Lead a team of creative minds and provide guidance to fellow teammates.• Coordinate within the creative team and account management teams to enable smooth flow of work.• Front clients and present brand solutions alongside the AM team.• Track and analyse released content.
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Art Director
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Aug 2013 - Apr 2016
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Senior Visualiser + Graphic Designer
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Aug 2010 - Jul 2013
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Pinxit Blue
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India
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Advertising Services
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1 - 100 Employee
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Visualiser
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Jun 2008 - Feb 2010
Brands worked on : Anmol Jewellers, Gini Fabrics, Mahindra Automotive, Maxx Mobiles, Tikona Digital Networks, Irony Jeans, Bharat Petroleum Responsibilities encompass the following:• Ideate with art director, copywriter and formulate creative solutions.• Designing logos, product packaging, ads as well as other collaterals.• Handling photoshoots with the art director. Brands worked on : Anmol Jewellers, Gini Fabrics, Mahindra Automotive, Maxx Mobiles, Tikona Digital Networks, Irony Jeans, Bharat Petroleum Responsibilities encompass the following:• Ideate with art director, copywriter and formulate creative solutions.• Designing logos, product packaging, ads as well as other collaterals.• Handling photoshoots with the art director.
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Education
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2004 - 2008
Sophia Polytechnic, Mumbai
BFA (Applied Art), Advertising and Design
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