Manal Hashwe, CDMP
Media Planner at Omnicom Media Group (MENA)- Claim this Profile
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English Full professional proficiency
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Arabic Full professional proficiency
Topline Score
Bio
Credentials
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Foundations of Diversity, Equity, Inclusion, and Belonging
LinkedInNov, 2023- Nov, 2024 -
Certified Digital Marketing Professional
Digital Marketing InstituteSep, 2022- Nov, 2024 -
Data Storytelling Basics
LinkedInAug, 2022- Nov, 2024 -
Being an Effective Team Member
LinkedInJul, 2022- Nov, 2024 -
Building a Better To-Do List
LinkedInJul, 2022- Nov, 2024 -
Business Etiquette: Phone, Email, and Text
LinkedInJul, 2022- Nov, 2024 -
Designing a Presentation
LinkedInJul, 2022- Nov, 2024 -
Enhance Your Productivity with Effective Note-Taking
LinkedInJul, 2022- Nov, 2024 -
Improving Your Focus
LinkedInJul, 2022- Nov, 2024 -
Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and more
CourseraDec, 2020- Nov, 2024 -
The Fundamentals of Digital Marketing
GoogleSep, 2020- Nov, 2024 -
THOMSON REUTERS EIKON - VERSION 4
Thomson Reuters MENAJan, 2017- Nov, 2024 -
Participant in the L’Oréal Brandstorm 2016 Business Competition
L'OréalMar, 2016- Nov, 2024 -
Augmented Reality Strategies for Advertisers
Snap Inc.Oct, 2022- Nov, 2024 -
Snapchat Essentials
Snap Inc.Oct, 2022- Nov, 2024 -
Search Ads 360 Certification Exam
GoogleJun, 2022- Nov, 2024
Experience
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Omnicom Media Group (MENA)
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United Arab Emirates
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Advertising Services
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100 - 200 Employee
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Media Planner
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May 2022 - Present
● Assisted in the development and execution of media plans across multiple channels, including digital, print, and radio advertising, for clients in the healthcare and consumer goods industries ● Conducted audience research and competitive analysis to inform media strategy and identify opportunities to reach target audiences effectively ● Analyzed campaign performance data and provided recommendations to optimize several campaigns ● Collaborated with cross-functional teams… Show more ● Assisted in the development and execution of media plans across multiple channels, including digital, print, and radio advertising, for clients in the healthcare and consumer goods industries ● Conducted audience research and competitive analysis to inform media strategy and identify opportunities to reach target audiences effectively ● Analyzed campaign performance data and provided recommendations to optimize several campaigns ● Collaborated with cross-functional teams, including account managers, creative teams, and media vendors to ensure seamless execution of campaigns ● Conducted actualization for multiple campaigns, ensuring projects stayed within budget and met the deadlines ● Main Clients: ADCB, Levi’s. Previously ADGMO & ADIO Show less ● Assisted in the development and execution of media plans across multiple channels, including digital, print, and radio advertising, for clients in the healthcare and consumer goods industries ● Conducted audience research and competitive analysis to inform media strategy and identify opportunities to reach target audiences effectively ● Analyzed campaign performance data and provided recommendations to optimize several campaigns ● Collaborated with cross-functional teams… Show more ● Assisted in the development and execution of media plans across multiple channels, including digital, print, and radio advertising, for clients in the healthcare and consumer goods industries ● Conducted audience research and competitive analysis to inform media strategy and identify opportunities to reach target audiences effectively ● Analyzed campaign performance data and provided recommendations to optimize several campaigns ● Collaborated with cross-functional teams, including account managers, creative teams, and media vendors to ensure seamless execution of campaigns ● Conducted actualization for multiple campaigns, ensuring projects stayed within budget and met the deadlines ● Main Clients: ADCB, Levi’s. Previously ADGMO & ADIO Show less
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BLOM BANK s.a.l.
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Lebanon
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Banking
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700 & Above Employee
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Junior Internal Auditor
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Jan 2018 - Jul 2022
• Analyzing, evaluating, developing, and implementing new control systems that optimize operations or utilize new technologies. • Recording, reviewing, and interpreting data to determine the effectiveness of operations. • Researching discrepancies, operational problems, or other issues. • Examining records, reports, receipts, or other documents and comparing them to company assets and liabilities. • Bringing company strengths and weaknesses to the attention of management and… Show more • Analyzing, evaluating, developing, and implementing new control systems that optimize operations or utilize new technologies. • Recording, reviewing, and interpreting data to determine the effectiveness of operations. • Researching discrepancies, operational problems, or other issues. • Examining records, reports, receipts, or other documents and comparing them to company assets and liabilities. • Bringing company strengths and weaknesses to the attention of management and providing advice as they develop responses or fixes for these issues. • Generating reports and presenting findings to management or other interested parties. • Liaising with the audited branch and departments to discuss the scope of work, and clear audit findings. • Maintaining a solid understanding of the auditing practices for Foreign Branches and Subsidiaries through the regular reviews of policies, procedures, plans, working papers, reports, memos, etc. • Collecting and analyzing data to identify fraud, non-compliance with laws, regulations, and management policies. • Evaluating security information and some associated risk that may affect the organization. • Detecting instances of fraud and submitting reports to the management investigating cases of fraud, and provide security for the organizational asset.
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Internal Audit Internship
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Oct 2017 - Dec 2017
• Analyzed data to identify fraud and non-compliance cases. • Assisted in audit asset & liability reconciliations. • Performed audit test work and documentation under the supervision of a lead audito
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American University of Beirut
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Lebanon
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Higher Education
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700 & Above Employee
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Research Assistant
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Jun 2017 - Jul 2017
• Participated in a social enhancement research project within Beirut’s housing sector. • Conducted surveys and literature reviews. • Collected and completed data, gap assessment, and benchmarking analysis. • Prepared interview questions and summarized results. • Maintained accurate records of interviews, and safeguarded the confidentiality of subjects as necessary. • Managed and responded to project related email. • Participated in a social enhancement research project within Beirut’s housing sector. • Conducted surveys and literature reviews. • Collected and completed data, gap assessment, and benchmarking analysis. • Prepared interview questions and summarized results. • Maintained accurate records of interviews, and safeguarded the confidentiality of subjects as necessary. • Managed and responded to project related email.
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Fransabank SAL
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Lebanon
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Banking
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700 & Above Employee
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Summer Intern
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Jun 2016 - Jul 2016
• Participated in promoting the bank’s products to existing and new customers. • Assisted customer service officers in onboarding new clients and solving clients’ problems and complaints. • Assisted the risk management department in assessing retail risk across multiple portfolios (vehicle loans, housing loans, and personal loans). • Participated in promoting the bank’s products to existing and new customers. • Assisted customer service officers in onboarding new clients and solving clients’ problems and complaints. • Assisted the risk management department in assessing retail risk across multiple portfolios (vehicle loans, housing loans, and personal loans).
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Bankmed
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Lebanon
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Banking
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700 & Above Employee
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Intern
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Aug 2015 - Aug 2015
Completed a one month training program where i did the following: • Assisted the Operation Support department • Supported the Customer Service department • Assisted the insurance sales department Completed a one month training program where i did the following: • Assisted the Operation Support department • Supported the Customer Service department • Assisted the insurance sales department
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Education
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2014 - 2017
American University of Beirut
Bachelor of Business Administration (BBA), Finance, General -
2011 - 2014
Beirut Annunciation Orthodox College
Lebanese Baccalaureate Part II, Life science
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