Ismayil Mammadli, PMP®
Marketing Chief at ASPI Winery- Claim this Profile
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Bio
Experience
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ASPI Winery
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Azerbaijan
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Beverage Manufacturing
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1 - 100 Employee
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Marketing Chief
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Jun 2021 - Present
• Planning and executing marketing strategy, and reporting the outcomes monthly, quarterly and yearly to the key stakeholders based on the pre-identified KPI metrics • Collaborating with other executives to make high-level decisions regarding the budget and the direction of the company • Understanding and developing budgets and finance, including expenditures, R & D appropriations, ROI and PL projections • Coordinating marketing efforts with the company’s financial and branding goals • Overseeing the company’s overall advertising and sales strategy • Driving revenue by increasing sales through marketing activities • Leading, budgeting and monitoring & controlling all the marketing related projects • Handling every aspect of market research and sales data analysis in order to better understand the market, customers and competitors • Evaluating and reviewing current marketing trends and advertisements to determine the effectiveness of different styles and strategies Show less
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Azerbaijan Tourism Board (ATB)
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Azerbaijan
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Leisure, Travel & Tourism
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1 - 100 Employee
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Web Content Coordinator
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Jan 2021 - May 2021
• Manage day-to-day activities on all websites to support comprehensive content and branding strategy that is aligned with the company’s strategic goals and objectives. • Collaborating with marketing, brand and design teams to develop site content and designs that maintain a consistent brand voice and style for various website properties. • Maintain and publish website content and promotions to ensure the best possible experience to achieve optimal conversion, best in class user experience and increase sales. • Tracking, reporting and improving comprehensive website traffic measurement on google analytics to increase brand awareness and identify best practices. Monitoring all websites and microsites statistics to ensure maximum search engine optimization and traffic growth. • Staying up-to-date with trends and new strategies including updates to landing page optimizations. • Serving as main point of contact with some third party developers who provide services that make all websites and microsites best in class. • Managing the webpages below: Show less
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Kleiderly
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Germany
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Retail
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1 - 100 Employee
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Market Data Analyst
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Mar 2020 - Sep 2020
• Collecting data on consumers and competitors and consolidating information into actionable items, reports and presentations • Performing comprehensive and reliable SWOT analysis • Collect market statistics and interpret them • Find and analyze B2B opportunities and reporting the final outcome • Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales and methods of operation BIGGEST ACHIEVEMENT: Did find a very important manufacturers and being a game-changer in hanger and sunglasses production. This led the company to understand the costs, time, the market and legal procedures very detailed in its early stages. Show less
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Azersun Holding
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Azerbaijan
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Food Production
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700 & Above Employee
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Recruiter
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Feb 2018 - Jun 2018
• Sourcing candidates using a variety of search methods for building a robust candidate pipeline • Screening candidates by reviewing resumes and job applications, and performing phone screenings • Taking the ownership of candidate experience by designing and managing it • Develop job postings, job descriptions, and position requirements • Interviewing and the selection process overall • Using Microsoft SharePoint to establish examination sessions • Sourcing candidates using a variety of search methods for building a robust candidate pipeline • Screening candidates by reviewing resumes and job applications, and performing phone screenings • Taking the ownership of candidate experience by designing and managing it • Develop job postings, job descriptions, and position requirements • Interviewing and the selection process overall • Using Microsoft SharePoint to establish examination sessions
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Azersun Holding
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Azerbaijan
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Food Production
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700 & Above Employee
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HR Staffing Officer
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Jul 2017 - Sep 2017
• Collecting, optimizing, uploading and archiving employees’ data onto the system using SAP • Using eBA to make documentations and following and controlling the flow of the work • Approving or declining employees’ permissions by analyzing the situations • Collecting, optimizing, uploading and archiving employees’ data onto the system using SAP • Using eBA to make documentations and following and controlling the flow of the work • Approving or declining employees’ permissions by analyzing the situations
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Education
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University of Rome Tor Vergata
Master of Science - MS, Business Administration, Management Consulting and Project Management -
European-University Viadrina
Master of Science - MS, Management and Operations -
Azerbaijan State University of Economics • UNEC
Bachelor of Science - BS (SABAH groups), Finance, General