Experience

Evoke

• United States
• Advertising Services
• 400 - 500 Employee

• • Oct 2022 - Present

• • Apr 2022 - Oct 2022

  Lead the creation of integrated marketing and communications plans for a specific set of clients and brands, translating our clients’ business objectives and brand strategies into integrated multichannel marketing programs that leverage the strengths of both traditional and digital communications channels to deliver consistent, differentiated, and valued customer experiences

• • Jan 2021 - Apr 2022

  Help drive activation planning for our clients, providing strong multichannel marketing expertise to the multidisciplinary teams that serve our clients.



Trinity Health Of New England

• United States
• Hospitals and Health Care
• 700 & Above Employee

• Marketing Strategist

  • Dec 2017 - Jan 2021

  - Provided oversight, marketing strategy and project management for several service lines within the hospital (women’s services, orthopedics, diabetes, and cancer) to build awareness of our services through print, web, digital, internal, social media, and video - Managed Spirit of Women network, a 4000+ network of women, though website updates, a strategic monthly communication plan, social media, panel discussions with providers, and three annual large scale events - Cultivated and maintained strategic partnerships with Hartford Athletic, Hartford YardGoats, Travelers Championship, Hartford Marathon Foundation, University ofHartford, Springfield Thunderbirds through creative and multi-platform activations Show less



Gengras Harley-Davidson

• East Hartford, CT

• Marketing & Events Manager

  • Mar 2017 - Dec 2017

  • Planned, promoted, and managed over forty yearly events from start to finish through extensive project management, marketing on various platforms, communications withstaff roles and expectations, execution of each event, and follow up with new leads • Devised detailed communication plan for all departments through targeted marketing, CRM management, and strategic processes that aim to grow awareness, profitability, and ridership • Redesigned website and maintain all aspects of site • Managed Facebook account and reputation websites Show less



Gengras Motors

• East Hartford, CT

• Communications Manager

  • Nov 2015 - Mar 2017

  • Implemented a structured, cohesive,and thoughtful social media plan through paid ads, targeted audiences, strategic partnerships, growth and reach, all within a fixed budget •Maintained all dealerships websites •Designed all promotional materials • Managed all reputation websites for all dealerships; facilitated responses from management and resolved all issues • Redesigned and maintained company’s internal website, communications and events • Implemented a structured, cohesive,and thoughtful social media plan through paid ads, targeted audiences, strategic partnerships, growth and reach, all within a fixed budget •Maintained all dealerships websites •Designed all promotional materials • Managed all reputation websites for all dealerships; facilitated responses from management and resolved all issues • Redesigned and maintained company’s internal website, communications and events



Billings Forge Community Works

• Hartford, Connecticut, United States

• Catering Director

  • Apr 2015 - Nov 2015

  • Planned, negotiated, and executed professional and social events, including several 400+ guests weddings and fundraisers • Redesigned marketing materials, menus, and advertisements • Created newsletters and maintained communication to clients • Increased brand recognition through integrated marketing and social media strategies • Planned, negotiated, and executed professional and social events, including several 400+ guests weddings and fundraisers • Redesigned marketing materials, menus, and advertisements • Created newsletters and maintained communication to clients • Increased brand recognition through integrated marketing and social media strategies



The Contemporary Austin

• United States
• Museums, Historical Sites, and Zoos
• 1 - 100 Employee

• Gallery Attendant

  • Jan 2011 - Aug 2013



Hearst Magazines

• United States
• Media Production
• 700 & Above Employee

• Photo Researcher - Redbook

  • Feb 2011 - Oct 2011



Rodale Inc.

• United States
• Book and Periodical Publishing
• 100 - 200 Employee

• Photo & Art Assistant

  • Jul 2008 - Feb 2011



Hearst Magazines

• United States
• Media Production
• 700 & Above Employee

• Photo Intern - Marie Claire

  • Jan 2008 - May 2008