Experience

Avalanche Studios Group
• Sweden
• Computer Games
• 400 - 500 Employee
• Senior Product Marketing Manager

  • Apr 2021 - Present


Paradox Interactive

• Sweden
• Computer Games
• 300 - 400 Employee

• Senior Product Marketing Manager

  • Apr 2017 - Mar 2021

  Main responsibilities is to develop innovative marketing plans that will drive demand, while also coordinating marketing functions, the development team and the internal product organization to ensure alignment on game vision, marketing strategy as well as the successful implementation, evaluation and reporting for the marketing campaigns. Work closely with the product teams on assigned games from singing to sunset. Ensure fulfillment of integrated marketing campaigns by coordinating marketing… Show more Main responsibilities is to develop innovative marketing plans that will drive demand, while also coordinating marketing functions, the development team and the internal product organization to ensure alignment on game vision, marketing strategy as well as the successful implementation, evaluation and reporting for the marketing campaigns. Work closely with the product teams on assigned games from singing to sunset. Ensure fulfillment of integrated marketing campaigns by coordinating marketing functions within limits of project including customer acquisition and retention, brand development, content marketing, marketing communications, sales management, distribution channel management and customer services.

• Communications Manager

  • Apr 2016 - Apr 2017

  Create and execute communication plans, identify PR opportunities, coordinate the content creation teams and work closely with the Creative Director, Brand Managers, Trailer - and Graphics producers and Community Developers to ensure all external communication is in line with the game's brand. Also work day to day with social media, journalists and articles to ensure we're always up to… Show more Create and execute communication plans, identify PR opportunities, coordinate the content creation teams and work closely with the Creative Director, Brand Managers, Trailer - and Graphics producers and Community Developers to ensure all external communication is in line with the game's brand. Also work day to day with social media, journalists and articles to ensure we're always up to date on our brands.

• Senior Community Manager

  • Apr 2015 - Apr 2016

  Manage the development of community team, plan and execute social campaigns for all Paradox Interactive titles and help maintain and develop Paradox Interactive's external profile.

• Global Social Media - and E-mail Marketing Manager

  • Jan 2014 - Apr 2015

  Planning and executing social campaigns for all Paradox Interactive games, co-ordinate and maintaining day to day communications across our channels. Drive the development of our CRM marketing efforts and develop basic customer journeys through our email systems.

• Nordic PR Lead and Global Social Media Manager

  • 2013 - 2014

  Be the Global PR leads “eyes on the ground” at the Stockholm HQ, be the representative of the global PR teams internally by participating in brand meetings and helping to identify PR beats for all games. Managing all of the company's social media channels, including creating daily engaging content, answering questions and solving support issues.



op5

• Sweden
• Software Development
• 1 - 100 Employee

• Webb Administrator

  • Oct 2011 - Dec 2012

  Manage all of op5s web platforms, produce content together with the marketing team, overseeing web development and improvements of the web portal and manage social media channels. Coordinate the web development team in Ukraine, Stockholm and India. Manage all of op5s web platforms, produce content together with the marketing team, overseeing web development and improvements of the web portal and manage social media channels. Coordinate the web development team in Ukraine, Stockholm and India.



Gameplayer.se

• Computer Games

• Head of operations

  • Mar 2010 - May 2011

  Act as editor in chief lead the team of writers and editors in their creative development, facilitate content creation, web development and advertising revenue for the site. Act as editor in chief lead the team of writers and editors in their creative development, facilitate content creation, web development and advertising revenue for the site.



Hälsingekuriren

• Skribent

  • Sep 2003 - Aug 2005

  Skribent på frilansbasis Skribent på frilansbasis