Experience

SooperChef
• Social Media (Content) Team Lead
• Social Media Team Lead & Account Manager Client Services

  • Dec 2021 - Present

• Social Media & Business Development Executive

  • Dec 2020 - Present

  Social Media Executive/Team Lead:> Scheduling and posting content on company's Instagram, Facebook, Twitter, Pinterest, YouTube accounts using Creator Studio for Facebook and Instagram, at the peak times to get maximum reach and engagement.> Creating carousels using Adobe Premiere.> Writing appropriate hashtags, captions and title for the posts.> Creating and writing engaging questions and content for social media handles. Postings Facebook and Instagram stories to drive traffic to the content and pages.> Managing company's group on Facebook, organized KurKure context in the group, created engaging posts to get maximum entries from the audience. (Target was to get 100 entries, I was successful in getting 131 entries from the audience)> Organized #MySooperStory social media campaign for the company on the occasion of company's 5th anniversary.> Ensuring that targeted KPIs and ROIs are met on Facebook, Instgram and YouTube.Content Creation:> Searching and creating content for YouTube shorts, Instagram and Facebook.> Script Writing: Responsible for writing Script, and detailed Screenplay for the company's official videos.> Event planning for the company's anniversary collaboration with Nishat Hotel.> Caption writing, hashtag research, content suggestions for the brand partners i.e. Coca-Cola, CandyLand, KurKure, Guard Rice, Falak, K&N's, Dalda, Tuc, Walls, Metro etc.> Creating engaging posts using Adobe Photoshop and Canva.> Reviewing recipes and translation of recipes to Arabic and American English.> Creating and writing recipes for K&N's products.Business Development & Public Relations (PR):> Campaign reports of company's collaboration with Coca-Cola, KurKure, 7up, K&N's, Metro etc.> Designing PR package and give aways for influencers and general audience.> Designing and writing content for the appreciation certificates to employees.> Writing out Raw emails to be send out to Clients.> Planned and organized 14th August event in the office. Show less



Anew Recruit

• United States
• Staffing and Recruiting
• 1 - 100 Employee

• Social Media Executive

  • Jun 2020 - Aug 2020

  Associate Recruiter: > I worked as an associate recruiter, was responsible for putting on Job openings on company's LinkedIn profile, was assigned to find the perfect candidates for major roles of Tech Savvy for American companies like Sphera, Payrix, William Hill etc. > Worked with companies COO and best recruiters in finding the best match for companies through LinkedIn Recruiter. > Not only was I responsible for sourcing best candidates, but also creating their submittals, addendum to be sent out to relevant clients. Social Media Executive: > I was responsible for handling company's social media pages like Facebook, LinkedIn, Twitter and used Hootsuite as a tool > Also I created content for job postings and used Canva as a tool. > I was responsible for running the social media pages both organically and inorganically. I run paid ads for jobs on Facebook through Facebook Ads Manager. > I created posts for LinkedIn engagement, wrote captions and was responsible for scheduling posts. > I also designed emails for marketing, created weekly analytics report and reported if the targeted KPIs are met to COO. Assistant to COO: > I was responsible for sending interview invites, InMails and follow up emails to the prospects. > Was responsible for research work on different client's and creating their portfolio to be sent out to candidates. > Also paid my services in the sales department of the company by finding leads on LinkedIn and used Salesforce for this purpose. Tools: > Canva > Hootsuite > Salesforce > LinkedIn Recruiter > Facebook Ads Manager > Facebook > Twitter > LinkedIn Show less


First Step Islamic School
• Teacher

  • Aug 2019 - Aug 2019

Nawa i Waqt Newspaper Organization
• News Editor

  • May 2019 - Jul 2019

FM 96.6
• Colombia
• Broadcast Media Production and Distribution
• Radio Show Host

  • Mar 2018 - Mar 2018