Senior Performance Executive

• Nov 2022 - Present

o Managing key pieces of eCommerce, providing superior service, and delivering innovative solutions wherever possible to Chalhoub Group, and other global and multi-national clients like Faces, Tanagra, Tryano, NARS, Ex Nihilo, The Deal, Molton Brown, and basic support on LG and British Council accounts. o Driving performance across multiple Paid Search and Social platforms; Google, Facebook, Instagram, TikTok, Snapchat, Twitter, LinkedIn, Apple Search, and Microsoft advertising (Bing). • Key Roles, Responsibilities, and Areas of Focus: -Media Plans Implementation. -Daily/Weekly Optimization. -Weekly Recommendations, Insights, and Health Checks. -Campaign Management. -Budget Management. -Media Planning Support. -Forecasting. -Client and Project Management. -Driving Integrated Process and Thinking across client teams, strategy, and product areas. -Delivering Quality and Innovative Solutions. -Development & Delivery of Weekly/Monthly Reports. -Growth Plan Recommendations. Show less

Senior Media Buyer

• Aug 2022 - Nov 2022

-Planning, creating, and managing PPC campaigns across multiple channels and variant markets such as GCC, Russia, UK, USA, Pakistan, Iran, and Turkey. -Monitoring and managing PPC daily, weekly, and monthly campaign budgets. -Ensuring a positive ROI on PPC ad campaigning and spending. -Monitoring, evaluating, and presenting campaign performance. -Generating weekly/monthly performance reports, and analyzing trends, goals, opportunities, and other key performance indicators. -Staying on top of search engine and PPC industry trends. Show less

Performance Media Buyer

• Aug 2021 - Aug 2022

-Planning and executing digital campaigns on Google and Facebook Ads Manager. -Developing strategies to nurture the company's audience, drive online traffic, and generate leads. -Aligning with designers, content creators, and management to develop CRO content to be used for strategic digital campaigns. -Strategizing, Planning, and scheduling creative content on all social platforms. -Monitoring and analyzing ad managers. -Submitting monthly performance reports. -Developing Digital Marketing Strategies. -Running Ads on platforms. -Managing and constantly Marketing newly added properties on various platforms. -Design, build and maintain the company's Social Media presence. -Analyze market trends and recommend changes to market and business development strategies based on analysis and feedback. -Working on third-party platforms like OLX and Property Finder to run ads and capitalize on an untapped pool of prospects. -Constantly keeping up with market trends and researching new tactics and strategies. Show less

Performance Media Buyer

• Jan 2020 - Aug 2021

-Plan and execute digital campaigns. -Develop strategies to nurture the company's audience, drive online traffic, and generate leads. -Aligning with designers, content creators, and management to develop CRO content for strategic digital campaigns. -Strategizing, Planning, and scheduling creative content on all social platforms. -Monitoring and analyzing ad managers. -Submitting monthly performance reports. -Developing Digital Marketing Strategies. -Running Ads on platforms. -Managing and constantly Marketing newly added properties on various platforms. -Design, build and maintain the company's Social Media presence. -Analyze market trends and recommend changes to market and business development strategies based on analysis and feedback. - Constantly keeping up with market trends and researching new tactics and strategies. Show less

Performance Marketer

• 2018 - 2020

Fields of Experience: eCommerce · Real-Estate · Service Industries · App Launch · Events Boosting · Educational · F&B. -Client Handling and Traffic Organizing. -Planning and executing digital campaigns on Google and Facebook Ads Manager. -Aligning with designers and media buyers to submit deliverables and meet deadlines. -Strategizing, Planning, and scheduling creative content on all social platforms. -Monitoring and analyzing ad managers. -Submitting monthly performance reports. -Working on Digital Marketing Strategies. -Running Ads on all platforms. Show less

Marketing Specialist

• Oct 2017 - May 2019

Multi-Media specialist

• 2015 - Jun 2017

Public Relations Specialist

• Jan 2014 - Dec 2014

Mathematics Science Tutor

• 2011 - 2012