Maja Kiszczak
Executive Performance Marketing Specialist at AdVIST Agencja Marketingu Internetowego- Claim this Profile
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angielski Professional working proficiency
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polski Native or bilingual proficiency
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hiszpański Limited working proficiency
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Bio
Credentials
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Skuteczna reklama na Facebooku i Instagramie (2022)
digitalkMar, 2023- Sep, 2024 -
Google's Marketing Expert Journey - ongoing
GoogleFeb, 2023- Sep, 2024 -
Display & Video 360
Google Digital Academy (Skillshop)Jan, 2023- Sep, 2024 -
Allegro Ads Partner - kurs dla agencji
AllegroDec, 2022- Sep, 2024 -
Certyfikat z reklam produktowych
Google Digital Academy (Skillshop)Oct, 2022- Sep, 2024 -
Certyfikat Google Ads z reklamy w sieci reklamowej
Google Digital Academy (Skillshop)Sep, 2022- Sep, 2024 -
Certyfikat Google Ads z reklamy w sieci wyszukiwania
Google Digital Academy (Skillshop)Sep, 2022- Sep, 2024 -
Google Ads (AdWords) - 2020 - Podstawy
UdemyJul, 2022- Sep, 2024 -
Google Ads For Beginners 2022 - Step By Step Process
UdemyJul, 2022- Sep, 2024 -
Google Analytics Certification - Learn How To Pass The Exam
UdemyJun, 2022- Sep, 2024 -
Google Analytics Individual Qualification
Google Digital Academy (Skillshop)Jun, 2022- Sep, 2024 -
The Ultimate Google Analytics Course For Beginners 2022
UdemyApr, 2022- Sep, 2024 -
Basics of internet marketing
Google Digital GarageOct, 2021- Sep, 2024
Experience
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AdVIST Agencja Marketingu Internetowego
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Poland
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Advertising Services
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1 - 100 Employee
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Executive Performance Marketing Specialist
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Mar 2023 - Present
- being responsible for avg. 15 clients in my porftolio (B2B, e-commerce)- creating and maintaning campaings by implementing optimizations (Google Ads, LinkedIn Ads, Facebook/Instagram Ads, Allegro Ads, Twitter Ads, Bing Ads)- implementing tags and pixels via Google Tag Manager- set up Google services for new clients from scratch (GA4, Universal Analytics, Google Tag Manager, Google Merchant Center, Google Ads)- being responsible for programmatic campaigns (Go.pl platform)- preparing reports for clients and internal reports (GDS/Looker)- preparing media plans with estimations for new clients- analyzing data based on Google Universal Analytics/Google Analytics 4, Google Merchant Center, Senuto, Google Search Console, Google Trends- key words research, creating target groups- creating articles for company blog site Show less
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Junior Performance Marketing Specialist
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Nov 2022 - Mar 2023
- being responsible for avg. 15 clients in my porftolio (B2B, e-commerce)- creating and maintaning campaings by implementing optimizations (Google Ads, LinkedIn Ads, Facebook/Instagram Ads, Allegro Ads, Twitter Ads, Bing Ads)- implementing tags and pixels via Google Tag Manager - set up Google services for new clients from scratch (GA4, Universal Analytics, Google Tag Manager, Google Merchant Center, Google Ads)- being responsible for programmatic campaigns (Go.pl platform)- preparing reports for clients and internal reports (GDS/Looker)- preparing media plans with estimations for new clients- analyzing data based on Google Universal Analytics/Google Analytics 4, Google Merchant Center, Senuto, Google Search, Console, Google Trends- key words research, creating target groups Show less
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Trainee Performance Marketing (SEM, PPC)
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Aug 2022 - Oct 2022
- support current PPC Specialists in their daily work (Google Ads, LinkedIn Ads, Facebook/Instagram Ads, Allegro Ads, Twitter Ads, Bing Ads)- being responsible for programmatic campaigns (Go.pl platform)- preparing reports for clients (GDS/Looker)- preparing media plans for new clients- key words research- implementing optimalizations in working campaigns- analyzing data based on Google Universal Analytics/Google Analytics 4, Senuto, Google Search Console, Google Trends
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Apptrust
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Poland
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Advertising Services
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1 - 100 Employee
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Publisher Account Manager
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Nov 2020 - Aug 2022
- actively looking for new partnerships (B2B)- integrating new clients (S2S, API)- being the main POC for publishers (mainly Networks)- being responsible for closing monthly billing with clients- CPI/CPA campaigns set up (Swaarm platform)- making optimizations of active campaigns- analyzing data in Google Sheets, Excel
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Advertiser Account Manager
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Jun 2020 - Nov 2020
- actively looking for new partnerships (B2B)- integrating new clients (S2S, API)- being the main POC for advertisers (mainly Networks)- being responsible for closing monthly billing with clients- CPI/CPA campaigns set up (Affise)- making optimizations of active campaigns- analyzing data in Google Sheets, Excel
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Trainee Programmatic Media Buying
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Feb 2020 - Jun 2020
- being the main POC for DSPs- preparing daily reports in Excel- close cooperation with demand team inside the company- taking care of campaigns set up on the DSP platform- making optimizations for active campaigns based on given budget and the latest performance
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WABCO
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Switzerland
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Motor Vehicle Parts Manufacturing
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700 & Above Employee
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Junior AR Accountant
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Jun 2019 - Dec 2019
- being responsible for accounting daily transfers in the Accounts Receivable department - preparing reports in Excel for internal purposes - daily contact with foreign clients (Sweden, Netherlands, Spain, Denmark) - creating process instructions for backup - preparing reports in Excel - helping with month closing procedures - being responsible for accounting daily transfers in the Accounts Receivable department - preparing reports in Excel for internal purposes - daily contact with foreign clients (Sweden, Netherlands, Spain, Denmark) - creating process instructions for backup - preparing reports in Excel - helping with month closing procedures
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Local Committee Vice President outgoing Global Volunteer
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Feb 2019 - Apr 2019
- strategy planning for future marketing activities and development on a local level- being responsible for operational tasks efficiency (planning, implementation measuring, improvement)- being a leader of the outgoing Global Volunteer department (10 people)- preparing with whole board local conferences and onboarding events- representing local committee inside and outside the University- contacting potential business partners for our exchange programs- being responsible for collecting all documentation from my department activity Show less
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Team Leader outgoing Global Entrepreneur & Global Talent / incoming Global Volunteer
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Jul 2017 - Jan 2019
- being a leader of a 4-person team in the outgoing Global Talent project and later incoming Global Volunteer project- being responsible for coordinating operational tasks- actively participating in all marketing actions on the University campus- recruiting new volunteers- preparing monthly reports from achieved goals- participating in local conferences- taking care of exchange participants from all over the world
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Education
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2020 - 2021
Wyższa Szkoła Bankowa we Wrocławiu
Postgraduate Degree, UX Designer -
2019 - 2021
Wyższa Szkoła Bankowa we Wrocławiu
Magister (Mgr), Management (Modern marketing communication) -
2015 - 2018
Uniwersytet Ekonomiczny we Wrocławiu (daw. Akademia Ekonomiczna im. Oskara Langego we Wrocławiu)
Licencjat (Lic.), Finance and Accounting
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