Experience

FPT Digital

• Vietnam
• IT Services and IT Consulting
• 1 - 100 Employee

• Associate Director – CX&UX Consultant

  • Jan 2019 - Present

  • Leader of Customer Experience Methodology Research Program.• Responsible for Customer Experience focus highly specialized on designing optimal experience models for global clients in Digital Transformation Consultant project.• Interview and work directly with end-users, employees and employers to identify required customization needs, conduct fit gap analysis applied benchmarked Maturity Model and provide solution to improve their operation excellence, customer excellence and innovation excellence.• Collaborate with customers to gain insights of their business, understand their industry whereas conduct research on consumer behaviors to meet clients’ needs.• Develop and final report and Customer Experience roadmap and programs that accelerate customer acquisition and customer value.• Be responsible for Researching program with updated information/trend of Digital Transformation to provide valuable information for related Marketing and Sales Program.



FPT Software

• Vietnam
• IT Services and IT Consulting
• 700 & Above Employee

• Senior UX Designer/UX Consultant

  • Jun 2015 - Dec 2018

  • User experience specialist, related to user interaction solutions, based on creating user persona, using context and their journeys to deliver the highest target about improving customer engagement.• Collaborate with customers to gain insights of their business, understand their industry whereas conduct research on consumer behaviors to meet clients’ needs.• Perform requirements analysis and provide wireframe, interaction design.• Gain experience in planning and managing UX design projects.• Travel around the world to provide user experience consultancy and directly join the project for number of huge customers: Boeing, Airbus, Texas Instrument, NRI, Allianz, Masan Consumer.



Gemtek VietNam Software

• Local PM/Senior UX Designer

  • Jul 2014 - Mar 2015

  Play role of coordinator in projects from Headquarters in Taiwan, using English and Chinese professionally. Participate in UX/UI projects and work with local DEV to deliver completely product to meet clients’ demand. Play role of coordinator in projects from Headquarters in Taiwan, using English and Chinese professionally. Participate in UX/UI projects and work with local DEV to deliver completely product to meet clients’ demand.



FPT Online

• UX Designer/ Marketing Planner

  • Sep 2013 - Jul 2014

  Member of SWAT team, experienced in marketing online for new online product launching. Coordinate tasks from Marketing team by collecting and analyzing statistics about consumers to falicitate products and content design such as official website, landing page as well as other online products. Member of SWAT team, experienced in marketing online for new online product launching. Coordinate tasks from Marketing team by collecting and analyzing statistics about consumers to falicitate products and content design such as official website, landing page as well as other online products.



VNP Group

• Vietnam
• Technology, Information and Internet
• 100 - 200 Employee

• Product Manager/ UX Designer

  • Apr 2012 - Sep 2013

  Manage e-commerce groupon project. Provide consultation and assistance for market team to make strategic plan for marketing activities in order to increase brand and products awareness and interactions with consumers. Manage e-commerce groupon project. Provide consultation and assistance for market team to make strategic plan for marketing activities in order to increase brand and products awareness and interactions with consumers.



Asian Tigers Mobility – Hanoi Branch

• Sales Marketing Assistant

  • May 2011 - Sep 2011

  Sales & Marketing and Operartions responsible, Internship for 4 months• Assisting the manager in daily tasks• Preparing meeting materials• Analyzing business operation price• Seeing guests to collect documents• Completing documents for transporting Sales & Marketing and Operartions responsible, Internship for 4 months• Assisting the manager in daily tasks• Preparing meeting materials• Analyzing business operation price• Seeing guests to collect documents• Completing documents for transporting