Maggie Houchin
Branch Manager at UpLaunch- Claim this Profile
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Experience
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UpLaunch
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United States
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Software Development
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1 - 100 Employee
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Branch Manager
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Sep 2020 - Present
• Cross product line strategy planning and coordination to effectively market and sell products and services • Manage the execution, tracking, and optimization of the marketing plan • Create brand guides and creative briefs for marketing strategies • Coordinate and plan online and in-person marketing events • Cross product line strategy planning and coordination to effectively market and sell products and services • Manage the execution, tracking, and optimization of the marketing plan • Create brand guides and creative briefs for marketing strategies • Coordinate and plan online and in-person marketing events
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Co-Owner
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Jan 2018 - Nov 2021
• Lead and oversee all staff duties and responsibilities with efficient allocation of resources• Performs all business's payroll, financial and accounting and reporting duties• Promote marketing for CrossFit Barboursville through social media and personal contact• Research, assess and create community involvement opportunities• Ensure that over 140 members' needs are being met through encouraging and tracking individual objectives• Create lead generation strategies to generate new business opportunities• Achieved 19% increase in company revenues through implementation of paid marketing strategies
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Red Dress Marketing Solutions
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Advertising Services
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1 - 100 Employee
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Marketing Account Manager
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Jan 2020 - Mar 2020
• Created Facebook and Instagram ads that optimize engagement and deliver ROI• Adjusted client's advertisement budget by maximizing the performance of top ads• Designed high quality WordPress websites based on client's wants and needs• Provided clients with insight and suggestions to drive online traffic• Developed key customer relations to maximize customer satisfaction • Created Facebook and Instagram ads that optimize engagement and deliver ROI• Adjusted client's advertisement budget by maximizing the performance of top ads• Designed high quality WordPress websites based on client's wants and needs• Provided clients with insight and suggestions to drive online traffic• Developed key customer relations to maximize customer satisfaction
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State Electric Supply Co.
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United States
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Wholesale
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300 - 400 Employee
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Marketing Intern
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Jun 2018 - Jun 2019
• Managed all Google platforms for products and services• Created and monitored client campaigns in Google Ads and Google Merchant Center• Examined and interpreted Google Analytics to ensure best market ROI• Organized and optimized business's marketing website• Effectively communicated data and information within departmental structure • Managed all Google platforms for products and services• Created and monitored client campaigns in Google Ads and Google Merchant Center• Examined and interpreted Google Analytics to ensure best market ROI• Organized and optimized business's marketing website• Effectively communicated data and information within departmental structure
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IMG College
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United States
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Higher Education
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Intern
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Aug 2018 - Mar 2019
• Interacted with IMG sponsors and guests to generate new business opportunities• Ensured sponsors objectives are accommodated• Assisted with game day setups, operations, and ensure activities occur according to schedule• Devised methodology to capture content for event sponsors feedback and effectiveness • Interacted with IMG sponsors and guests to generate new business opportunities• Ensured sponsors objectives are accommodated• Assisted with game day setups, operations, and ensure activities occur according to schedule• Devised methodology to capture content for event sponsors feedback and effectiveness
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Education
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Marshall University
Bachelor of Business Administration - BBA, Marketing