Maëna Le Gat
Marketing & Diffusion Manager at GMT Publishing- Claim this Profile
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Bio
Experience
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GMT Publishing
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Switzerland
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Book and Periodical Publishing
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1 - 100 Employee
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Marketing & Diffusion Manager
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Jul 2022 - Present
Genève, Suisse * Partnership & Sponsoring, Marketing & Communication * - Improve the brand’s visibility worldwide, particularly through the creation and development of partnership and sponsorship activities. - Coordinate and create digital and print content. - Organize events related to watchmaking universe (brand parties during trade shows, cocktails, after-work events...) - Manage logistics related to events, partnerships and sponsoring activities. - Gestion de la… Show more * Partnership & Sponsoring, Marketing & Communication * - Improve the brand’s visibility worldwide, particularly through the creation and development of partnership and sponsorship activities. - Coordinate and create digital and print content. - Organize events related to watchmaking universe (brand parties during trade shows, cocktails, after-work events...) - Manage logistics related to events, partnerships and sponsoring activities. - Gestion de la logistique des événements, des partenariats et des activités de sponsoring. Show less
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GBNews
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Switzerland
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Online Audio and Video Media
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1 - 100 Employee
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Event & Communication Manager
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Jan 2022 - May 2022
Geneva * Organization of an art exhibition showcasing young local artists. * - Creation and development of the event’s concept, graphic charter and DNA (storytelling, branding, etc.). - Coordination and creation of digital and print content. - Public relations (press releases, general communications, link between artists and guests...) - Coordination of various partners (graphic designers, artists, external partners...) - Media Planning
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Hublot
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Switzerland
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Retail Luxury Goods and Jewelry
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400 - 500 Employee
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Trade Marketing Coordinator
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Nov 2019 - Dec 2019
Nyon * Manage a trade marketing project. * (Fixed term contract)
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MB&F
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Switzerland
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Retail Luxury Goods and Jewelry
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1 - 100 Employee
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Trade Marketing & Events
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Sep 2018 - Sep 2019
Geneva * Trade Marketing - Visual Merchandising (development and creation of trade-show booths, sales corners, POS displays, goodies, branded sales accessories...) - Coordination and ensure retailers and press needs worldwide (press-kit, retail & commercial). - Logistics management * Event organization * - Watch shows (SIHH / Watches & Wonders, Geneva Watch Days, Baselworld...) - Vernissages, Art openings… - Support for retailers’ events. * Product launches - Public… Show more * Trade Marketing - Visual Merchandising (development and creation of trade-show booths, sales corners, POS displays, goodies, branded sales accessories...) - Coordination and ensure retailers and press needs worldwide (press-kit, retail & commercial). - Logistics management * Event organization * - Watch shows (SIHH / Watches & Wonders, Geneva Watch Days, Baselworld...) - Vernissages, Art openings… - Support for retailers’ events. * Product launches - Public relations (creation of media-kits, lead product presentations to client and collectors...) - Coordination and creation of digital content for social networks (photo shoots, promotional films...) - Web-Publishing (website, newsletter, e-shop, product catalog...) Show less
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ROLEX
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Switzerland
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Retail Luxury Goods and Jewelry
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700 & Above Employee
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Internal Events
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Sep 2017 - Feb 2018
Région de Genève, Suisse - Organise conferences and seminars for employees at the head quarter. - Organise workshops for managers and directors in Switzerland. - Various projects management (translations, heritage, create and implement new procedures...)
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Education
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CREA Genève
International Master in Luxury Marketing (INSEEC Group), Marketing -
ITTS Geneva
Certification, Photoshop -
ITTS Geneva
Certification, InDesign -
INSEEC Genève
Certification, Marketing digital -
Université Lumière (Lyon II)
Bachelor degree, Economics and Econometrics -
iaelyon School of Management
Bachelor degree, Economics and Management -
EF Executive Language Institute
EF CELT (Cambridge English Level Test), Anglais