Mads Plet-Hansen
Co-founder & CEO at Crowdbook- Claim this Profile
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Danish Native or bilingual proficiency
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English Full professional proficiency
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German Limited working proficiency
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Swedish Elementary proficiency
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Norwegian Elementary proficiency
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Dutch Elementary proficiency
Topline Score
Bio
Credentials
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Figure Reasoning Test (IQ 135 - top 1%)
Mensa DenmarkMay, 2013- Nov, 2024
Experience
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Crowdbook
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Denmark
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Software Development
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1 - 100 Employee
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Co-founder & CEO
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Apr 2021 - Present
"Most likely next unicorn" in our Beyond Beta-batch 🚀 Meetings, conferences, teamdays and company retreats - you name it. It's a hassle to book these days. Until now. To replace the "10-field contact form of dread" on conference centers websites, Crowdbook has developed a fully integrateable booking experience, where their customers can now book instantly. "Most likely next unicorn" in our Beyond Beta-batch 🚀 Meetings, conferences, teamdays and company retreats - you name it. It's a hassle to book these days. Until now. To replace the "10-field contact form of dread" on conference centers websites, Crowdbook has developed a fully integrateable booking experience, where their customers can now book instantly.
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MPI Scandinavia Chapter
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Denmark
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Events Services
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1 - 100 Employee
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Board Member
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May 2023 - Present
Board Member of Meeting Professonials International - Scandinavia Chapter. My focus is meeting/travel tech and recruiting. Do you plan meetings in the Nordics? Reach out! Board Member of Meeting Professonials International - Scandinavia Chapter. My focus is meeting/travel tech and recruiting. Do you plan meetings in the Nordics? Reach out!
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Heim Digital
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Denmark
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IT Services and IT Consulting
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Founder
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Jul 2017 - Sep 2021
Building and maintaining digital solutions for homes away from home - hotels and conference centers. Building and maintaining digital solutions for homes away from home - hotels and conference centers.
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Sonnerupgaard Gods
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Denmark
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Events Services
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1 - 100 Employee
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External Project Manager
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Jun 2015 - Jul 2020
PM on a diverse set of projects in the company, ranging from IT-solutions to marketing: - CRM system development, with huge amounts of automatization, ensuring processes like food-delivery was both automated and user-friendly for both provider and customer - Initiative "Bryllupsbloggen", establishment and strategy - Website development (sonnerupgaard.dk), co-coding HTML, CSS, JS and PHP with international freelancers. High focus on CRO - Marketing strategies for B2B and B2C focused… Show more PM on a diverse set of projects in the company, ranging from IT-solutions to marketing: - CRM system development, with huge amounts of automatization, ensuring processes like food-delivery was both automated and user-friendly for both provider and customer - Initiative "Bryllupsbloggen", establishment and strategy - Website development (sonnerupgaard.dk), co-coding HTML, CSS, JS and PHP with international freelancers. High focus on CRO - Marketing strategies for B2B and B2C focused on lead generation. Increased lead-generation by 25X (not kidding) on B2C. - Establishing a homogenous brand experience through processes and design standards - Establishing internal communication to establish smoother knowledge-sharing - Digital marketing strategies (growth hacking), combined with offline-media ads - Hiring new employees Show less PM on a diverse set of projects in the company, ranging from IT-solutions to marketing: - CRM system development, with huge amounts of automatization, ensuring processes like food-delivery was both automated and user-friendly for both provider and customer - Initiative "Bryllupsbloggen", establishment and strategy - Website development (sonnerupgaard.dk), co-coding HTML, CSS, JS and PHP with international freelancers. High focus on CRO - Marketing strategies for B2B and B2C focused… Show more PM on a diverse set of projects in the company, ranging from IT-solutions to marketing: - CRM system development, with huge amounts of automatization, ensuring processes like food-delivery was both automated and user-friendly for both provider and customer - Initiative "Bryllupsbloggen", establishment and strategy - Website development (sonnerupgaard.dk), co-coding HTML, CSS, JS and PHP with international freelancers. High focus on CRO - Marketing strategies for B2B and B2C focused on lead generation. Increased lead-generation by 25X (not kidding) on B2C. - Establishing a homogenous brand experience through processes and design standards - Establishing internal communication to establish smoother knowledge-sharing - Digital marketing strategies (growth hacking), combined with offline-media ads - Hiring new employees Show less
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Den Kongelige Livgarde
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Denmark
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Armed Forces
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200 - 300 Employee
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Royal Guard
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Dec 2009 - Jul 2010
Self-chosen conscription in the Danish Royal Life Guards, protecting the Queen and Her castles. Self-chosen conscription in the Danish Royal Life Guards, protecting the Queen and Her castles.
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Education
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2015 - 2017
Copenhagen Business School
cand. merc. (MSc), Management in Innovation and Business Development -
2010 - 2014
Copenhagen Business School
Bachelor of Science (BSc), Business Administration and Economics -
2006 - 2009
Niels Brock
Student, Innovation and Business
Community
