B2B Lead Generation Strategist

• Aug 2022 - Present

As Peer's Lead Generation Strategist, I manage a portfolio of paid and organic tactics that help B2B businesses capture more leads from more sources and nurture them down the sales funnel! I help businesses find the right blend of tactics from SEM, Display Ads, Video Ads, content marketing offers, social media strategy, social lead generation, landing page optimization, email marketing, sales email nurturing, and more! It's my job to fill your funnel with qualified, warm leads and support your sales team as they work to close those deals! Show less

Social Media Manager

• May 2022 - Feb 2023

As the Social Media Manager at Peer Sales Agency, I'm ready to help you dominate the social spaces your future clients and customers already call home! I'm your link to a full enterprise-level team of social media specialists, writers, designers, marketing automation and data analysis tools, and everything else you need to help you get more leads, set more meetings, and win more deals.

Social Media Specialist

• May 2021 - May 2022

The Social Media Specialist takes direction from the project managers and account directors to execute great social/digital campaigns, runs initial research and helps contribute that to campaign launches and takes campaign assets and uses them to nurture the client’s audience creatively and efficiently through the marketing process.As the Social Media and Marketing Automation Specialist, I'm the link between the client and the strategy team, collaborating with project managers to deliver top quality products and results to our clients. It's my job to make sure all of the client's content, marketing, and social media strategies are executed, solving problems on a daily basis and making sure everything runs smoothly. Show less

Local News Writer, Social Media Manager, Corporate Traffic Director

• Sep 2014 - May 2021

I served multiple, concurrent roles within the organization, including: The Corporate Traffic Director handles the administration of commercial time purchases, placement, and scheduling of commercial times for all four stations, including all associated processes. The Director coordinates with the production and on-air staff to assure commercials are recorded correctly, professionally, and in a timely manner. This position also administrates certain station programming, sales pitch creation, sales team support, graphic design for promotional materials, and assists the General Manager. The Digital/Social Media Specialist coordinates, moderates, and controls all social media and website posting for the stations, bringing radio fun and community-focused breaking news into the online communities of Facebook, Twitter, Instagram, Snapchat and more! Our stations are community focused and the online platforms are used to share community outreach events and local news. We reach hundreds of thousands of users per month between our multiple social media and web platforms. Accounts Receivable is responsible for the invoicing of commercial airtime through established software and through manual means. Invoices are sent through postal mail and via eInvoices. Payments are collected and applied to each customer account with rigorous accuracy. Customer correspondence to answer account questions and to complete past due collections must be handled with care, completeness, and kindness. As News Contributor (local news writer), I wrote daily local news pieces to inform the local community of interesting, important, and sometimes urgent information. I provided dedicated written news coverage and social media breaking news and updates during the devastating 2019 bomb cyclone and flood, and the 2020 COVID outbreak. Show less

Circulation Support Professional

• Jun 2009 - Sep 2014

Loan Processor

• Jun 2007 - Oct 2008

Legal Processor

• Aug 2006 - Jun 2007