Madeline Ross
Expert at Primary Venture Partners- Claim this Profile
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English Native or bilingual proficiency
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Italian Full professional proficiency
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Spanish Limited working proficiency
Topline Score
Bio
April Runft
Madeline is an admired leader and expert at aligning stakeholders and negotiating win-win outcomes. She taught me so much about data storytelling and the nuances of marketing data products during my time on her team. As a leader, Madeline advocates for her team members. She role models inclusion. And she’s incredibly thoughtful: I’ll never forget her kind gestures to mark some of my personal milestones and life events during our time working together. I feel lucky I got an opportunity to work with and learn from Madeline and hope I will again.
April Runft
Madeline is an admired leader and expert at aligning stakeholders and negotiating win-win outcomes. She taught me so much about data storytelling and the nuances of marketing data products during my time on her team. As a leader, Madeline advocates for her team members. She role models inclusion. And she’s incredibly thoughtful: I’ll never forget her kind gestures to mark some of my personal milestones and life events during our time working together. I feel lucky I got an opportunity to work with and learn from Madeline and hope I will again.
April Runft
Madeline is an admired leader and expert at aligning stakeholders and negotiating win-win outcomes. She taught me so much about data storytelling and the nuances of marketing data products during my time on her team. As a leader, Madeline advocates for her team members. She role models inclusion. And she’s incredibly thoughtful: I’ll never forget her kind gestures to mark some of my personal milestones and life events during our time working together. I feel lucky I got an opportunity to work with and learn from Madeline and hope I will again.
April Runft
Madeline is an admired leader and expert at aligning stakeholders and negotiating win-win outcomes. She taught me so much about data storytelling and the nuances of marketing data products during my time on her team. As a leader, Madeline advocates for her team members. She role models inclusion. And she’s incredibly thoughtful: I’ll never forget her kind gestures to mark some of my personal milestones and life events during our time working together. I feel lucky I got an opportunity to work with and learn from Madeline and hope I will again.
Experience
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Primary Venture Partners
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United States
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Investment Management
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1 - 100 Employee
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Expert
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Oct 2023 - Present
I provide strategic advice and guidance to founders and operators within the Primary portfolio and broader network. Primary is New York City’s premier early-stage venture firm working alongside founders to build unicorns like Alloy, Alma, Chief, Dandy Electric, K Health, Slice, and many more. I provide strategic advice and guidance to founders and operators within the Primary portfolio and broader network. Primary is New York City’s premier early-stage venture firm working alongside founders to build unicorns like Alloy, Alma, Chief, Dandy Electric, K Health, Slice, and many more.
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Chief
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United States
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Think Tanks
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700 & Above Employee
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Member
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Nov 2022 - Present
Chief is a private network built to drive more women into positions of power and keep them there. It is the only organization specifically designed for the most powerful women executives to strengthen their leadership, magnify their influence, and pave the way to bring others with them. Chief is a private network built to drive more women into positions of power and keep them there. It is the only organization specifically designed for the most powerful women executives to strengthen their leadership, magnify their influence, and pave the way to bring others with them.
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Enigma Technologies, Inc.
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United States
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Software Development
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1 - 100 Employee
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VP of Marketing
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Apr 2021 - Nov 2023
Currently VP of Marketing at Enigma, a data science company focused on engineering the most reliable and accessible data on small businesses. At Enigma, I lead all brand, product marketing, and growth marketing activities. Enigma is a data science company providing timely, accurate intelligence about the financial health and operations of every business. We help lenders improve access to capital and better serve the small business community. We're growing rapidly, with a Series C round… Show more Currently VP of Marketing at Enigma, a data science company focused on engineering the most reliable and accessible data on small businesses. At Enigma, I lead all brand, product marketing, and growth marketing activities. Enigma is a data science company providing timely, accurate intelligence about the financial health and operations of every business. We help lenders improve access to capital and better serve the small business community. We're growing rapidly, with a Series C round backed and customers including leading banks and fintechs like Capital One, Customers Bank, Tamr, and Lendflow.
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Director of Marketing and Growth
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Oct 2017 - Apr 2021
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Monaeo
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United States
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IT Services and IT Consulting
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1 - 100 Employee
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Director of Marketing
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Oct 2015 - Oct 2017
Monaeo (now acquired by Topia) is a location data analytics platform helping businesses and individuals manage the tax complications that arise from global and domestic travel. At Monaeo, I ran go-to-market strategy, partnerships and marketing, reporting directly into the CEO. In my tenure there, I grew our customer pipeline ARR by 800% and owned channels responsible for 2/3 of contracting deals. I also managed the partnership with SAP Concur, growing it into one of our… Show more Monaeo (now acquired by Topia) is a location data analytics platform helping businesses and individuals manage the tax complications that arise from global and domestic travel. At Monaeo, I ran go-to-market strategy, partnerships and marketing, reporting directly into the CEO. In my tenure there, I grew our customer pipeline ARR by 800% and owned channels responsible for 2/3 of contracting deals. I also managed the partnership with SAP Concur, growing it into one of our strongest channels and receiving the Concur Partner of the Year award.
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Marketing Lead
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Sep 2014 - Sep 2015
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Capstone Consultant
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Jan 2014 - May 2014
Project manager for a team of 6 from Columbia SIPA working with Arbolis Consultants to develop a digital diplomacy strategy and workplan for the Kosovo Ministry of Foreign Affairs regarding organizational policies, digital nation branding and campaign implementation. Developed guidelines for small, post-conflict countries seeking to leverage digital tools for their foreign policy goals. Project manager for a team of 6 from Columbia SIPA working with Arbolis Consultants to develop a digital diplomacy strategy and workplan for the Kosovo Ministry of Foreign Affairs regarding organizational policies, digital nation branding and campaign implementation. Developed guidelines for small, post-conflict countries seeking to leverage digital tools for their foreign policy goals.
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Vs Magazine
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United States
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Book and Periodical Publishing
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1 - 100 Employee
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Features Editor
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Apr 2013 - Mar 2014
Managed all writers and content for VS., a biannual international culture and arts magazine (circ. 100,000). Assigned authors, conceptualized online tie-ins, and wrote and edited copy on features on film, fashion, art, literature, and food. Managed all writers and content for VS., a biannual international culture and arts magazine (circ. 100,000). Assigned authors, conceptualized online tie-ins, and wrote and edited copy on features on film, fashion, art, literature, and food.
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GLG
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United States
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Information Services
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700 & Above Employee
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Senior Associate
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May 2011 - Jun 2012
Worked on the Technology, Media, and Telecommunications team at the leading expert network firm. Managed projects on market research and emerging trends in technology and media for clients at financial institutions, venture capital firms, and Fortune 50 corporations. Awarded firm-wide Business Ownership Award for exceptional performance.
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Associate, Tech, Media & Telecom
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Sep 2010 - Apr 2011
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FAO
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Italy
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Non-profit Organizations
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700 & Above Employee
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Communications, Division of Nutrition and Consumer Protection
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Sep 2009 - Mar 2010
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Harvard University
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United States
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Higher Education
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700 & Above Employee
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Henry Russell Shaw Traveling Post-Graduate Fellow
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Sep 2008 - Oct 2009
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Education
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Harvard University
A.B., Literature, Italian -
Columbia University - School of International and Public Affairs
Master of International Affairs -
Columbia University - Graduate School of Journalism
Master of Science (M.S.), Digital Communication and Media/Multimedia -
Università per Stranieri di Siena
Italian