Madeline White
Head of Brand and Content at Mojo- Claim this Profile
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Bio
Experience
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Mojo
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France
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Technology, Information and Internet
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1 - 100 Employee
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Head of Brand and Content
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Nov 2021 - Present
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Daisie
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United Kingdom
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Technology, Information and Internet
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1 - 100 Employee
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Head of Product Marketing
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Dec 2020 - Nov 2021
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Depop
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United Kingdom
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Technology, Information and Internet
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500 - 600 Employee
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Marketing Manager
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May 2019 - Dec 2020
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Google
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United States
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Software Development
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700 & Above Employee
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Associate Product Marketing Manager
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Sep 2018 - Apr 2019
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Google
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United States
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Software Development
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700 & Above Employee
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Business Intern EMEA | Think With Google
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May 2017 - Aug 2017
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Multivitamin Studio
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United Kingdom
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Design Services
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1 - 100 Employee
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Marketing Lead
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Jan 2016 - Apr 2017
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Mitie
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United Kingdom
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Facilities Services
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700 & Above Employee
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Corporate Affairs Intern
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May 2015 - Jul 2015
During my time with Mitie, I worked primarily with the Corporate Affairs team in the London office. I upgraded internal communications by devising and implementing a project that would deb viewed by all sectors of the company on Mitie's social media platforms; as well as used Google Analytics to track the progression of the project and created a progress report that was reviewed by management. I also constructed and monitored social media posts on Facebook, Twitter and LinkedIn. During my time with Mitie, I worked primarily with the Corporate Affairs team in the London office. I upgraded internal communications by devising and implementing a project that would deb viewed by all sectors of the company on Mitie's social media platforms; as well as used Google Analytics to track the progression of the project and created a progress report that was reviewed by management. I also constructed and monitored social media posts on Facebook, Twitter and LinkedIn.
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BattleTunes
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Technology, Information and Internet
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Marketing Intern
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Jan 2015 - May 2015
BattleTunes is an website and application for independent musicians to gain visibility and feedback on their work. Music that is uploaded to to the site is then streamed through all downloaded apps to thousands of music listeners across the world. I managed all social media activity as well as created graphic and textual content. Expanding brand awareness in new markets was another key responsibility, which I achieved by reaching out to artists either at live shows or on popular music… Show more BattleTunes is an website and application for independent musicians to gain visibility and feedback on their work. Music that is uploaded to to the site is then streamed through all downloaded apps to thousands of music listeners across the world. I managed all social media activity as well as created graphic and textual content. Expanding brand awareness in new markets was another key responsibility, which I achieved by reaching out to artists either at live shows or on popular music platforms such as Soundcloud, to educate them on our product and services. Show less BattleTunes is an website and application for independent musicians to gain visibility and feedback on their work. Music that is uploaded to to the site is then streamed through all downloaded apps to thousands of music listeners across the world. I managed all social media activity as well as created graphic and textual content. Expanding brand awareness in new markets was another key responsibility, which I achieved by reaching out to artists either at live shows or on popular music… Show more BattleTunes is an website and application for independent musicians to gain visibility and feedback on their work. Music that is uploaded to to the site is then streamed through all downloaded apps to thousands of music listeners across the world. I managed all social media activity as well as created graphic and textual content. Expanding brand awareness in new markets was another key responsibility, which I achieved by reaching out to artists either at live shows or on popular music platforms such as Soundcloud, to educate them on our product and services. Show less
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Pan-Mass Challenge
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United States
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Non-profit Organizations
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1 - 100 Employee
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Marketing Intern
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Apr 2014 - May 2014
The Pan-Mass Challenge is the most successful sports related fundraiser in the United States, contributing $41 million to Dana Farber Cancer Institute in 2014. In my role as a Marketing Intern I reported to the CMO completing work in the areas of; research, design, video production, social media and opening new markets. One of my projects was researching cycling programs and clubs in the states where the Pan-Mass Challenge is not represented. I then reached out to those programs in… Show more The Pan-Mass Challenge is the most successful sports related fundraiser in the United States, contributing $41 million to Dana Farber Cancer Institute in 2014. In my role as a Marketing Intern I reported to the CMO completing work in the areas of; research, design, video production, social media and opening new markets. One of my projects was researching cycling programs and clubs in the states where the Pan-Mass Challenge is not represented. I then reached out to those programs in order to raise awareness of the PMC and encourage new riders. During my internship, I worked with the CMO to create a video chronicling the history of the PMC, for the Heavy Hitters, our greatest contributors, which was featured at an event in April. I was also in charge of the content management of social media sites. I evaluated the PMC's use of Pinterest and established a more prominent presence by shifting the focus to a more popular category of pins. Show less The Pan-Mass Challenge is the most successful sports related fundraiser in the United States, contributing $41 million to Dana Farber Cancer Institute in 2014. In my role as a Marketing Intern I reported to the CMO completing work in the areas of; research, design, video production, social media and opening new markets. One of my projects was researching cycling programs and clubs in the states where the Pan-Mass Challenge is not represented. I then reached out to those programs in… Show more The Pan-Mass Challenge is the most successful sports related fundraiser in the United States, contributing $41 million to Dana Farber Cancer Institute in 2014. In my role as a Marketing Intern I reported to the CMO completing work in the areas of; research, design, video production, social media and opening new markets. One of my projects was researching cycling programs and clubs in the states where the Pan-Mass Challenge is not represented. I then reached out to those programs in order to raise awareness of the PMC and encourage new riders. During my internship, I worked with the CMO to create a video chronicling the history of the PMC, for the Heavy Hitters, our greatest contributors, which was featured at an event in April. I was also in charge of the content management of social media sites. I evaluated the PMC's use of Pinterest and established a more prominent presence by shifting the focus to a more popular category of pins. Show less
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Education
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Hult International Business School
International Marketing -
The Derryfield School
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Northeastern University
International Business