Madeleine Ritchey

Marketing Associate at Delta Children
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Location
New York, New York, United States, US

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Experience

    • United States
    • Furniture and Home Furnishings Manufacturing
    • 1 - 100 Employee
    • Marketing Associate
      • May 2022 - Present
    • United States
    • Manufacturing
    • 1 - 100 Employee
    • Marketing Associate
      • Nov 2020 - Apr 2022

      • Ecommerce Merchandiser: − Head of design and amazon storefronts for both LampLust and Brooklyn Bulb Co. − Generate reports detailing listing performances to optimize product portfolio − Conduct research on industry trends and present product development strategies to management − Created product description, listing information, Amazon Posts, and A+ content for all listings. − Improve conversion rate on inventory through advertising strategies, keywords optimization, and competition research • Social Media Manager of Amazon Department: − Develop original concepts for influencer marketing campaigns for amazon brands LampLust and Brooklyn Bulb Co. social media channels − Coordinate influencer content on multiple social media channels for product promotions, including testimonials, giveaways, and products exchanges − Negotiate influencer contracts for all paid collaborations, including annual partnerships, working together with the legal team and negotiating terms with external agencies Show less

    • India
    • Real Estate
    • Online Merchandising Intern
      • Jan 2020 - Apr 2020

      • Curated social media platforms • Conducted weekly meetings on re-launching website and brand strategy • QA for website to ensure all products are up to date • Designed email campaigns • Building, editing and maintaining assortment sheets • Created all product collections found on the mobile app and desktop • Essential member of reducing our merchandisers from 500 to 200 for re-launch • Curated social media platforms • Conducted weekly meetings on re-launching website and brand strategy • QA for website to ensure all products are up to date • Designed email campaigns • Building, editing and maintaining assortment sheets • Created all product collections found on the mobile app and desktop • Essential member of reducing our merchandisers from 500 to 200 for re-launch

    • United States
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Marketing Internship
      • Jul 2019 - Nov 2019

      • Contributed ideas during monthly calendar production meeting • Created daily email campaigns for subscribed customers • Implemented AB testing in marketing campaigns • Curated social media platforms • Designed look books for wholesale buyers • Communicated with online users through our customer service system • Launched new styles each month onto website through content management system • QA all products on the website • Contributed ideas during monthly calendar production meeting • Created daily email campaigns for subscribed customers • Implemented AB testing in marketing campaigns • Curated social media platforms • Designed look books for wholesale buyers • Communicated with online users through our customer service system • Launched new styles each month onto website through content management system • QA all products on the website

    • SM Marketing Internship
      • Jan 2019 - May 2019

      • Developed for E-commerce and newsletters • Curated social media platforms • Developed line sheets of inventory • Created product photos of SS19 Collection • Worked with private clients • Performed outside office tasks to fabric factories • Developed for E-commerce and newsletters • Curated social media platforms • Developed line sheets of inventory • Created product photos of SS19 Collection • Worked with private clients • Performed outside office tasks to fabric factories

    • United States
    • Retail Apparel and Fashion
    • 700 & Above Employee
    • Senior Sales Associate
      • Apr 2018 - Mar 2019

      • Described use and operation of merchandise to customers • Met sales goals and completed business tasks and procedures daily • Arrange product based on sales and product availability while maintaining an aesthetically pleasing look and comfortable store flow • Lead team to meet sales goals, customer care, and put forth an exceptional store appearance • Shared product knowledge with customers while making personal recommendations • Demonstrated that customers come first by serving them with a sense of urgency • Worked as a team member to provide the highest level of service to customers Show less

    • United States
    • Higher Education
    • 400 - 500 Employee
    • Assistant to Marketing Director
      • Jan 2017 - Feb 2018

      • Scheduled and handled all administrative responsibilities• Assisted and lead projects such as writing and editing articles• Curated content for social media • Researched and reported feedback on upcoming website relaunch• Lead the 60th anniversary billboard campaign

    • Marketing Internship
      • Jan 2017 - Jun 2017

    • United States
    • Retail
    • 700 & Above Employee
    • Senior Sales Associate
      • Feb 2015 - Jan 2018

      • Described use and operation of merchandise to customers • Met sales goals and completed business tasks and procedures daily • Arranged products based on sales and product availability while maintaining floor-set standards • Lead team to meet sales goals, customer care, and put forth an exceptional store appearance • Shared product knowledge with customers while making personal recommendations • Demonstrated that customers come first by serving them with a sense of urgency • Worked as a team member to provide the highest level of service to customers Show less

Education

  • Fashion Institute of Technology
    Bachelor of Science - BS, Advertising and Marketing Communications
    2017 - 2020

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