Madeleine de Ville

Head of Business Strategy at microTERRA
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Contact Information
us****@****om
(386) 825-5501
Location
Mexico City, Mexico, MX
Languages
  • Français Native or bilingual proficiency
  • Anglais Native or bilingual proficiency
  • Espagnol Professional working proficiency
  • Néerlandais Professional working proficiency

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Credentials

  • Institute of Brewing and Distilling Certification (IBD)
    Institute of Brewing and Distilling
    Oct, 2016
    - Nov, 2024
  • Six Sigma White Belt Certification
    -
    Oct, 2016
    - Nov, 2024

Experience

    • Mexico
    • Biotechnology Research
    • 1 - 100 Employee
    • Head of Business Strategy
      • Jul 2023 - Present

      Leading business development activities, impact monetization, production financial costs, corporate partnerships, co-development pilots etc.

    • Business & Product Development Manager
      • Jun 2022 - Jul 2023

      MicroTerra is a Biotec start-up developing functional ingredients for the food industry, in a sustainable, affordable and scalable way.

    • Belgium
    • Manufacturing
    • 700 & Above Employee
    • Innovation Manager Mexico
      • May 2021 - Jun 2022

    • International Portfolio Manager
      • Mar 2019 - May 2021

      International import/export portfolio management & optimizationManaging a team of 4 direct reports FTEsManage the global portfolio of AB InBev’s main exported brands (Corona, Stella Artois, Hoegaarden, Budweiser, Michelob Ultra) around the world. Portfolio Management: Monitoring of the imported/exported products and innovations across various zones & optimizing the global portfolio.Process Improvement: Improving and automatizing the logistics process behind import/export requests. Show less

    • Brand Manager Jupiler
      • Sep 2017 - Feb 2019

      I worked on the full 2018 FIFA World Cup Campaign for Jupiler//Belgium official beer of the FIFA World Cup: - Winner of Creative X competition for 2 categories (Earned Media & Integrated Marketing Comm)- Packaging change from Jupiler to Belgium (all pack design, Red Devils shooting, packaging forecast, deeply involved in the supply process)- PR Stunt "Will Jupiler disappear from the Belgian Market?" : Generated >5 Mio EUR Earned Media- TVC development+ Media/Digital content development - World Cup Public Viewings strategy and organization 2018 Festival strategy and execution: GMM - Paradise City - Rock Werchter - TomorrowlandExtra focus on Jupiler packaging innovation projects (mainly cans and shrinks new technology) Show less

    • Entrepreneur - Innovation & Startup Accelerator Program
      • Jun 2017 - Sep 2017

      ZX Ventures is the global disruptive innovation and growth arm of AB InBev. It is a global growth group, incubator, and venture capital team backed by AB InBev - Agile, adaptable, and responsive to new technology and consumer trends. ZXlerator is a startup accelerator program. It's a vehicle to validate and optimize desirability, viability & feasibility (DVF) for new ventures.Project topic: Me and my teammate got sponsored by 3 AB InBev global leaders (Global VP, BU President & Director) to complete research on ABI Breweries excess capacity across the globe. Show less

    • Global Management Trainee
      • Aug 2016 - Jun 2017

      The Global Management Trainee Program is an intensive 10-month rotational training program aiming at creating well-rounded leaders. We learn about the Marketing, Sales, and Supply Chain organizations from the ground up through a variety of hands-on assignments; along with extra projects in other areas of the business e.g. Innovation, Techsales, Procurement, logistics etc. The GMT Program gives us a cross-functional understanding of the business and sets us up for rapid growth.Main Projects:- Packaging Project @Stella Artois Brewery: Analysis of packaging lines main issues & Solutions development & Implementation- Institute of Brewing and Distilling Examination (IBD)- Business Service Center @BSC Prague: Engagement Rate Project- Sales/Marketing project @GHQ: Full beer mapping & Beer profiles development + Brewing Process book development (Beer Bible- tangible tool for salesforce to train them about brewing process)- Innovation project @GHQ: Packaging Strategy development of Leffe Categories - Logistics @Jupille Brewery: Packaging Material Management - creation & full implementation of cycle counting to improve stock accuracy.- Tech Sales @GHQ: Data sharing project strategy development Show less

    • International Trade Marketing & Expansion Junior Manager
      • Jan 2016 - Aug 2016

      - On Trade Toolkits development (Corona, Stella Artois, Budweiser & Hoegaarden) for international expansion markets to support brand consistency in the field from one country to another @ Global Headquarter Leuven, Belgium- On & Off Trade incentive programme development for Corona & Stella Artois in South Africa (Johannesburg and Cape Town).@ Johannesburg & Cape Town, South Africa

    • France
    • Oil and Gas
    • 700 & Above Employee
    • Finance Analyst Intern
      • Jan 2015 - Jun 2015

      Working on the Long term plan 2015-2025 : - Directly reporting to Finance Director of Total Gas and Power UK - Working on budgets 2015-2025 (detailed calculation of: margins, costs, operating income, capital employed, ROACE...) - Creation of a dynamic budgeting tool/model - taking into account the changing environment - Completion of scenario analyses based on the dynamic budgeting tool I created (instantaneous results as well as visual reports) Working on the Long term plan 2015-2025 : - Directly reporting to Finance Director of Total Gas and Power UK - Working on budgets 2015-2025 (detailed calculation of: margins, costs, operating income, capital employed, ROACE...) - Creation of a dynamic budgeting tool/model - taking into account the changing environment - Completion of scenario analyses based on the dynamic budgeting tool I created (instantaneous results as well as visual reports)

    • France
    • Oil and Gas
    • 700 & Above Employee
    • Finance Intern
      • Aug 2014 - Sep 2014

      - Preparation of CMO (Capital Employed) to achieve ROACE (Return On Average Capital Employed) for budget 2015. - Check and correct cash misallocations on the balance sheet debit balance - Analysis of different working progress projects (WIP) through SAP software - P&L analysis and interpretation of movements from budget to expected result - Economic notes about the economic environment (mainly oil sector) of TOTAL. - Preparation of CMO (Capital Employed) to achieve ROACE (Return On Average Capital Employed) for budget 2015. - Check and correct cash misallocations on the balance sheet debit balance - Analysis of different working progress projects (WIP) through SAP software - P&L analysis and interpretation of movements from budget to expected result - Economic notes about the economic environment (mainly oil sector) of TOTAL.

    • Belgium
    • Banking
    • 700 & Above Employee
    • Asset & liabilities Intern
      • Jul 2014 - Aug 2014

      Finance - ALM (Asset and Liability Management) - Research and analysis of several indicators (Bloomberg) - Training about hedge accounting (IFRS) : valuation method hedging relationship - Training about the currency risk: currency risk (structural, non-structural) KPI sensitive to currency risk provisions for foreign exchange risk - Research on the TLTRO (Target Long-Term Refinancing Operation) - Analysis of local-authority loans (rates, maturities, debtors,...) Show less

Education

  • Massachusetts Institute of Technology
    ZX Supply Chain Academy - MIT Center for Transportation & Logistics, Supply Chain
    2019 - 2019
  • Ichec Brussels Management School
    Master's degree, Finance
    2013 - 2015
  • London School of Business and Finance
    Postgraduate Programme, Management
    2014 - 2014
  • Louvain School of Management
    Inter-university program in Finance (one semester)
    2014 - 2014
  • Universidad Mayor (Santiago, Chile)
    commercial engineer
    2013 - 2013
  • Ichec Brussels Management School
    Bachelor's degree, Business administration
    2010 - 2013
  • Lycée Mater Dei
    High School, Economics-Languages
    2003 - 2010

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