Madel Yambao

Regional Marketing Lead at Sunrider International
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Contact Information
us****@****om
(386) 825-5501
Location
SG
Languages
  • English Full professional proficiency
Skills

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Bio

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Credentials

  • Certificate in Digital Marketing Strategy
    Equinet Academy
    Dec, 2019
    - Nov, 2024

Experience

  • Sunrider International
    • United States
    • Wellness and Fitness Services
    • 300 - 400 Employee
    • Regional Marketing Lead
      • Aug 2022 - Present

  • Young Living Philippines
    • Singapore
    • Independent Marketing Consultant
      • Jan 2019 - Jul 2019

      Indeoendent consultant with focus on category and brand management; developing strategies, conducting market research and competitor review, providing recommendations to strengthen product portfolio and product innovation Indeoendent consultant with focus on category and brand management; developing strategies, conducting market research and competitor review, providing recommendations to strengthen product portfolio and product innovation

  • Personal Collection Direct Selling, Inc.
    • Quezon City Philippines
    • Category Head
      • Sep 2017 - Jun 2018

      Responsible in managing the biggest category of Personal Collection - Home Care. Develop strategies and marketing plans to ensure continued and sustainable growth of the core brands; collaborates with NPD team in the development of new products. Personal Collection is the fastest growing direct selling company in the Philippines, holding leadership in laundry detergent and fabric conditioner in the direct selling industry. Responsible in managing the biggest category of Personal Collection - Home Care. Develop strategies and marketing plans to ensure continued and sustainable growth of the core brands; collaborates with NPD team in the development of new products. Personal Collection is the fastest growing direct selling company in the Philippines, holding leadership in laundry detergent and fabric conditioner in the direct selling industry.

  • Avon
    • NCR - National Capital Region, Philippines
    • Regional Senior Brand Manager
      • Feb 2015 - Apr 2016

      Lead new products development, strategies and tactics and over-all marketing plans for Fragrance category for APAC markets Philippines, Malaysia, Thailand, Taiwan, India, Australia/New Zealand and China Lead new products development, strategies and tactics and over-all marketing plans for Fragrance category for APAC markets Philippines, Malaysia, Thailand, Taiwan, India, Australia/New Zealand and China

  • Branded Lifestyle Inc.
    • Philippines
    • Wholesale
    • 1 - 100 Employee
    • Group Merchandising Manager
      • Apr 2014 - Dec 2014

      Responsible for the marketing plans of Ray-ban and other branded eye wear in the Philippines; working closely with principals in the implementation of strategies

    • Division Merchandising Manager
      • Jul 2012 - Mar 2014

  • Avon
    • Category Manager
      • Jan 2002 - Jul 2012

      Managed brands and develop marketing plans for SEA markets Philippines, Malaysia, Thailand and Vietnam Managed brands and develop marketing plans for SEA markets Philippines, Malaysia, Thailand and Vietnam

Education

  • University of the Philippines
    Bachelor's degree, Chemical Engineering
    1995 - 2000

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