Maddie Claflin
Graphic Designer at Caldera + Lab- Claim this Profile
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English -
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Bio
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Credentials
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Inbound Certification
HubSpot AcademyOct, 2019- Sep, 2024
Experience
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Caldera + Lab
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United States
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Personal Care Product Manufacturing
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1 - 100 Employee
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Graphic Designer
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Apr 2023 - Present
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Lead Designer
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Dec 2021 - Nov 2022
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Design Specialist, Web & Email Marketing
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Nov 2020 - Dec 2021
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Digital Marketing Associate
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Nov 2019 - Nov 2020
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Foundation Communities | Dallas Community Tax Centers
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United States
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Financial Services
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1 - 100 Employee
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Volunteer Tax Preparer
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Jan 2018 - Apr 2018
Analyzed financial data and IRS documents to identify $138,289 in tax refunds for low-income clients Worked one-on-one with clients to ensure the accuracy of all credits and exemptions claimed and of final tax returns Analyzed financial data and IRS documents to identify $138,289 in tax refunds for low-income clients Worked one-on-one with clients to ensure the accuracy of all credits and exemptions claimed and of final tax returns
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Nate Controls
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Construction
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Marketing Intern
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Sep 2017 - Dec 2017
Designed promotional materials including brochures and product packaging to enhance brand recognition Researched geographic and demographic characteristics of target market, competitors, and general industry trends to craft a marketing plan to guide business strategy and marketing actions Designed promotional materials including brochures and product packaging to enhance brand recognition Researched geographic and demographic characteristics of target market, competitors, and general industry trends to craft a marketing plan to guide business strategy and marketing actions
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TOPAZ Technologies, LLC
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United States
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Software Development
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1 - 100 Employee
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Marketing Intern
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Jun 2017 - Aug 2017
Converted the company’s outdated marketing strategy into a modern, inbound strategy poised for success in the digital age Compiled and analyzed customer information to segment buyers into four distinct personas to ensure that marketing actions matched specific customer needs Presented a summary of my findings on the buyer’s journey to company executives and aided in creating a map of the journey for potential customers to align marketing actions with customer needs at each stage of the journey Show less
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Technology Kitchen
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Design Services
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1 - 100 Employee
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Business Intern
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Dec 2015 - Aug 2016
Organized and analyzed financial data using Excel and QuickBooks to maintain accurate financial records, created a year-in-review presentation for the executive team, and compiled a comprehensive guide of employee benefits Designed transparent versions of several company logos for use in a lighting display at the 2016 Consumer Electronics Show in Las Vegas using Adobe Illustrator and Photoshop Organized and analyzed financial data using Excel and QuickBooks to maintain accurate financial records, created a year-in-review presentation for the executive team, and compiled a comprehensive guide of employee benefits Designed transparent versions of several company logos for use in a lighting display at the 2016 Consumer Electronics Show in Las Vegas using Adobe Illustrator and Photoshop
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Education
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The University of Texas at Austin - Red McCombs School of Business
Bachelor’s Degree, Marketing -
UNSW
Bachelor of Business Administration - BBA, Marketing -
Vandegrift High School
High School Diploma