Madaline Toh
Manager at GREAT EASTERN- Claim this Profile
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Bio
Credentials
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The Six Morning Habits of High Performers
LinkedInMar, 2021- Nov, 2024
Experience
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GREAT EASTERN
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Singapore
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Insurance
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700 & Above Employee
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Manager
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Apr 2019 - Present
Strategic Partnership, Omni Channel & Leads Management
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Assistant Manager
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Apr 2017 - Apr 2019
Omni-channel & Leads Management
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Business Analyst
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Jun 2011 - Apr 2017
• Admin incharge of GE’s online one-stop portal LifeHub -maintanence, content publishing, marketing of contest• Assisted with the major migration from Oracle to LifeRay• Responsible for gathering business users' requirements for new system and/or system enhancement• Analysis of requirements with IT BA and team to ensure that the business requirement and scope of delivery has established for the appropriate delivery phases.• Generate use case and other relevant documents for user sign-off and test execution• Support business in the UAT Testing• Follow through the Defect resolutions and ensuring all defects must be resolved within the stipulated timeline. Show less
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Strategic Partnership Executive
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May 2010 - Jun 2011
• Manage a team of 40 planners for Leads Management System• Work closely with agency force, vendors, partners, etc to execute activities to generate leads – The Great Kids colouring contest, Oct 2010, Mount Alvernia Baby Programe• Identify business opportunities by engaging our internal and external partners and develop suitable propositions to enhance the events business• Provide support to day to day operations of this sales channel, including liaison with both internal and external parties, vendors Show less
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Ministry of Manpower
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Singapore
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Government Administration
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700 & Above Employee
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Assistant Manager (Organization Development & Learning –PMD)
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Nov 2009 - May 2010
• Perform logistics and coordination work with vendors (MOM 2010 calendar, MOM induction kit) and MOM officers • Source for venue and vendors for services required ( eg. Videographer) - Calling for invitation to quote (ITQ) • Preparation and assisting of key events – MOM Awards night 2010, High Tea session for Scholars, PSD Survey 2010, Work Plan Seminar 2010 • Preparation and tabulation of Employee Perception Survey 2009 for Work Life Excellence Award 2010 input • Perform logistics and coordination work with vendors (MOM 2010 calendar, MOM induction kit) and MOM officers • Source for venue and vendors for services required ( eg. Videographer) - Calling for invitation to quote (ITQ) • Preparation and assisting of key events – MOM Awards night 2010, High Tea session for Scholars, PSD Survey 2010, Work Plan Seminar 2010 • Preparation and tabulation of Employee Perception Survey 2009 for Work Life Excellence Award 2010 input
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New Era Entertainment
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Singapore
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Software Development
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1 - 100 Employee
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Product Manager
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Mar 2009 - Aug 2009
• Product Management – Market research, Promotion (Contest) etc. • Marketing and Positioning of Entertainment Games • Coordinating of monthly in-house publication – Gamers’ Choice • Game Publishers liaising – Ubisoft, Warner Bros, Southpeak Interactive, Sega, System 3, Koch media etc • Online Game marketing – Habbo, New Era gaming portals • Utilities Publisher liaising – Checkpoint, Magix, IMSI etc • Media liaising – Playworks, Game Axis, Gadget 3, Digital Life, Razor TV 91.7 FM, 98.7 FM, Co Co Mag, 8 days etc • Partner liaising – Golden village, Sony pictures, Temasek Polytechnic • Event management – Video Games Live 2009, World Cyber Games 09, New Era April & August Games Day, Game Tournaments etc • Administrative work – Marketing plans & reports etc • Quotation Soucing – Premiums, Cosplayers, Printing etc Show less
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Edenred Singapore
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Singapore
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Financial Services
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1 - 100 Employee
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Marketing Coordinator (Contract)
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Dec 2008 - Mar 2009
• Preparation & tabulation of monthly lucky draw winners’ data & gifts from the participating 11 countries for updating of promo page • Assisted Marcom manager in copy writing & brainstorming materials for online promotion page • Responsible for the testing of dev sites in ensuring smooth migration for online promotion launch • Generating of graphs from excel data in preparation for PowerPoint presentations • Preparation & tabulation of monthly lucky draw winners’ data & gifts from the participating 11 countries for updating of promo page • Assisted Marcom manager in copy writing & brainstorming materials for online promotion page • Responsible for the testing of dev sites in ensuring smooth migration for online promotion launch • Generating of graphs from excel data in preparation for PowerPoint presentations
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Seiko Instruments Singapore Pte Ltd
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Singapore
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Administrative Assistant, Finance & Accounting Department
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Apr 2006 - Jul 2006
• Assisted the Department Manager in daily data entry for purchases and invoices, and cross-checked of invoices made by the Sales Department. • Involved in monthly GST calculation and filing of documents. • Assisted the Department Manager in daily data entry for purchases and invoices, and cross-checked of invoices made by the Sales Department. • Involved in monthly GST calculation and filing of documents.
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Education
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University of Newcastle
Bachelor of Business, Marketing and Managemenemt -
Ngee Ann Polytechnic
Diploma in Banking & Financial Services