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Experience

    • Canada
    • Software Development
    • 1 - 100 Employee
    • Senior Engineering Lead
      • Jan 2023 - Present
    • Wellness and Fitness Services
    • 1 - 100 Employee
    • Director E-Commerce & Engineering Manager
      • Jan 2022 - Feb 2023

    • Web Development Manager
      • Jan 2021 - Mar 2022

      United States

    • Real Estate
    • 1 - 100 Employee
    • Freelance Web Developer
      • Jul 2020 - Jan 2021

      Toronto, Ontario, Canada

    • United Kingdom
    • Movies, Videos, and Sound
    • 1 - 100 Employee
    • Co-Founder & Product / Growth
      • Jul 2017 - Jul 2020

      Toronto, Canada Area Highly engaged leader responsible for product, technology infrastructure, and redesign of application structure. Duties also included leading a team of engineers and developers, new product launches, and new business development initiatives. A unique experience within this role was developing a product from zero to one hundred. Having to think about the product, technology and the business. Responsible for to create and establish annual budget, market strategy, and sales budgets.… Show more Highly engaged leader responsible for product, technology infrastructure, and redesign of application structure. Duties also included leading a team of engineers and developers, new product launches, and new business development initiatives. A unique experience within this role was developing a product from zero to one hundred. Having to think about the product, technology and the business. Responsible for to create and establish annual budget, market strategy, and sales budgets. Partnered and managed accounts and relationships of internal and external stakeholders. Show less

    • Advertising Services
    • 1 - 100 Employee
    • Director of Marketing
      • Sep 2016 - Sep 2018

      Hamilton, Ontario, Canada Acquired Volv Entertainment after almost 10 years of operation in the Hamilton region, it was my opportunity to refresh and evolve the brand and communication strategies as well as develop all marketing content (social, video, web). Our team had a focus of empowering our sales team with highly customized content to share across their personal and professional social networks. Enabling our brand advocates to leverage our communication strategy within their personal networks.

    • Canada
    • Advertising Services
    • Co-Founder - Strategy & Content Lead
      • May 2016 - Feb 2018

      Toronto, Canada Area Responsible for the creation of disruptive media and web content with a focus on growing engagements with local and global networks. Managed writers, artists, designers and project managers with hands-on approach to successfully accomplish daily work and special projects. Worked closely with clients, our network of freelancers and other stakeholders to facilitate collaboration. Leveraging these networks to create marketing plans and devise strategic communication… Show more Responsible for the creation of disruptive media and web content with a focus on growing engagements with local and global networks. Managed writers, artists, designers and project managers with hands-on approach to successfully accomplish daily work and special projects. Worked closely with clients, our network of freelancers and other stakeholders to facilitate collaboration. Leveraging these networks to create marketing plans and devise strategic communication approaches. Co-developed and led the execution of multiple business plans, while adapting to the needs of the company directive and leadership of the team. Designed and development of strategic planning and sales budgets for continuous growth in direct customers and customer engagement. Show less

    • Canada
    • Advertising Services
    • 1 - 100 Employee
    • Chair
      • May 2015 - Apr 2016

      Toronto, Canada Area It was year 10 for Canada’s Top Ad Exec, and we needed to redefine this one of a kind experiential learning program. As the chair, I had the great opportunity to work closely with both our academic and industry partners; including General Motors, Canadian Tire, McDonald’s Canada, PepsiCo, MacLaren McCann (now McCann) and many other innovative brands. Our approach was to create a roadmap for the next ten years. In order to accomplish this, we shaped our team, and culture to reflect that… Show more It was year 10 for Canada’s Top Ad Exec, and we needed to redefine this one of a kind experiential learning program. As the chair, I had the great opportunity to work closely with both our academic and industry partners; including General Motors, Canadian Tire, McDonald’s Canada, PepsiCo, MacLaren McCann (now McCann) and many other innovative brands. Our approach was to create a roadmap for the next ten years. In order to accomplish this, we shaped our team, and culture to reflect that of many high growth startups. We were successful in achieving the highest number of submissions in program history and connected business students across Canada with over 12 full-time and internship opportunities.

    • Chief Marketing Officer
      • May 2014 - Apr 2015

      Responsible for developing and executing strategic marketing and communication strategy focused on continuing to bridge the gap between education and industry.

    • Program Coordinator
      • May 2015 - Aug 2015

      Our team was challenged with reigniting a summer learning program focused on introducing the business field to young high school leaders. Collaboratively with members of faculty at the DeGroote School of Business within 6 weeks developed a full two-week business curriculum that spanned from leadership, to marketing in the digital age. Over the program’s four-month period we developed a partnership with Microsoft Canada to help our students learn to code as well as create an initiative… Show more Our team was challenged with reigniting a summer learning program focused on introducing the business field to young high school leaders. Collaboratively with members of faculty at the DeGroote School of Business within 6 weeks developed a full two-week business curriculum that spanned from leadership, to marketing in the digital age. Over the program’s four-month period we developed a partnership with Microsoft Canada to help our students learn to code as well as create an initiative for low-income families to provide their children with these learning opportunities. Show less

    • Customer Service Representative
      • Sep 2012 - Apr 2015

      Provide outstanding customer service to every customer by working with fellow colleagues to ensure customer satisfaction.

    • United States
    • Food and Beverage Services
    • 700 & Above Employee
    • Territory Sales Representative - QTG
      • May 2014 - Sep 2014

      Hamilton As my first professional internship while at business school, I was responsible for large format retail sales for PepsiCo's warehouse portfolio including Quaker, Tropicana and Gatorade. The challenge was to learn how to communicate effectively with management in a high paced environment. Through this I was effective at working with management to increase in-store display and planogram compliance, while also increasing customer relationships with over 50 accounts.

    • United States
    • Manufacturing
    • 1 - 100 Employee
    • Warehouse
      • May 2012 - Aug 2013

      Worked on cross-functional teams with fellow colleagues ensuring that all of Coca-Cola's customer receive their products accurately and on a timely basis.

Education

  • McMaster University
    Bachelor’s Degree, Business/Commerce, General
    2011 - 2016

Community

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