Mackenzie del Carmen

Artist Relations Specialist at Marathon Live
  • Claim this Profile
Contact Information
us****@****om
(386) 825-5501
Location
Chattanooga, US

Topline Score

Topline score feature will be out soon.

Bio

Generated by
Topline AI

You need to have a working account to view this content.
You need to have a working account to view this content.

Experience

    • United States
    • Entertainment Providers
    • 1 - 100 Employee
    • Artist Relations Specialist
      • Nov 2018 - Present

      Chattanooga, Tennessee, United States - Worked in Guest Services and currently serve as the in-house Merch Seller at The Signal

    • United States
    • Musicians
    • 1 - 100 Employee
    • Ecommerce Manager
      • May 2021 - Oct 2023

      Chattanooga, Tennessee, United States - Lead management and operations on over 40 D2C Shopify stores, handle an array of major revenue retail stores for musical artists. - Create and publish customized storefronts for new clients, working with creative marketing assets and artwork to design a shop that coordinates with the client’s unique brand and elevates the customer experience. - Maintain a master eCommerce calendar to identify promotions and marketing plans to drive sales across all stores. - Liaise with Account… Show more - Lead management and operations on over 40 D2C Shopify stores, handle an array of major revenue retail stores for musical artists. - Create and publish customized storefronts for new clients, working with creative marketing assets and artwork to design a shop that coordinates with the client’s unique brand and elevates the customer experience. - Maintain a master eCommerce calendar to identify promotions and marketing plans to drive sales across all stores. - Liaise with Account Managers to complete projects relating to album releases, product line launches, flash sales, and offer recommendations for campaigns to maximize revenue. - Monitor inventory levels and project product reorders. - Conduct sales and inventory reports for artist management using Excel. - Troubleshoot issues within Shopify dashboard and internal code for functionality. - Analyze growth metrics, such as offers and sales, to highlight trends and opportunities. - Work cross functionally with customer service and fulfillment teams to communicate product issues, inventory concerns, or active promotions.

    • Intern Supervisor
      • May 2021 - Oct 2023

      Chattanooga, Tennessee, United States - Manage multiple interns, delegated team projects, and conducted performance reviews. - Coordinate scheduling to account for changing intern levels and expected workloads.

    • Office Administrator
      • May 2020 - May 2021

      Chattanooga, Tennessee, United States - Coordinated communications among the company’s email marketing technology such as MailChimp, Instagram, Facebook and Twitter. - Collected and recorded monthly payout reports, inventory reports and Soundscan for clients. - Managed and assisted customer-facing service team, oversaw tasks and weekly goals. - Maintained the business website on Squarespace.

    • United States
    • Health, Wellness & Fitness
    • 1 - 100 Employee
    • Digital Marketing Intern
      • May 2020 - Aug 2020

      Chattanooga, Tennessee, United States - Create content for social media pages (Instagram & Facebook) through Canva. - Engage with followers and customers on social media pages. - Create email campaigns through Klayvio. - Supervise campaigns such as giveaways or special offerings. - Create and monitor KPI's through content engagement.

    • United States
    • Musicians
    • 1 - 100 Employee
    • Intern
      • Mar 2018 - Mar 2019

      Chattanooga, Tennessee, United States

Education

  • The University of Tennessee at Chattanooga
    Bachelor's degree, Communication and Media Studies
    2016 - 2020

Community

You need to have a working account to view this content. Click here to join now