Mac Cochrane

Marketing Coordinator at Gifted Travel Network
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Contact Information
us****@****om
(386) 825-5501
Location
Durham, North Carolina, United States, US

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Experience

    • United States
    • Travel Arrangements
    • 1 - 100 Employee
    • Marketing Coordinator
      • Apr 2020 - Present

      Mooresville, North Carolina, United States

    • United States
    • Spectator Sports
    • Coach
      • Aug 2020 - Present

      Chapel Hill, North Carolina, United States

    • United States
    • Spectator Sports
    • President & Captain
      • May 2018 - Jul 2019

      Chapel Hill, NC • Led a team of 35 players and 6 officers, brought in $30k of funding, organized all games, events, and travel logistics, and 620 man-hours of community outreach and service

    • Rugby Player
      • Aug 2015 - May 2019

      Chapel Hill, NC

    • Vice President
      • May 2017 - May 2018

      Chapel Hill. NC • Planned and executed Family and Alumni Weekends to generate team revenue accounting for 40% of total income • Developed a sponsorship guide for corporate and personal sponsors that brought in $3,000 in the first month

    • Marketing Chair
      • May 2016 - May 2017

      Chapel Hill, NC • Refreshed branding and built a new website that aligns with the new look, saving $250 annually in hosting costs • Managed all social media and web content, including creating graphic design elements

    • United States
    • Higher Education
    • 700 & Above Employee
    • Graphic Designer | Carolina Union
      • Aug 2018 - May 2019

      Chapel Hill, NC • Designed comprehensive campaigns, logos, and print and digital content for various university organizations • Created high-quality advertisements using industry best practices on Adobe Creative Suite programs, primarily Illustrator, Photoshop, Premiere Pro, and After Effects

    • United States
    • Higher Education
    • 400 - 500 Employee
    • Business Intern | STAR Program
      • May 2018 - Dec 2018

      Chapel Hill, NC • Corresponded with national and international companies including Procter & Gamble, Royal Caribbean, and ESPN on behalf of the STAR professional staff • Revitalized slide decks purposed to encourage undergraduate student, MBA and corporate recruitment into the program to insure a well-rounded project consulting team

    • United States
    • Travel Arrangements
    • 1 - 100 Employee
    • Marketing Intern
      • Jul 2017 - Aug 2017

      Mooresville, NC • Worked with Leadpages to create a branded sales and registration page for a specialized travel agent program • Generated a weekly newsletter in HTML and distributed content to over 15K subscribers through Infusionsoft

    • Spain
    • Advertising Services
    • 100 - 200 Employee
    • SEO & Metrics Intern
      • May 2017 - Jun 2017

      Madrid Area, Spain • Optimized Google AdWords, alt text, and meta descriptions in English for large international Spanish companies including ACCIONA, NH Hotels, Pikolinos, aBoatTime, and Reparar Tu Coche • Contributed to development plans for new and prospective clients using Google Analytics and other metrics tools

    • United States
    • Higher Education
    • 700 & Above Employee
    • Marketing Assistant | UNC Campus Recreation
      • May 2016 - Dec 2016

      Chapel Hill, NC • Performed an internal website audit and edited changes on the back end to the website • Inputted listserv data and creates and sends the monthly newsletter to a listserv of 14,000 email addresses ranging from students to UNC faculty and Chapel Hill community members • Executed digital marketing tasks including social media and the creation of promotional materials working directly under the Marketing Director

Education

  • University of North Carolina at Chapel Hill
    Bachelor of Science - BS, Business Administration
    2015 - 2019
  • Pine Lake Preparatory
    High School Diploma, 4.77
    2011 - 2015

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