Mac-anthony Otiora

at OneHealth Nigeria
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Contact Information
us****@****om
(386) 825-5501
Location
Nigeria, NG

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Experience

    • Nigeria
    • Retail Health and Personal Care Products
    • 1 - 100 Employee
      • Apr 2022 - Present

      Managing and Developing Telehealth and E-commerce products, redefining user and customer experience through proposition of effective user schema and funneling. Building the user interfaces to inform product usage appeal and help the company achieve its goals of increased sales growth, customer retention, customer satisfaction and brand virality.

      • Jul 2021 - Present

      Managing and Developing Telehealth and E-commerce products, redefining user and customer experience through proposition of effective user schema and funneling. Building the user interfaces to inform product usage appeal and help the company achieve its goals of increased sales growth, customer retention, customer satisfaction and brand virality.

      • Jul 2020 - Present

      Managing and Developing Telehealth and E-commerce products, redefining user and customer experience through proposition of effective user schema and funneling. Building the user interfaces to inform product usage appeal and help the company achieve its goals of increased sales growth, customer retention, customer satisfaction and brand virality.

    • Nigeria
    • E-Learning Providers
    • 1 - 100 Employee
    • Marketing & Growth Manager
      • Aug 2020 - Present

    • United Kingdom
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Growth Marketing Manager
      • Oct 2017 - Present

    • United States
    • Retail
    • 700 & Above Employee
    • Digital Marketing Manager
      • Nov 2019 - May 2020

      ● Oversees existing digital marketing campaigns to maximize profitability and increase online sales which in turn increases our revenue. ● Built and developed Social Media Contents to improve social media following, interactions, engagements and subsequently Sales. ● Built and maintained search, display and dynamic campaigns on Google and Facebook, created designs on Photoshop, Illustrator, Figma, Adobe XD and CANVA for daily uploads on our social media platforms, website and Advert Copies. ● Created excel spreadsheets that contained our sales data and analyzed these data that properly interprets all our marketing activities for management decision ● Ensure social media engagement of our target audience increased by 40% and online sales by 27.7% in the first month ● Carried out Keyword Research, SEO, SEM, Email Marketing, Competitor Analysis and community management for Mother Company, Mara Phones, Rwanda in Nigeria ● Co-organized and Supervised offline activations as well as influencer management and Public Relations. ● Created a new digital prowess and online marketing edge for the firm through creative email marketing and advert placements helping the company beat sales target from online marketing and increasing revenue with an average 30% every month ● Develop comprehensive reports, abstracts and charts to present data and guide marketing strategies Show less

  • D-1709
    • Lagos, Nigeria
    • Social Media Manager
      • Nov 2018 - Aug 2019

      ● At D-1709, I was charged with handling the social media presence of the store as well as management of its e-commerce site (SEO), leading to a 50% increase in Instagram engagement ● Handled all company’s marketing engagement, both physically and online using my growth marketing skills to build the platform for profitability. ● Directed the creative team through product exhibitions, model styling and product display ● Managed the E-commerce and online inventory systems to update stocks, process online orders, carryout SEO, audience, purchase data analysis as well as backlinks building and all email marketing operation ● Organized bi-weekly and monthly online promotions through online adverts and influencer marketing to help drive brand visibility and product sales. Show less

    • Undergraduate Intern
      • Jul 2017 - Dec 2017

      • Worked as a Terminal Operator and Tankage, Haulage & Logistics Specialist. • Worked as a Petroleum Product Quality Control specialist & Laboratory Technician • Learnt how to carry out Petroleum product fiscalization the concepts of custody transfer. • Learnt about the different blends of lube & how to manufacture lubricants, motor oil, Engine oil & Hydraulic oils. • Supervised quality control & product testing of the petroleum products & lubricants to ensure compliance to customer needs & API standards • Understood the working mechanism of pressure in the plant system. • Learnt how to operate flow meters, pumps, valves and others switches at the terminal • Learnt how to observe the overall product loading operation from the control room. • Understood the working mechanisms of product discharge from offshore vessels to onshore storage facility. • Learnt how to carryout meter calibration and meter proving operations • Ensured general safety precautions i.e. use of colour coded helmets, safety boot, switching off mobile Show less

  • Index Petrolube Africa
    • Kirikiri waterfronts, Lagos, Nigeria
    • Terminal & Jetty Operations Assistant | Quality Control
      • Sep 2016 - Dec 2016

      • Worked as a petroleum product storage & operation’s supervisor • Carried out sales and storage of petroleum products. • Carried periodic dipping and haulaging of petroleum products in the storage facility • Performed and understood the importance of density and flash point test of petroleum products. • Learnt the safety codes of conduct in a petroleum dispensary unit and tank farm. • Worked as a petroleum product storage & operation’s supervisor • Carried out sales and storage of petroleum products. • Carried periodic dipping and haulaging of petroleum products in the storage facility • Performed and understood the importance of density and flash point test of petroleum products. • Learnt the safety codes of conduct in a petroleum dispensary unit and tank farm.

    • Higher Education
    • 300 - 400 Employee
    • Industrial Trainee - Drilling fluid Technologist & Core analysis
      • Oct 2015 - Dec 2015

      • Learnt drilling Fluid formulation & determination of Rheological properties of various drilling mud compositions • Worked on comparative studies of various local materials used in the formulation of the drilling mud • Learnt sample Core Production & Core analysis for extensive reservoir/formation evaluation • Carried out documentation of reports & results of experiments implemented. • Learnt drilling Fluid formulation & determination of Rheological properties of various drilling mud compositions • Worked on comparative studies of various local materials used in the formulation of the drilling mud • Learnt sample Core Production & Core analysis for extensive reservoir/formation evaluation • Carried out documentation of reports & results of experiments implemented.

Education

  • Federal University of Technology Owerri
    Bachelor of Engineering - BE, Petroleum Engineering
    2013 - 2018
  • Federal Science and Technical College, Yaba
    WASSCE, NECO, Science
    2009 - 2012
  • Western College, Yaba
    JSSCE, NECO, General Studies
    2006 - 2009

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