Experience

Compulocks

• United States
• Computer Hardware Manufacturing
• 1 - 100 Employee

• Senior Manager Marketing Strategy

  • Oct 2021 - Present

  Creating and executing a Yearly B2B Marketing Plan • Brand Strategy – planning, insights, storytelling and creating messaging • Content creation for social media - newsletters, press releases etc. copywriting for web and marketing materials, creative direction, storyboarding, internal marketing • Increased email open rate by 15% and CTR by 2% average in 6 months, and SM following by 20% • GTM strategy plans for product launches for global markets, collaborating with Sales Dept, Digital and R&D Show less



OUTFORM

• United States
• Design Services
• 200 - 300 Employee

• Marketing Projects Manager

  • Jan 2016 - Oct 2021

  ● Overseeing all the ongoing creative projects (of products launch, rebranding and brand awareness in retail, all grossing 2M$ yearly), managing budgets and gantts ● Strategic Planning per market research, brand research and industry trends ● preparing strategy presentations with insights for creative concepts, wireframes, user experience and customer journey, storyboards and messaging ● Customer relations – Communicating and resolving conflicts and supporting account managers, production managers and engineers, for optimal cross department cooperation ● Owning the creative team’s costs and revenues business unit, tracking and reporting. Leading steps to increase efficiency, lower costs and revise pricing to increase annual P&L and recommend KPIs for future quarters ● Recruitment and training - hiring junior PMs, training and evaluating progress Show less



TBWA\יהושע

• Israel
• Advertising Services
• 1 - 100 Employee

• Junior Account Executive

  • Sep 2014 - Sep 2015

  * Managing and Overseeing Campaigns that include: radio broadcasts, television features, press advertisements, post production processes and BTL marketing material * Clients relations, advising and accompanying the client through marketing processes * Synchronizing the different departments in the firm: Creative, Media, Planning, ect. * Managing and Overseeing Campaigns that include: radio broadcasts, television features, press advertisements, post production processes and BTL marketing material * Clients relations, advising and accompanying the client through marketing processes * Synchronizing the different departments in the firm: Creative, Media, Planning, ect.



DNA Content

• Old Jaffa museum

• Gallery Manager

  • Jul 2011 - Aug 2014

  Running the galleries- including handling register and receiving audience Planning and running workshops for families Budget planning Running the galleries- including handling register and receiving audience Planning and running workshops for families Budget planning



Bank Leumi בנק לאומי

• Israel
• Banking
• 700 & Above Employee

• Customer Service Manager

  • Aug 2009 - Oct 2011

  managing customer service center Guiding new employees, employee evaluations Reaching service center destinations managing customer service center Guiding new employees, employee evaluations Reaching service center destinations