Maayan Maoz

Category Manager at Barkan Winery
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Contact Information
us****@****om
(386) 825-5501
Location
Kfar Sava, Center District, Israel, IL
Languages
  • English Professional working proficiency
  • Hebrew Native or bilingual proficiency

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Credentials

  • Inbound Marketing Certification
    HubSpot
  • POMA - Product Operation Managment
    Jolt.io
  • PPC Campaign Management Course
    Digitalent - Be a talent in a digital world

Experience

    • Israel
    • Beverage Manufacturing
    • 1 - 100 Employee
    • Category Manager
      • Jun 2023 - Present

    • Israel
    • Food and Beverage Services
    • 100 - 200 Employee
    • Brand Manager
      • Jun 2021 - Jun 2023

    • Food and Beverage Services
    • 1 - 100 Employee
    • Marketing Manager
      • Jun 2016 - Sep 2020

      Managed projects with a total value of 3M and motivated successfully a team of 30. • Created partnerships between Beer brands and HoReCa (hotels/restaurants/cafes) to increase sales by 10% and overall brand awareness. • Planned and executed branding events and online campaigns, with specific marketing goals and tight budgets (500K). • Negotiated and coordinated between several key stakeholders to agree on one creative strategy and achieve the desired outcome Show less

    • Sales Account Executive
      • 2013 - 2016

      Managed the pipeline of new potential customers and nurtured long-term relationships with a wide range of proximately 80 -100 customers. • Marketed a portfolio of 40+ beer types, and achieved a yearly 15% increase in sales by continuously identifying potential partnerships. • Conducted negotiations with retailers regarding partnership terms, and rewarded outstanding results. • Guided and instructed partners’ staff on promoting new beers to increase brand awareness. Show less

    • Brand & MarCom Manager
      • 2010 - 2013

      • Tailored retail special offers and sales for home and hardware FMCG, from planning to budgeting and effective outcomes. • Motivated and guided a staff of 5 sales agents to achieve marketing goals according to strategy. • Led the rebranding process of the company and orchestrated a new marketing plan to go along with it. • Tailored retail special offers and sales for home and hardware FMCG, from planning to budgeting and effective outcomes. • Motivated and guided a staff of 5 sales agents to achieve marketing goals according to strategy. • Led the rebranding process of the company and orchestrated a new marketing plan to go along with it.

  • Zelik Bar- Cafe
    • Giv’atayim Area, Israel
    • Manager
      • 2010 - 2011

      Manager of Bar- Cafe Zeilk • Management Sales & operation of the bar in 2 branches • Staff training • Developing marketing projects Manager of Bar- Cafe Zeilk • Management Sales & operation of the bar in 2 branches • Staff training • Developing marketing projects

    • United States
    • 1 - 100 Employee
    • Media Planner
      • 2008 - 2010

      Media planning for Procter & Gamble. Campaign and strategic planning. budget planning Media planning for Procter & Gamble. Campaign and strategic planning. budget planning

Education

  • Google AdWords Certification
    PPC Advertising
    2016 - 2017
  • Digitalent
    Certification, Social Media and Content Marketing
    2016 - 2016
  • The college of Management- Academic Studies
    Master of Business Administration (MBA), Marketing and Advertising
    2014 - 2016
  • Bar-Ilan University
    Event Production Course, Management and Design Event Productions
    2008 - 2009
  • The college of Management- Academic Studies
    B.A, Media Studies and Management, Communication & Management
    2005 - 2008

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