Experience

Sleeptrade BV

• Netherlands
• Retail
• 1 - 100 Employee

• Directeur

  • Nov 2011 - Present

  Doing research about the way people sleep and creating an optimal sleeping environment is the main purpose of Sleeptrade. With the unique SlaapID® (sleepidentity) approach we can measure the sleeping behavior of people in their own beds. In cooperation with physiotherapists, professional sport organizations and bed specialists we do research and advice people about the way they can get the most out of their night rest. So they can perform in the best possible way during the day. Doing research about the way people sleep and creating an optimal sleeping environment is the main purpose of Sleeptrade. With the unique SlaapID® (sleepidentity) approach we can measure the sleeping behavior of people in their own beds. In cooperation with physiotherapists, professional sport organizations and bed specialists we do research and advice people about the way they can get the most out of their night rest. So they can perform in the best possible way during the day.



Royal Auping

• Netherlands
• Furniture
• 100 - 200 Employee

• Formule Manager Auping Plaza and Auping Vision (Premium)

  • 2007 - Nov 2011

  As a member of the management team overall responsible for the development and roll-out of the single brand store formula Auping Plaza and the shop-in-shop concept Auping Vision (Premium). Successfully grown from 8 to 45 Auping Plaza's in the Benelux and a.o. implemented a new store concept, a new communication strategy and business information system. Royal Auping is the leading bedding producer in the Benelux. As a member of the management team overall responsible for the development and roll-out of the single brand store formula Auping Plaza and the shop-in-shop concept Auping Vision (Premium). Successfully grown from 8 to 45 Auping Plaza's in the Benelux and a.o. implemented a new store concept, a new communication strategy and business information system. Royal Auping is the leading bedding producer in the Benelux.



EK Fashion

• Retail
• 1 - 100 Employee

• Formule Manager

  • Jan 2005 - Jun 2007

  Responsible for the strategy, promotion/advertising, buying, store development for a chain of 22 bedding specialty stores called Slaapgilde. Responsible for the strategy, promotion/advertising, buying, store development for a chain of 22 bedding specialty stores called Slaapgilde.



Texelse Wol Onderneming / RAB Bedding

• Sales Manager

  • Dec 2000 - Jan 2005