Małgorzata Golińska
Digital Transformation Director/Product Owner at PMPG Polskie Media SA- Claim this Profile
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Bio
Credentials
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Goal Setting: Objectives and Key Results (OKRs)
LinkedInJul, 2023- Oct, 2024 -
Create A Brand Strategy
LinkedInFeb, 2020- Oct, 2024 -
Marketing Tools: SEO
LinkedInJan, 2020- Oct, 2024 -
Scrum: The Basics
LinkedInJan, 2020- Oct, 2024 -
WordPress 5 Essential Training
LinkedInJan, 2020- Oct, 2024 -
Advertising on Facebook
LinkedInDec, 2019- Oct, 2024 -
WordPress: SEO
LinkedInDec, 2019- Oct, 2024 -
Content Marketing Foundations
LinkedInOct, 2017- Oct, 2024 -
Google Analytics Essential Training
LinkedInOct, 2017- Oct, 2024 -
Online Marketing Foundations
LinkedInSep, 2017- Oct, 2024 -
SEO Foundations
LinkedInSep, 2017- Oct, 2024 -
DIMAQ Professional
IABJul, 2018- Oct, 2024 -
Własność Treści - You Tube Certified
YOU TUBESep, 2017- Oct, 2024 -
YouTube Certified- Content Strategy
YOU TUBESep, 2017- Oct, 2024
Experience
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PMPG Media Group
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Technology, Information and Internet
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1 - 100 Employee
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Digital Transformation Director/Product Owner
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Apr 2020 - Present
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GoMa Advice
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Warsaw, Masovian District, Poland
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Owner
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Oct 2017 - Present
Consulting Services Media/ Marketing / Advertising /Digital Marketing/Digital management/Digital transformation Clients i.e. PMPG Polskie Media, Kino Polska TV SA, 4Fun Media SA, TVS Sp. z o.o., Nucity Sp. z o.o., Katolickie Radio Podlasie (regional radio station) Consulting Services Media/ Marketing / Advertising /Digital Marketing/Digital management/Digital transformation Clients i.e. PMPG Polskie Media, Kino Polska TV SA, 4Fun Media SA, TVS Sp. z o.o., Nucity Sp. z o.o., Katolickie Radio Podlasie (regional radio station)
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Wirtualna Polska Media
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Warsaw, Masovian District, Poland
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Managing Director: Lifestyle and Health
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Sep 2018 - Dec 2019
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Grupa ZPR Media
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Poland
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Media Production
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300 - 400 Employee
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Vice-chairman of the Board
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Feb 2007 - Oct 2017
Managing Director | ZPR Media Creation and conducting a music and entertainment channel (Polo TV), Achievements: the most watched music station in Poland, over 1,3% of the commercial audience share. Simultaneously responsible for entertainment production for the Group channels: Author of scenarios and co-producer of festivals and concerts , tv formats executive producer Achievements: unique programming concepts and overseeing the production of formats that successfully caught the attention of the viewers of the Polo TV channel and contributed to build its market position. Chairman of the Board | Lemon Records Sp. z o.o. Performing a record label, managing artists, producing music for insert projects, publishing and selling records, producing music videos and organizing events. Publishing Director | Media Express Sp. z o.o. Responsibility for Super Express daily, in particular the restructuring to achieve profitability of the project. Achievements: building a positive trend of copy sales against the declining market trend of the Super Express daily between 2008 and 2013. Managing Director | Wizard Media Ltd. Managing a free daily for Poles in Ireland titled Nasz Głos Show less
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Metro International
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Sweden
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Newspaper Publishing
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300 - 400 Employee
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Managing Director / Commercial Director
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May 2003 - Mar 2007
Responsible for commercial sales, then for the whole project (as Managing Director) of the national free daily (Metropol) Responsible for commercial sales, then for the whole project (as Managing Director) of the national free daily (Metropol)
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MRI-International
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Spain
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Business Consulting and Services
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Media Director
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Sep 2000 - Apr 2003
Responsible for media planning and buying and client service; the leverage trading business Responsible for media planning and buying and client service; the leverage trading business
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Mindshare
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United Kingdom
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Advertising Services
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700 & Above Employee
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Media Group Manager
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Sep 1995 - Aug 2000
Strategic planning and media planning and buying for the agency clients: Unilever, Kraft Jacobs Suchard, Fiat, EMPIK, Nestle and others Strategic planning and media planning and buying for the agency clients: Unilever, Kraft Jacobs Suchard, Fiat, EMPIK, Nestle and others
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EuroZet Sp. z o.o.
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Poland
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Technology, Information and Internet
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1 - 100 Employee
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Media Planer
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Dec 1994 - Aug 1995
media planning and buying media planning and buying
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Education
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Warsaw University
Biologia