Executive Director

• Dec 2021 - Present

Category & Channel Development Manager - Tea KSA (Ekaterra)

• Sep 2021 - Dec 2021

Handling Refreshments - Tea Category Brands - Lipton, Brooke Bond, Taaza and Pukka across KSA Regions and Channels in Depth. - Development & Execution of Channel & Category Plans. - Monthly & Quarterly Business Plans across KSA Regions in Modern and Traditional Trade, Pharmacies and E-Commerce. - Customers’ Joint Business Planning Meetings. - Complete Forecast Building Blocks Building by Channel. - Promotional Budget Planning by Sales Channel / Customer. - Representing… Show more Handling Refreshments - Tea Category Brands - Lipton, Brooke Bond, Taaza and Pukka across KSA Regions and Channels in Depth. - Development & Execution of Channel & Category Plans. - Monthly & Quarterly Business Plans across KSA Regions in Modern and Traditional Trade, Pharmacies and E-Commerce. - Customers’ Joint Business Planning Meetings. - Complete Forecast Building Blocks Building by Channel. - Promotional Budget Planning by Sales Channel / Customer. - Representing Customer and Channel Views in S&OP Cycle. - Setting Category & Channel Strategies. - Channel Traffic Management. - Innovation Volume / Value Buildups and Executional Network Briefing. - Planning Activation Plans by Customer / Sales Channel. - Business Waste Reduction through Liquidation Solutions. - Multiple Scenario Planning through full P&L Simulations. Skills: - Financial and Business Acumen and P&L Statement Inputting. - Consumer / Shopper / Competitor Insights. - Net Revenue Management. - Integrated Business Planning and Innovation Process Management. - Collaboration, Experimentation and Empowerment. - Decision Making and Critical Thinking. - Influencing and Passion for High Performance. - Negotiation and Persuasive Communication.

Category & Channel Development Assistant Manager - Tea GCC (KSA & Gulf)

• Mar 2021 - Sep 2021

Handling Refreshments - Tea Category Brands - Lipton, Brooke Bond, Taaza and Pukka across GCC. - Development & Execution of Channel & Category Plans. - Monthly & Quarterly Business Plans across KSA, UAE, Kuwait, Oman, Qatar and Bahrain. - Complete Forecast Building Blocks Building by Channel. - Promotional Budget Planning by Sales Channel / Cluster. - Representing Customer and Channel Views in S&OP Cycle. - Setting Category & Channel Strategies. - Channel Traffic… Show more Handling Refreshments - Tea Category Brands - Lipton, Brooke Bond, Taaza and Pukka across GCC. - Development & Execution of Channel & Category Plans. - Monthly & Quarterly Business Plans across KSA, UAE, Kuwait, Oman, Qatar and Bahrain. - Complete Forecast Building Blocks Building by Channel. - Promotional Budget Planning by Sales Channel / Cluster. - Representing Customer and Channel Views in S&OP Cycle. - Setting Category & Channel Strategies. - Channel Traffic Management. - Innovation Executional Network Briefing. Skills: - Financial and Business Acumen and P&L Statement Inputting. - Consumer / Shopper / Competitor Insights. - Net Revenue Management. - Integrated Business Planning and Innovation Process Management. - Collaboration, Experimentation and Empowerment. - Decision Making and Critical Thinking. - Influencing and Passion for High Performance.

Regional Demand Planner GCC (KSA & Gulf) Tea

• Sep 2020 - Feb 2021

Handling Refreshments - Tea Category Brands - Lipton, Brooke Bond, Taaza and Pukka across GCC. - Forecast Baseline Generation and Analysis. - Forecast Building Blocks Analysis. - Innovations Network Management & Tracking. - Stocks Allocation by Market. - Supply & Demand Risk and Trade-Off Reviews. - Stock Level and Stock Health Analysis. - Primary and Secondary Service Level Tracking. - Master Product Hierarchy's Library Maintenance. - Shipment Tracking by… Show more Handling Refreshments - Tea Category Brands - Lipton, Brooke Bond, Taaza and Pukka across GCC. - Forecast Baseline Generation and Analysis. - Forecast Building Blocks Analysis. - Innovations Network Management & Tracking. - Stocks Allocation by Market. - Supply & Demand Risk and Trade-Off Reviews. - Stock Level and Stock Health Analysis. - Primary and Secondary Service Level Tracking. - Master Product Hierarchy's Library Maintenance. - Shipment Tracking by Market.

Supply Planning Optimization

• Sep 2020 - Jan 2021

Lipton Jebel Ali (LJA) Tea Factory’s Supply Planning Optimization Project. - Understanding Material Procurement Models, R&D, RPM Allocation, MPQ, Production Capacity, Lines Utilization, Defect Rate. - Building Master Library for Materials Accross Suppliers - Unification of Material Specs Across Multiple Suppliers. - Material Cost Optimization and Complexity Reduction. - Artwork Unification on Materials to Optimize MOQ, Cost, and Inventory Levels at Supplier and Factory.

KSA S&OP Process Officer

• Nov 2019 - Sep 2020

- S&OP Process Building and Improvement. - S&OP Cycles Arrangement and Tracking. - Development of Categories Scoring Systems. - S&OP Calendar Management and Regional Alignment.

KSA Promotion Planner

• Dec 2018 - Sep 2020

- Building Co-packed Promotions Plans and Processes. - Projects Network Management. - Alignment with 3rd Party Suppliers and Supply Chain Teams. - Service Level Management and KPI building (On Time - In Full) - Mangement of Central Sourcing Units Promotional Plans and Forecasts.

Demand Planner KSA Food and Refreshments

• Aug 2019 - Aug 2020

Handling Food & Refreshments Categories - Tea, Savoury and Dressings Brands - Lipton, Brooke Bond, Pukka, Knorr and Hellmann’s in KSA. - Forecast Baseline Maintenance. - Forecast Building Blocks Analysis. - Innovations Network Management & Tracking. - Stock Level and Stock Health Analysis. - Primary and Secondary Service Level Tracking. - Monthly Generation of Sourcing Unit Primary Shipment. - Weekly Sourcing Unit Shipment Tracking.

Brilliant Factory Part-Time Engineer (Lean & Digital)

• Jan 2018 - Mar 2018

Responsibilities: - Handled Jobs Wing-To-Wing Analysis. - Action Workout & Cost Out Planning

Intern/Brilliant Factory Engineer (Lean & Digital)

• Jul 2017 - Jan 2018

Experienced in GE power training program in Continuous Improvement (Lean & Digital) department, in the area of process/product improvement, quality raise, cost reduction and integrating technology with processes to increase the productivity and competitiveness in the business. Conducted Projects: 1. Laser Cladding Process Optimization: - Part of the team who operated the first industrial laser additive manufacturing technology for turbine blades repair. - Collected &… Show more Experienced in GE power training program in Continuous Improvement (Lean & Digital) department, in the area of process/product improvement, quality raise, cost reduction and integrating technology with processes to increase the productivity and competitiveness in the business. Conducted Projects: 1. Laser Cladding Process Optimization: - Part of the team who operated the first industrial laser additive manufacturing technology for turbine blades repair. - Collected & analyzed daily machine utilization data. - Applied lean manufacturing principles (DMAIC) to improve quality of repair and reduce rework hours. - Developed a computerized tool to improve operators' task allocation between shifts. - Led daily stand-up meetings with a mission-driven team to encounter utilization, job pipeline, cycle time improvement. - Drove lean layout optimization. 2. Machines Connectivity: - Assisted in introducing VIMANA software that provides real-time operational transparency to improve efficiency, cycle time and cost reduction. - Validated VIMANA data in the early stages through on-time observation. - Drove daily analytics. - Led VIMANA operator training/refreshing programs. 3. Utilization Analysis: - Reporting shop floor hours utilization. - Unifying utilization reporting procedure. - Executing the digitalization of the utilization report. 4. KAIZEN Improvements: - Applied the 5S principle on the shop floor (5S Champions Award). - Standardized shop floor color codes. - Organized KAIZEN presentations for monthly 5S review.

Sales Assistant (Part-Time)

• 2013 - 2016

Responsibilities: - Worked in data record checking, data entering, customers relationships. - Collected information from field visits for a number of customers. - Dealing with English speaking customers. - Visited different branches to set up a sales checking rhythm.

Salesman

• 2011 - 2013

Responsibilities: - Launched a computer-based Cashier system for a retail store selling Bedding products. - Market the products to customers. - Selling products. - Buying bulk products and place prices on them for retail sale.