Experience

Colonial Flag

• United States
• Printing Services
• 1 - 100 Employee

• Marketing Coordinator

  • Sep 2023 - Present



Chase Marketing Group

• United States
• Advertising Services
• 1 - 100 Employee

• Account Manager

  • Apr 2022 - Apr 2023

  -Worked within budget parameters to develop and implement marketing strategies by analyzing data on key competitors and consumer demographics. -Developed campaigns and specific marketing strategies for clients; coordinating traditional media buying, digital ad spend, video shoots, live events and creative design. -Liaised between various teams to troubleshoot problems and ensure client needs are being met while protecting the time of other internal teams. -Built invoices, coordinated interdepartmental goals, and led internal and external reporting for clients. Show less



T-Mobile

• United States
• Telecommunications
• 700 & Above Employee

• Marketing Strategy & Research Intern

  • May 2021 - Sep 2021

  -Analyzed complex survey data, identified the needs of a very specific “Laggard” demographic, and discovered new ways we could reach them based on their specific goals and motivators -Developed and presented holistic strategies used in the T-Mobile/Sprint Merger to better connect with key demographics; including messaging changes, channel procedures, frontline incentive adjustments and additional research -Broke down test results from ad creative into easy-to-digest reports; highlighting key insights, strengths and weaknesses to drive future advertising strategy Show less



Harmon Brothers 🦄

• United States
• Advertising Services
• 1 - 100 Employee

• Digital Marketing Insights Intern

  • Mar 2021 - May 2021

  -Developed new analysis tools in Microsoft Excel to measure and predict value from individual clients and industries -Transformed complex data into easy-to-process visualizations to drive marketing and sales strategy -Developed new analysis tools in Microsoft Excel to measure and predict value from individual clients and industries -Transformed complex data into easy-to-process visualizations to drive marketing and sales strategy



Brigham Young University Marriott School of Business

• United States
• Higher Education
• 300 - 400 Employee

• Teacher Assistant (Marketing Management)

  • Sep 2019 - Apr 2021

  -Tutor students one-on-one to improve their capabilities in targeting/segmentation strategies, principles of global customization, development of brand equity and research and development processes-Consult on brand-strategy and promotion critique projects to help students maximize their capabilities-Alleviate professor’s burden by managing the needs/grades of over 1,300 students

• Branding Experiential Learning Project: Sprite Product Extensions for Coca-Cola Company

  • Sep 2019 - Dec 2019

  -Full brand analysis from marketing mix to financial potentials using in-depth interviews, shopalongs, Nielsen data, Brandwatch, cluster analysis and conjoint survey analysis to assess market potentials-Brainstormed, tested, and prototyped two new products targeting two different consumer profiles-Presented and received feedback on our new products from a panel of local brand managers



Colonial Flag

• United States
• Printing Services
• 1 - 100 Employee

• Brand Marketing Specialist

  • May 2020 - Aug 2020

  -Researched, negotiated, designed and executed our Golf Net Solutions brand’s first marketing campaign, generating over $35,000 in gross revenue on a $2,500 dollar budget. -Designed, published and analyzed data for surveys which led to multiple new products and package deals -Redesigned our online point-of-sale to create the most intuitive flagpole purchase experience in the market -Researched, negotiated, designed and executed our Golf Net Solutions brand’s first marketing campaign, generating over $35,000 in gross revenue on a $2,500 dollar budget. -Designed, published and analyzed data for surveys which led to multiple new products and package deals -Redesigned our online point-of-sale to create the most intuitive flagpole purchase experience in the market



BYU Student Employment

• Provo, Utah Area

• Student Office Assistant

  • Oct 2018 - Apr 2020

  -Boosted demand for on-campus jobs by 10% by revitalizing social media advertising campaigns -Increased efficiency by 33% by adjusting procedures to accommodate problematic, new student-hire systems -Boosted demand for on-campus jobs by 10% by revitalizing social media advertising campaigns -Increased efficiency by 33% by adjusting procedures to accommodate problematic, new student-hire systems



Friends in All Nations

• Provo, Utah Area

• Facebook Marketing Specialist (On-Campus Internship

  • Jan 2019 - Apr 2019

  -Increased post interaction by over 27% without spending any of the promotion budget by targeting content to similar interest groups -Doubled generated leads for the year in 3 months by refocusing online content to match our audience’s needs -Increased post interaction by over 27% without spending any of the promotion budget by targeting content to similar interest groups -Doubled generated leads for the year in 3 months by refocusing online content to match our audience’s needs



Garage Doors Inc.

• United States
• Residential Building Construction
• 1 - 100 Employee

• Warehouse Operative

  • Oct 2017 - Dec 2017

  -Learned self improvement by fulfilling a wide variety of tasks with minimal training -Gained complex cooperation and communication skills as only native English speaker on the team -Learned self improvement by fulfilling a wide variety of tasks with minimal training -Gained complex cooperation and communication skills as only native English speaker on the team