Mario Rachid Abirached Neto

Manager of Innovation & New Businesses at Melhoramentos
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Contact Information
us****@****om
(386) 825-5501
Location
São Paulo, São Paulo, Brazil, BR
Languages
  • Inglês -
  • Espanhol -
  • Português Native or bilingual proficiency

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Filipe Bizanson

Mario é um profissional exemplar, comprometido e de extrema confiança. Tive a oportunidade de atuar com ele na implementação de um processo de S&Op. e posteriormente nas reuniões que eram parte do processo. Mario é um profissional talentoso e diferenciado de marketing por sua visão estratégica e ampla de negócio, sua visão macro possibilita que ele possa analisar um problema complexo de diferentes perspectivas, pensando como marketing, operações e comercial ao mesmo tempo e através disso tomar decisões muito mais assertivas.

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Credentials

  • Professional Scrum Master™ I (PSM I)
    Scrum.org
    Jan, 2021
    - Oct, 2024

Experience

    • Brazil
    • Financial Services
    • 1 - 100 Employee
    • Manager of Innovation & New Businesses
      • Dec 2022 - Present

    • Head of Innovation
      • Jan 2022 - Dec 2022

    • Advisor to the CEO
      • Oct 2021 - Jul 2022

    • Germany
    • Manufacturing
    • 700 & Above Employee
    • South Cone Marketing Manager (Chile and Argentina)
      • Apr 2018 - Sep 2021

      • Responsible for revising ongoing processes and for implementing new marketing activities, thus increasing sales by 6%.• Managed the portfolio, increasing profitability by 8% and positively impacting operations by decreasing the complexity of inventory management.• Led a project focused on improving sales participation for innovative products in the portfolio, thus enhancing their sales participation from 1% to 4%.• In charge of structuring the consumer unit marketing in Chile; this involved people, projects and processes. Also managed an external trade marketing team (45 people). Show less

    • Market Intelligence and Development Specialist (LAS)
      • May 2016 - Mar 2018

      • Implemented a new method to manage projects, which increased business agility and allowed the launch of 3 new portfolios in 1 year (+3% sales).• Worked with the business area to acquire a new company in Peru, which doubled sales in the country.• Responsible for creating and developing new coverage strategies in the B2B and B2C hardware market, which allowed the results in this segment to quadruple.• Worked with the operations team to implement a new S&OP process, which increased accuracy of demand by 15%.• Responsible for developing and implementing a new budget control strategy.• Coordinated market and go-to-market studies and projects for different segments: Fluid Power, E-Motors, Elevators, Pipe Repair (Oil & Gas), among others, ensuring an increase in sales and in the customer base, adding over 100 new clients to the Brazil, Argentina, Chile and Peru portfolios. Show less

    • Senior Business Controlling and Projects Analyst (LATAM) / Business Controller for Electronics (LAS)
      • Mar 2014 - Apr 2016

      • Headed the opening of the BU in Argentina, ensuring a regional sales increase of 16%.• Worked with the strategy team for implementing the Pricing area for the LAS region, increasing the margin by 6% and improving governance and control over discounts.• Defined and implemented the loss recovery process, which generated savings above R$ 1 million. This project was executed along with the Irvine team, in California, in order to ensure the standardization of processes.• Led and implemented the business intelligence tool for Latin America (in coordination with Germany and Slovakia). Trained over 25 multipliers and supported the training of over 200 people from sales areas in the region. This project improved the agility of decision making by providing faster access to sales information, as well as reduced the report generation workload by 420 hours per year.• Led the “Optimization of Processes and Systems” project, being responsible for making the transition of reporting tasks in Latin America to the staff allocated in the Philippines. The Latin America team focused on the analytical part of reporting, thus improving quality of information delivered to business managers. Show less

    • Business Controlling and Projects Intern (LATAM)
      • Jan 2013 - Feb 2014

    • India
    • Software Development
    • 1 - 100 Employee
    • Technical Salesperson (Brazil)
      • Aug 2010 - Jul 2012

      • Implemented new sales and after sales methods, which improved margin and portfolio sales by over 30%. • Responsible for training the sales teams, assisting the margin and sales leverage. • Implemented new sales and after sales methods, which improved margin and portfolio sales by over 30%. • Responsible for training the sales teams, assisting the margin and sales leverage.

Education

  • Fundação Getulio Vargas
    Pós-graduação Lato Sensu - MBA Executivo, Gestão com Ênfase em Liderança e Inovação
  • Faculdade Sumare
    Bachelor's Degree, Business Administration

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