Lynn Rockwell

Affiliate Director at NYMO & Co.
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Location
Winona, Minnesota, United States, US

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Evan Weber

Lynn is great to work with. She is really great at what she does first of all. She is super-nice and friendly...a joy to work with. Lynn is always on top of things and on the ball. I highly recommend working with Lynn!

David VanWinkle

Lynn always brought a good attitude to our projects, worked very well independently, and directly with clients. Lynn was also a great team player by helping our understaffed projects move forward.

John T Sherman Jr, CISSP, PMP, ITIL

Lynn is a very hard worker and knows her stuff. I would highly recommend Lynn Rockwell for PeopleSoft related engaugements.

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Credentials

  • Hubspot Inbound Certified
    HubSpot
    May, 2019
    - Sep, 2024

Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Affiliate Director
      • Jan 2023 - Present

    • Affiliate Account Manager
      • Oct 2022 - Jan 2023

    • United States
    • Advertising Services
    • Affiliate Marketing Manager/Owner
      • Nov 2019 - Present

      Affiliate Marketing Manager - building, managing, recruiting and growing affiliate programs for unique merchants. Our sweet spot is in the Wedding, Motherhood, Journaling, Fashion/Jewelry, Baby, and Toddler niches. Responsibilities include: • Managing the day-to-day activities of client affiliate programs • Identifying and actively recruiting new strategic publishers for clients, as well as optimizing current publisher relationships • Identifying and implementing opportunities to enhance client affiliate programs • Negotiating online advertising placements with existing partners • Ensuring publisher compliance with affiliate agreements • Analyzing and interpreting weekly and monthly sales reports • Creating text links and HTML newsletters • Writing promotional copy for text links, HTML links, & newsletters • Monitoring placements and affiliate performance Show less

    • Egypt
    • Human Resources
    • 1 - 100 Employee
    • Affiliate Marketer and Consultant
      • May 2007 - 2021

      Set up and run several affiliate marketing websites focused on reviews and comparisons. Set up and run several affiliate marketing websites focused on reviews and comparisons.

    • United States
    • Business Consulting and Services
    • Affiliate Marketing Specialist
      • Sep 2018 - Dec 2019

      Responsible for managing the day to day operations associated with the management of 35+ merchant affiliate programs. Research tasks requested by a merchant to gather details, the necessary resources required, and expected delivery dates. Enter as tasks into Asana, assign appropriate personnel and due dates. Ensure that tasks are completed on time, and to the satisfaction of the client. Remove roadblocks that impede successful task completions. Maintain newsletter schedule, content, and necessary assets to ensure that each affiliate newsletter is sent at the appropriate intervals. Monitor and submit content offers to various affiliate distribution channels. Conduct affiliate outreach to recruit appropriate new affiliates to merchant programs – evaluate affiliate fit to each program, develop appropriate outreach message to elicit response and interest, and follow up to assess interest, fit, level of participation and asset needs. Develop social media strategy and conduct outreach via Facebook, Instagram, Linkedin, and Twitter channels. Show less

    • India
    • Advertising Services
    • Project Manager
      • Apr 2016 - Nov 2016

      Responsible for managing project timelines and project plans, client communications, proposal review, and scope analysis for client facing projects. Responsibilities include: * Define and record new standard operating procedures * Help set project schedules * Track project budgets * Assist in defining scopes for new projects * Track project progress, identifying potential risks or delays * Prepare weekly internal reports, to be discussed in a weekly check-in * Provide updates to clients on a regular schedule * Work with developers to establish timelines and prioritize tasks * Manage multiple projects at a time with little supervision * Collaborate with bookkeeper to determine budgets for internal projects Show less

    • United States
    • Software Development
    • 100 - 200 Employee
    • Taleo Business Edition Implementation Consultant
      • Jan 2008 - May 2008

      Manage customer implementation time-lines and satisfaction. Work with customers to understand their business requirements and assist in configuring the Taleo Business Edition solution to meet those needs. Act as the primary subject matter expert for the Taleo Business Edition functionality and configuration. Contribute Taleo staffing domain expertise to projects. Design, deliver, and facilitate end user training sessions. Manage customer implementation time-lines and satisfaction. Work with customers to understand their business requirements and assist in configuring the Taleo Business Edition solution to meet those needs. Act as the primary subject matter expert for the Taleo Business Edition functionality and configuration. Contribute Taleo staffing domain expertise to projects. Design, deliver, and facilitate end user training sessions.

    • United States
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Peoplesoft CRM - Information Specialist Consultant
      • Jun 2007 - Dec 2007

      Provide production support for client’s Peoplesoft CRM global Support and Help Desk environment. Provide application development and application customizations in support of on-going projects. Resolve application issues, and provide data loading as necessary. Provide production support for client’s Peoplesoft CRM global Support and Help Desk environment. Provide application development and application customizations in support of on-going projects. Resolve application issues, and provide data loading as necessary.

    • Business Analyst - Consultant
      • Jun 2006 - Mar 2007

      Worked on the client’s implementation team, where I was responsible for documenting business analysis requirements surrounding the implementation their contingent staffing automation solution. Translated business analysis requirements into data designs. Assisted in the process of gathering data and uploading it into the software. Designed and implemented methods and procedures to accomplish data loading requirements in time frame stated in project plan. Ran quality assurance audits to verify integrity of data loaded. Evaluated and documented the results of the functional tests of the data load programs. Show less

    • United States
    • Insurance
    • CRM Specialist - Consultant
      • Apr 2005 - Mar 2006

      Act as the Peoplesoft CRM subject matter expert to the client’s data conversion and CRM development teams. In particular, answer questions and provide recommendations and expertise in the areas of performance tuning, data migration/conversion strategies, the BORM (Business Object Relationship Model), and sales data model. Provide application development resolutions for issues/errors due to customizations. Provide new application development solutions to meet functional design requirements. Act as the Peoplesoft CRM subject matter expert to the client’s data conversion and CRM development teams. In particular, answer questions and provide recommendations and expertise in the areas of performance tuning, data migration/conversion strategies, the BORM (Business Object Relationship Model), and sales data model. Provide application development resolutions for issues/errors due to customizations. Provide new application development solutions to meet functional design requirements.

    • Germany
    • Industrial Machinery Manufacturing
    • 1 - 100 Employee
    • Peoplesoft CRM Project Lead
      • 1999 - 2005

      Responsible for the application installation, development, administration, and upgrade of the Peoplesoft CRM Sales, and Marketing system used by 162 sales offices throughout North America. Performed application development for customizations necessary to the application, code new components and component interfaces as necessary for integrations to and from the CRM application, handle on-going technical support issues, and generally troubleshoot and fix issues as they arise. Primary development team point of contact for the Peoplesoft CRM application. Show less

    • United States
    • Wholesale
    • 700 & Above Employee
    • Project Manager/ Business Analyst/Programmer-Analyst
      • Jun 1991 - Apr 1999

Education

  • Saint Mary's University of Minnesota
    Bachelor of Arts, Computer Science, Business Administration
  • Winona Senior High School

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