Lynda Serag

Communications and Public Affairs Manager at Alliance Française de Sydney
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Contact Information
us****@****om
(386) 825-5501
Location
United Arab Emirates, AE

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Experience

    • Australia
    • Education Administration Programs
    • 1 - 100 Employee
    • Communications and Public Affairs Manager
      • Jan 2010 - Present

      Event Management:  Organise, coordinate and promote the annual Soirée de la Francophonie including and not limited to coordination with foreign government officials.  Organise and Manage the screening the annual French Film Festival in Australia.  Organisation of the annual meeting with the schools.  Manage and administer internationally recognised diplomas and test entries.  Organise, prepare the annual School Award Ceremony as well as solicit sponsorships for catering and gifts prizes.  Presenting and preparing weekly open debate with audience from a high calibre individuals from the Australian and French society (Lawyers, Doctors, teachers and high net worth stake holders and board of directors). Marketing:  In charge of the promotion of the French language and culture to Sydney and NSW schools and the Department of Education and Training ( DET) through schools membership, presentation of the AF, Teachmeet conference.  Create and edit the bimonthly e-newsletter, brochure and promotion materials.  Maintain the schools’ section of the Alliance Française de Sydney website.  Preparing and supervising the production of publicity brochures, handouts, direct mail leaflets, promotional videos, photographs, films and multimedia programmes.  Fostering community relations through events such as open days and through involvement in Community Initiatives. Internal and External Communications:  Implementation of internal and external company communication strategies.  To manage all media engagements across all modes of communication to ensure appropriate representation of the Alliance and to establish strong and productive relationships with media representatives.  Ensure the promotion of the Alliance through communication appropriately written for the target audience with the aim to promote the achievements and to conduct impact assessment in order to evaluate external communication. Perform multiple administrative tasks and in charge of marketing budget. Show less

    • Australia
    • Education Administration Programs
    • 1 - 100 Employee
    • Correspondent
      • Aug 2008 - Jul 2009

      Promotion of the newspaper•Writing of articles, investigations, interviews and photographs relating to current affairs in Egypt and Middle East region•Coverage of social, economic, cultural and political events in the country and region

    • French Teacher
      • Jun 2008 - Dec 2008

      Volunteer French Teacher at Menoufiya, a village 100km from Cairo.

    • Newspaper-press Journalist
      • Dec 2007 - Oct 2008

      Write articles on current international affairs for the political column "Arab and African World" Le Petit Journal (French-language Egyptian daily) – Cairo; Wrote articles and conducted investigations and interviews for the Society column•Prepared photographs relating to articles written

    • Assistant Chief Editor
      • Jan 2008 - Apr 2008

      Participated in the founding of the monthly news paper•Fundraised and established relationships with partners•Responsible for the specification of column contents•Coordinated and distributed subjects to a team of journalists

    • Denmark
    • Government Administration
    • 1 - 100 Employee
    • Political Analyst Consultant
      • Nov 2008 - Jun 2009

      Analysis of political risks and national security issues relating to Egypt. Provide detailed political reports on the Egyptian current affairs that influence directly and indirectly French polices and French citizens in Egypt. Subjects reported on: •Community and Social issues. •Egypt-sponsored inter-Palestinian negotiations. •Hamas, Egypt and the Muslim Brotherhood. •Egypt's role during the Gaza War. •Opposition movements in Egypt. •Repression and movements of revolt •Salafism •Acts of piracy in the region Show less

    • Australia
    • Education Administration Programs
    • 1 - 100 Employee
    • Press Agent
      • Jan 2007 - Oct 2007

      Promoted artistic and cultural events in Egypt: concerts by Charles Aznavour, Enrico Macias and Danny Brillant•Organisation and management of press conference by Charles Aznavour at the Institute of the Arab World, Paris •Management of press relationships and public relations: sponsors, journalists, French and Arabic television, coordination of partners (Egypt and France)•Wrote press reports

    • Intervener
      • Sep 2006 - Jun 2007

      Setting up an international solidarity projects

    • Australia
    • Education Administration Programs
    • 1 - 100 Employee
    • Project Officer
      • Jun 2004 - Aug 2004

      Research and documentation: situation analysis •Follow-up of operations: interface with partners •Participation in working groups •Drafting of assignment reports Dec- 2007- May 2008 the Friends of Ezbet El Nakhl (Charitable Organisation) - Cairo Volunteer for the provision of educational support Research and documentation: situation analysis •Follow-up of operations: interface with partners •Participation in working groups •Drafting of assignment reports Dec- 2007- May 2008 the Friends of Ezbet El Nakhl (Charitable Organisation) - Cairo Volunteer for the provision of educational support

Education

  • DAEFLE
    - Professional diploma in the domain of teaching French as a foreign language (FLE).
  • March 05 Institute of Advanced Studies of National Defence (IHEDN) - Military School
    Associate’s Degree
  • Paris University XIII
    Master’s Degree, Master 2 in Strategic Studies
  • The University of Manchester
    Erasmus Exchange - Department of Government
  • Paris University VIII
    Master’s Degree, Master 1 in Political Science
  • Paris University VIII
    Bachelor, Political Science

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