Lyka Batu
Content Management Specialist at ABS-CBN Global Ltd.- Claim this Profile
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Bio
Experience
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ABS-CBN Global Ltd.
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United States
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Broadcast Media Production and Distribution
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1 - 100 Employee
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Content Management Specialist
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Jul 2020 - Present
Handles the linear channel of TFC EMEA (Middle East & Europe) and VOD orchestrations of newly produced content. Responsible for the weekly curation of legacy platforms and monthly curation of other OTT platforms/services. Handles the linear channel of TFC EMEA (Middle East & Europe) and VOD orchestrations of newly produced content. Responsible for the weekly curation of legacy platforms and monthly curation of other OTT platforms/services.
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ABS CBN GLOBAL LIMITED
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Quezon City
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Media Placement Specialist
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Nov 2012 - Jul 2020
Responsible for the implementation of non commercial plugs, in house materials and the like. Ensures that materials are placed accordingly. Coordinates with TFC Global region. Currently handling TFC North America and Canada. Responsible for the implementation of non commercial plugs, in house materials and the like. Ensures that materials are placed accordingly. Coordinates with TFC Global region. Currently handling TFC North America and Canada.
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ALV Talents Circuit Inc.
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Ortigas Center, Pasig City
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Road Manager
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Aug 2010 - Aug 2012
Ensures artists requirements are met and schedules are all aligned. Coordinates with different clients who are interested to book artists for an event/show/tv guesting/taping and the like. Always the middle person between clients and artists. Ensures artists requirements are met and schedules are all aligned. Coordinates with different clients who are interested to book artists for an event/show/tv guesting/taping and the like. Always the middle person between clients and artists.
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ALV Consult Us Inc.
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Ortigas Center, Pasig City
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Media Assistant
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Aug 2010 - Aug 2012
Media/PR Assistant- Ensures that all ad placements and ad bookings of clients are well implemented. Responsible for arranging press cons, sending invites to the press, bloggers and the like. Helps in market research and ad campaigns as well. Media/PR Assistant- Ensures that all ad placements and ad bookings of clients are well implemented. Responsible for arranging press cons, sending invites to the press, bloggers and the like. Helps in market research and ad campaigns as well.
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Education
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St. Paul University Quezon City
Bachelor of Arts (BA), Mass Communication/Media Studies -
St. Theresa's College Quezon City
High School diploma, High School