Lybbi Hebel
PR & Social Media Coordinator at Gifted Travel Network- Claim this Profile
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Bio
Experience
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Gifted Travel Network
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United States
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Travel Arrangements
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1 - 100 Employee
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PR & Social Media Coordinator
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Aug 2022 - Present
-Plan, design, and publish social media content on our channels -Maintain brand voice across different social media channels -Promote our events, client success stories, and achievements -Enhance the company’s brand/reputation within the industry -Engage with current and prospective customers across multiple social media platforms, including our public pages and Facebook groups -Explore new ways to engage and reach our target audience -Work cross functionally with other teams to complete their marketing requests Show less
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Catawba Brewing Company
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United States
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Food and Beverage Services
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1 - 100 Employee
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Social Media Manager
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May 2022 - Sep 2022
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WeCraft Lab
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United States
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Retail Art Supplies
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Operations and Marketing Manager
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Nov 2020 - May 2022
-Developing and promoting in-store and online campaigns to increase foot traffic and overall sales -Managing and growing social media following, primarily on TikTok and Instagram -Using Adobe Illustrator to clean up and set up customer designs as EPS files for printing -Running several machines simultaneously, including a Glowforge, Roland Eco-Solvent Printer, Silhouette and Cricut cutting machines and more -Instructing private classes to teach customers how to use different crafting machines and tools Show less
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Queen City Brewers Festival
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United States
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Food and Beverage Services
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Director of Social Media Marketing
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May 2020 - Dec 2021
Freelance position working with the Festival Organizer to provide the voice for the QCBF 2021 campaign. -Create, post and monitor content (including promoted posts) on the QCBF channels with the goal of selling tickets, promoting brewery and corporate sponsors and conveying impact to ACEing Autism-Charlotte programs. -On-site support capturing photos and video at QCBF and related special events Freelance position working with the Festival Organizer to provide the voice for the QCBF 2021 campaign. -Create, post and monitor content (including promoted posts) on the QCBF channels with the goal of selling tickets, promoting brewery and corporate sponsors and conveying impact to ACEing Autism-Charlotte programs. -On-site support capturing photos and video at QCBF and related special events
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Taproom Boss & Hype Woman
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Dec 2016 - May 2020
-Built social media platforms from scratch and grew our Instagram to 8500 followers -Developed, managed and executed crowdfunding campaign which led to over $25,000 in contributions -Created social campaign for our Trapper Keeper glitter beer that went viral and received 218,000 views on NowThis Food -Coordinated events showcasing global mountaineer Alison Levine and world champion swimmer Diana Nyad -Launched over 75 unique craft beer products in the Charlotte market -Recruited, trained and managed team of 10 staff -Selected speaker at the 2020 Craft Brewers Conference on the topic of smartphone photography and social media brand management Show less
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Marketing Associate
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Jun 2015 - Feb 2017
-Monitoring and engaging on our social media channels -Identify new channels to reach potential clients -Distribute content related to travel on our social media and website -Assist with event planning, including working with different vendors -Tracking and analyzing our website and various ad campaigns -Manage and improve SEO for the company -Creating and editing visual content. -Monitoring and engaging on our social media channels -Identify new channels to reach potential clients -Distribute content related to travel on our social media and website -Assist with event planning, including working with different vendors -Tracking and analyzing our website and various ad campaigns -Manage and improve SEO for the company -Creating and editing visual content.
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Cat5 Commerce
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United States
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Retail
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1 - 100 Employee
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Customer Relations Specialist
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Jul 2014 - Feb 2015
-Provide excellent customer service, working with items such as tactical gear, work boots, running shoes, and more. -Answer between 20-30 customer phone calls daily -Help customers to make selections by being knowledgeable about a wide range of products -Help customers with product inquiries and orders via telephone, email and instant message -Communicate with vendors to resolve order issues -Accurately enter customer orders/returns in a timely manner -Present cost and shipping errors to vendors and track credits Show less
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Team Leader
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Mar 2009 - Jul 2014
-Managing 30-40 team members -Assigning tasks and following up to ensure that everything was accomplished -Working to make our performance goals, especially ensuring that we achieved at least 97% order accuracy -Handling difficult guest interactions, both in person and on the phone - Performing accounting functions of the job such as counting down registers, accessing the safe, and imputing information on the computer -Keeping track of labor numbers to keep our costs between 16-19% of our daily revenue, while still ensuring an attentive guest experience -Training and managing young team members with little to no prior experience -Training new leaders in the accounting and management functions of the job Show less
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Walt Disney World
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United States
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Entertainment Providers
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700 & Above Employee
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Merchandise Hostess and Coordinator
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Jan 2013 - Aug 2013
-Making guest experiences memorable by interacting with an assisting them in seven different park locations -Keeping stores "show ready" at all times by stocking and organizing products -Managing cast members by running breaks and deploying them to their daily locations -Counting down registers, organizing paperwork, and running the end-of-day operations on the computer -Received multiple awards from guests and supervisors for providing memorable guest service -Making guest experiences memorable by interacting with an assisting them in seven different park locations -Keeping stores "show ready" at all times by stocking and organizing products -Managing cast members by running breaks and deploying them to their daily locations -Counting down registers, organizing paperwork, and running the end-of-day operations on the computer -Received multiple awards from guests and supervisors for providing memorable guest service
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Education
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Webster University
Business Management, Marketing -
Parkway West High School