Lyanne Melendez

Marketing Manager at GORUCK
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Location
Jacksonville, Florida, United States, US

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Credentials

  • Social Marketing Certification
    Hootsuite
    Nov, 2020
    - Sep, 2024
  • Hootsuite Platform Certification
    Hootsuite
    Feb, 2020
    - Sep, 2024

Experience

    • United States
    • Retail
    • 1 - 100 Employee
    • Marketing Manager
      • Mar 2023 - Present

    • Content Coordinator
      • Sep 2022 - Mar 2023

    • Social Media Coordinator
      • Aug 2021 - Sep 2022

      - Creating and managing GORUCK's social media presence while maintaining a unified brand voice.- Oversee both Affiliate and Ambassador Program

    • United States
    • Transportation, Logistics, Supply Chain and Storage
    • 100 - 200 Employee
    • Business Management and Logistics Intern
      • Jun 2021 - Aug 2021

      - Learned and assisted with the daily operations of a 3PL logistics company. - Aided in creating and designing marketing collateral, as well as creating content for social media outlets. - Learned effective account management, customer relations, sales, and crisis management skills for overall business management. - Learned and assisted with the daily operations of a 3PL logistics company. - Aided in creating and designing marketing collateral, as well as creating content for social media outlets. - Learned effective account management, customer relations, sales, and crisis management skills for overall business management.

    • United States
    • Wellness and Fitness Services
    • 400 - 500 Employee
    • Fitness and Sales Consultant
      • Jun 2020 - Oct 2020

      - Take charge of opening and closing of the facility when assigned. - Provide guided tours of the facility to interested or new members to generate membership growth. - Handle all customer questions, concerns, requests, and complaints both in person and on the telephone. - Regularly posting and updating Gainesville HOTWORX social media to ensure consistent branding. - Handle sales for apparel and items sold in pro shop. - Take charge of opening and closing of the facility when assigned. - Provide guided tours of the facility to interested or new members to generate membership growth. - Handle all customer questions, concerns, requests, and complaints both in person and on the telephone. - Regularly posting and updating Gainesville HOTWORX social media to ensure consistent branding. - Handle sales for apparel and items sold in pro shop.

    • United States
    • Non-profit Organization Management
    • 300 - 400 Employee
    • Internal Social Chair
      • Oct 2019 - Oct 2020

      - Developed and scheduled all internal social activities for the Pi Alpha chapter of Delta Zeta. - Ensured all internal social events stayed within (or under) budget for the calendar year - Ensured the social calendar supported the goals of the sorority as well satisfying its members - Managed, led, and supervised two assistants - Developed and scheduled all internal social activities for the Pi Alpha chapter of Delta Zeta. - Ensured all internal social events stayed within (or under) budget for the calendar year - Ensured the social calendar supported the goals of the sorority as well satisfying its members - Managed, led, and supervised two assistants

    • United States
    • Non-profit Organizations
    • 100 - 200 Employee
    • Marketing Intern
      • May 2019 - Jul 2019

      Provide direct support to the full-service United Way marketing staff in the areas of email, events, fundraising, web and content. Provide direct support to the full-service United Way marketing staff in the areas of email, events, fundraising, web and content.

    • United States
    • Medical Practices
    • 1 - 100 Employee
    • Stay & Play Attendant
      • May 2018 - Aug 2018

      • Responsible for the safety and well-being of the children whose parent(s) and/or guardian participated in activities at the Y Family Center. • Continually provided a safe, engaging, and nurturing environment t fosters the social, emotional, physical, cognitive, and creative development of each child in care. • Communicated with children, parents, and other associates on a regular basis. • Participated in staff meetings, special events, and trainings as assigned. • Demonstrated a commitment to the Y’s core values of caring, honesty, respect, and responsibility. Show less

Education

  • University of Florida
    Bachelor of Science - BS, Advertising; minor in Event Management
    2017 - 2021

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