Experience

Blue Marble

• Staffing and Recruiting

• Director, Product Development

  • Oct 2018 - Present

  Ashland, Oregon, United States National Geographic, NASA, + Blockaroo STEM toys



Nordstrom Product Group

• Senior Product Developer, Men's Sportswear

  • May 2014 - Sep 2018

  Seattle, Washington, United States Creative driver partnering with overseas-domestic vendors to execute sourcing, development and production of Men’s apparel for three brands with annual sales of $42M. Men’s Shop #1 searched brand on Nordstrom.com

• Product Developer, Men's Active & Sportswear

  • May 2014 - Aug 2016

  Seattle, Washington, United States Provided ingenuity and roadmap that transformed poorly performing division into a top revenue generator • Launched new product categories of outerwear, swim, and Zella Men, Nordstrom’s first private label men’s active wear brand – within second year, Zella Men outperformed top branded men’s active wear sales 69% • Increased YoY 2017 IMU by 4% with 14% sales growth in all brands by updating supply chain strategies • Monitored quality assurance testing to ensure styles met US/Canada… Show more Provided ingenuity and roadmap that transformed poorly performing division into a top revenue generator • Launched new product categories of outerwear, swim, and Zella Men, Nordstrom’s first private label men’s active wear brand – within second year, Zella Men outperformed top branded men’s active wear sales 69% • Increased YoY 2017 IMU by 4% with 14% sales growth in all brands by updating supply chain strategies • Monitored quality assurance testing to ensure styles met US/Canada requirements



BDA, Inc. - PowerA

• Product Developer

  • Sep 2012 - Mar 2014

  Woodinville, Washington, United States Brought onboard based on expertise in toy development. Regained trust and repaired relationships with key licensors. Partnered with marketing, sales, and licensors to realign category and pricing strategies. Kept brand ahead of curve by analyzing design, pricing and marketing standpoints of competitors • Drove line planning and product development lifecycle of licensed video game accessories, mobile phone accessories, electronics, and children’s play sets for Skylanders and Call of… Show more Brought onboard based on expertise in toy development. Regained trust and repaired relationships with key licensors. Partnered with marketing, sales, and licensors to realign category and pricing strategies. Kept brand ahead of curve by analyzing design, pricing and marketing standpoints of competitors • Drove line planning and product development lifecycle of licensed video game accessories, mobile phone accessories, electronics, and children’s play sets for Skylanders and Call of Duty, yearly sales of $30M+ • Created Activision and PowerA’s first play sets; the #1 sold product at Toys “R” Us U.S. for 6-weeks, increasing sales during 2013 holiday season by $3M • Identified factory efficiencies to lower costs on top-selling products, increased profit $900K+ • Introduced new product category for Skylanders, increased sales at Toys “R” Us by 38% • Prepared Pan-European Base, Country Specific, and International Distributor Base price lists to achieve targeted Gross Margins • Defined product growth drivers for International/US customers and briefed sales team on line strategy • Lead a team of 1 Associate Product Developer and 2 Assistants Show less



Persistent Marketing

• Canada
• Advertising Services

• Brand Manager

  • Jun 2010 - May 2012

  Philadelphia, Pennsylvania, United States Developed entirely new brand direction and message, leading all creative, digital marketing and product development functions, driving an additional 12% in profit • Leveraged online metrics/analysis to align brand and marketing strategy with product assortment • Coached entrepreneurs on cost-saving and business efficiencies during weekly online product training



Charming Shoppes

• United States
• Retail
• 300 - 400 Employee

• Assistant Product Development Manager

  • Jun 2009 - Aug 2010

  Philadelphia, Pennsylvania, United States Designed, developed, and produced women’s plus sized apparel in the categories of casual knits, sweaters, active wear, sleepwear, leather, dresses, outerwear, and swim cover-ups for over 450 stores across the US • Sourced knit and woven fabrications/trims with overseas teams and fabric mills in China and India • Presented trend research and development samples to buying, marketing, and executive teams • Improved relationships with buyers and increased private label production… Show more Designed, developed, and produced women’s plus sized apparel in the categories of casual knits, sweaters, active wear, sleepwear, leather, dresses, outerwear, and swim cover-ups for over 450 stores across the US • Sourced knit and woven fabrications/trims with overseas teams and fabric mills in China and India • Presented trend research and development samples to buying, marketing, and executive teams • Improved relationships with buyers and increased private label production 8% • Expertly partnered with buyers to align forecasts and product with sales targets each season Show less



Creative Designs - Jakks Pacific

• Product Development Assistant

  • Feb 2008 - Jun 2009

  Philadelphia, Pennsylvania, United States Developed children’s role-play, dress up and novelty toys from concept to production for 7+ brands with yearly sales over $150M. Licensors included Disney, Marvel, Mattel and Hello Kitty