Social Media Marketing Executive

• Jul 2022 - Present

Marketing Product Development

• Nov 2020 - Jun 2022

Kolabo Project is a Creative, Visual & Digital Branding Activation Agency based in Surabaya, Indonesia. - Planning, implementing and evaluating progress on creativity for a campaign and digital strategy. - Research the latest trends on social media platforms. - Conduct and direct the creative team to prepare content material and copywriting for digital marketing activity (day to day, campaign, paid ads). - Track and analyze social media or campaign engagements to identify high-performing content. - Interacting with customers and other stakeholders. - Actively involved in brainstorming new ideas with key stakeholders. - Convey about social media marketing efforts and provide recommendations for implementing social media marketing strategies to get more optimal results. - In-depth analysis of performance & engagement of all social media platforms using analytics tools such as Google Analytics or Facebook Insights. Show less

Digital Marketing Specialist

• Feb 2020 - Apr 2022

- Brand marketing management for the company's three sub-brands: Rvang, Patio (Cafe) and Tere Syrup (Consumer Goods). - Plan creative marketing strategy and collaborate with third parties for endorsements, campaigns, collaboration to create projects for various promotional efforts (both online and offline events). - Responsible for creating and continuously improving high-engagement social media content. - Plan, create, publish and share new content (such as original text, images, and video) daily that builds meaningful customer connections, increases brand awareness and encourages community members to engage with the brand. - Responsible for monitoring and analyzing social media traffic flow/campaign performance to identify the opportunities for optimization. - Responsible for monitoring competitors' digital movements. - Responsible for product photography and styling. - Measure and report performance of all digital marketing campaigns, assess against goals metrics, identify trends and insights, and give recommendations for the subsequent movements. - Create and Manage Digital Advertising campaigns such as Facebook ads, Instagram Ads, and Google Ads to increase followers, reach and engagement with certain target sets. Show less

Photographer

• Jul 2017 - Aug 2021

Some freelance work, such as graduation photoshoot; pre-wed, wedding and engagement photoshoot; products, etc. Some freelance work, such as graduation photoshoot; pre-wed, wedding and engagement photoshoot; products, etc.

Video & Photographer

• Feb 2021 - Apr 2021

- Create a video shoot, photo product, and editing video for marketing materials. - Editing videos & photos so that the company can use them or be ready for distribution - Responsible for motion graphics editing to videos or photo assets - Create a video shoot, photo product, and editing video for marketing materials. - Editing videos & photos so that the company can use them or be ready for distribution - Responsible for motion graphics editing to videos or photo assets

Program & Community

• Mar 2020 - May 2020

- Align with company marketing strategy and execute the direction into communities, event and partnership activities. - Organize and manage events to boost the company's brand awareness. - Provide community needs that will cooperate with the company during Pre-Event, D-Event, and Post-Event to boost the company's brand awareness. - Grow community engagement offline via events and online via social media. - Stay up to date with Industry and digital trends.- Align with company marketing strategy and execute the direction into communities, event and partnership activities. - Organize and manage events to boost the company's brand awareness. - Provide community needs that will cooperate with the company during Pre-Event, D-Event, and Post-Event to boost the comp company's awareness. - Grow community engagement offline via events and online via social media. - Stay up to date with Industry and digital trends. Show less

Photographer

• Mar 2018 - Dec 2019