Luke Sullivan
Advertising Operations Specialist at Futuretech- Claim this Profile
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Bio
Experience
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Futuretech
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Malaysia
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Automation Machinery Manufacturing
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1 - 100 Employee
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Advertising Operations Specialist
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Sep 2021 - Present
Collaborating with account managers and agencies to load & track programmatic & direct digital media campaigns, whilst developing campaign reccomendations and solving client advertising issues.Optimizing client campaigns to heed higher KPI results per campaign brief by identifying key performing demographical segments, generating retargeting/site lists & assisting with the set-up of online conversion/engagement tracking pixels.Building focused weekly brand metric reports for the strategy & sales team per campaign. Thereafter devloping and communicating key takeouts to help build a story and take advantage of exposed opportunities in future campaigns. Show less
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Marketing Intern
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Jul 2021 - Aug 2021
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CRE Africa
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Nigeria
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Real Estate
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1 - 100 Employee
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Commercial Marketing Assistant
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Jan 2021 - May 2021
Collaborating with property fund groups to market & match suitable office, retail & new developmental property with prosperous companies Collaborating with property fund groups to market & match suitable office, retail & new developmental property with prosperous companies
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The Brand Surgeon
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South Africa
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Market Research
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1 - 100 Employee
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Marketing Assistant
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Nov 2018 - Feb 2019
End to end qualitative market research, both in-house respondents from the respective database as well as previous local macro-campaigns conducted. Thereafter matching and contacting potential participants who meet current client’s criteria/consumer demographic for their respective market research campaigns. End to end qualitative market research, both in-house respondents from the respective database as well as previous local macro-campaigns conducted. Thereafter matching and contacting potential participants who meet current client’s criteria/consumer demographic for their respective market research campaigns.
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Education
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Vega School
Bachelor of Commerce Honours (BComHons), Strategic Brand Management -
Varsity College
Bachelor of Commerce (BCom), Marketing Management -
St David’s Marist Inanda
Grade 8-12 (NSC)