Luke Sullivan

Advertising Operations Specialist at Futuretech
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Contact Information
us****@****om
(386) 825-5501
Location
City of Johannesburg, Gauteng, South Africa, ZA

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Experience

    • Malaysia
    • Automation Machinery Manufacturing
    • 1 - 100 Employee
    • Advertising Operations Specialist
      • Sep 2021 - Present

      Collaborating with account managers and agencies to load & track programmatic & direct digital media campaigns, whilst developing campaign reccomendations and solving client advertising issues.Optimizing client campaigns to heed higher KPI results per campaign brief by identifying key performing demographical segments, generating retargeting/site lists & assisting with the set-up of online conversion/engagement tracking pixels.Building focused weekly brand metric reports for the strategy & sales team per campaign. Thereafter devloping and communicating key takeouts to help build a story and take advantage of exposed opportunities in future campaigns. Show less

    • Marketing Intern
      • Jul 2021 - Aug 2021

    • Nigeria
    • Real Estate
    • 1 - 100 Employee
    • Commercial Marketing Assistant
      • Jan 2021 - May 2021

      Collaborating with property fund groups to market & match suitable office, retail & new developmental property with prosperous companies Collaborating with property fund groups to market & match suitable office, retail & new developmental property with prosperous companies

    • South Africa
    • Market Research
    • 1 - 100 Employee
    • Marketing Assistant
      • Nov 2018 - Feb 2019

      End to end qualitative market research, both in-house respondents from the respective database as well as previous local macro-campaigns conducted. Thereafter matching and contacting potential participants who meet current client’s criteria/consumer demographic for their respective market research campaigns. End to end qualitative market research, both in-house respondents from the respective database as well as previous local macro-campaigns conducted. Thereafter matching and contacting potential participants who meet current client’s criteria/consumer demographic for their respective market research campaigns.

Education

  • Vega School
    Bachelor of Commerce Honours (BComHons), Strategic Brand Management
    2020 - 2020
  • Varsity College
    Bachelor of Commerce (BCom), Marketing Management
    2017 - 2019
  • St David’s Marist Inanda
    Grade 8-12 (NSC)
    2012 - 2016

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