Analyst, Paid Social

• Oct 2021 - Present

Associate Analyst, Paid Social

• Sep 2020 - Nov 2021

Freelance Account Coordinator

• Nov 2019 - Mar 2020

Coordinated multiple accounts spanning a variety of categories between multiple senior account managers, including CPG (Dietz & Watson, Charles & Alice), Footwear & Apparel (Dicks Sporting Goods), Liquor (William Grant & Sons brands), and Tools (Stanley Black & Decker). Wrote and lead creative briefs and tracked project execution to ensure timely completion and delivery for a multitude of different project types, such as print, OOH, digital projects including website builds, POS, social media campaigns and new product launches. Collected and analyzed cross-platform social media analytics for global brands, including CRAFTSMAN and STANLEY Tools to create strategic plans to increase fan engagement and awareness. Identified and provided strategic recommendations for launching a new strategy for Reyka Vodka's Twitter for 2020, totaling 150 real time moment suggestions spanning a 5 week period. Delegated tasks to various interns, ensuring sufficient explanation and training are administered for proper execution. Show less

Account Management Intern

• Jan 2019 - Sep 2019

Managed and executed tasks and assignments for numerous account managers for the agency's largest account, Dietz & Watson. Executed and managed research for micro, mid-level, macro and celebrity influencers for various brand initiatives and campaigns like Delishop, Real Philly Deli and It's A Family Thing. Created work orders, briefed creatives, created timelines, organized spreadsheets and presentations, and executed research on retail partners and industry competitors across the media landscape. Managed more than 700 e-commerce orders and nearly 150 mail requests for Dietz Nuts and Real Philly Deli programs for RTOP's in-house e-commerce fulfillment center. Managed large portions of a comprehensive retail, social, media and digital competitive analysis consisting of more than 50 of Dietz & Watson's top competitors. Proactively assisted Social, Media and Events departments with various one-off projects as often as possible. Show less

Peer Advisor

• May 2017 - Sep 2019

Provided front-line assistance in a fast-pace, high-volume advising center serving students within Temple's second largest college with over 4,600 students. Coordinated 10+ academic advisors' daily schedules with student appointments, paying careful attention to the unique needs and qualifications of each advisor. Maintained a working knowledge of College and University policies to be able to provide accurate and up to date information to students.

Student Ambassador

• Sep 2016 - May 2019

Served as a student liaison between college stakeholders and prospective students, while providing information about current college policies, safety, and campus life.Facilitated open dialogue with a diverse audience, while paying careful attention to the unique needs of each family.Persuaded prospective students to select Temple’s College of Liberal Arts by clearly articulating the benefits of a liberal arts education and the unique services offered to students.

Finance Intern

• Aug 2018 - Nov 2018

Created memos for fundraising events to provide biography information consisting of educational, employment, family and donation history about the attendees for the Senator. Researched information about previous and new potential donors who would be willing to contribute to the campaign. Staffed fundraising and other campaign events to ensure that they operate smoothly. Created memos for fundraising events to provide biography information consisting of educational, employment, family and donation history about the attendees for the Senator. Researched information about previous and new potential donors who would be willing to contribute to the campaign. Staffed fundraising and other campaign events to ensure that they operate smoothly.

Camp Counselor

• Jun 2012 - Aug 2016

Lead campers (ages 3-8) to various activities following a tightly planned schedule every day. Ensured the safety of campers by being familiar and up to date with appropriate protocols and procedures. Reacted quickly and appropriately to any and all grievances between campers, staff members, and parents. Lead campers (ages 3-8) to various activities following a tightly planned schedule every day. Ensured the safety of campers by being familiar and up to date with appropriate protocols and procedures. Reacted quickly and appropriately to any and all grievances between campers, staff members, and parents.