Luke Bolton

Senior Manager Marketing and Community Engagement at The National Trust of Western Australia
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Perth Area, AU

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Dean Butler

Incredibly professional, knowledgeable and collaborative person to work with. Every project I've worked on with Luke has been a pleasure in no small part to his involvement and his genuine effort to get a quality result every time. Couldn't recommend him highly enough.

Patrick Holt

I had the pleasure of meeting and working with Luke to plan and execute some strategic communications. He is one of those all-too-rare marketers who has a wealth of knowledge but manages to wear it lightly, instantly putting clients at ease. He has a remarkable ability to think both strategically and tactically, and marries this with some pretty handy copywriting and message-crafting skills! He's also an excellent fellow to know, and injects some welcome life into tasks which can easily become routine. I highly recommend working with him.

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Credentials

  • Prosci® Certified Change Practitioner
    Prosci
    Oct, 2022
    - Nov, 2024

Experience

    • Australia
    • Non-profit Organizations
    • 1 - 100 Employee
    • Senior Manager Marketing and Community Engagement
      • May 2023 - Present

      Conservation and celebration of WA's many layered cultural heritage for over 63 listed sites in WA. Leading a team to engage with the broader community to learn and engage with the many layered histories: First Nations peoples, Colonial and Immigration. Conservation and celebration of WA's many layered cultural heritage for over 63 listed sites in WA. Leading a team to engage with the broader community to learn and engage with the many layered histories: First Nations peoples, Colonial and Immigration.

    • Australia
    • Public Relations and Communications Services
    • Director
      • 2018 - Present

      A boutique consultancy delivering value-for-money services, including brand development, stakeholder engagement, communications campaigns, and media support, to the commercial and community sectors. STN specialises in providing strategic support in the areas of change management and employee and customer engagement. Major Projects • Public Consultation, Regional Recovery Centres [WA Mental Health Commission] • Internal Project Management, Operational and Budget Planning and Team Capacity Building [Yamatji Marlpa Aboriginal Corporation (YMAC)] • NDIS Sector Network Facilitation [Niche Living, Specialist Disability Accommodation] • Community Innovation – Establishment of Guerrilla Hub, Park-based, Inclusive Takeaway Kiosks, that was a finalist in the 2021 City of Belmont Small Business Excellence Awards [Woodbridge and Whiteman Park] Show less

    • Australia
    • Hospitals and Health Care
    • 500 - 600 Employee
    • Change Manager
      • Jul 2022 - May 2023

      Working with a dedicated Project Team to develop and deploy a new payroll, rostering and employee services Solution across all of WA's Health Services Providers affecting approximately 60,000 employees. Working with a dedicated Project Team to develop and deploy a new payroll, rostering and employee services Solution across all of WA's Health Services Providers affecting approximately 60,000 employees.

    • Australia
    • Individual and Family Services
    • 200 - 300 Employee
    • Marketing Communications Manager
      • 2015 - 2018

      For nearly 50 years Avivo has built a reputation for providing excellent care for people in the Aged, Mental Health and Disability sectors. Achievements • Developed new organisation name and brand which met with positive industry and customer acceptance and delivered unique market differentiation within the challenging NDIS and Aged Care markets • Delivered a strategic budget and marketing approach that supported metropolitan and regional customer attraction and retention • Supported Values Based Recruitment of new staff through a targeted online strategy that contributed to a reduction of staff turnover • Developed and led implementation of a staff and customer engagement strategy for Working Locally, a major organisational restructure designed to increase the autonomy of small client support teams located in metropolitan Perth and WA regions. • Supported Metropolitan and Regional Area teams to engage with, and deliver, impactful community events that were on brand and message Show less

    • United States
    • Graphic Design
    • 1 - 100 Employee
    • Strategic Development Manager
      • 2012 - 2015

      For over 20 years Egg Design Group has been one of Perth’s most trusted and respected design agencies with clients in the resources, construction, investor relations and retail sectors. Services include branding and strategic marketing supported by strong design for online and print materials. Major Client Projects • Brand Refresh Coordination, Strategic Marketing Service Level Agreement, and Marketing Delivery (e.g., annual reports, staff publications, advertising) [ASX Listed Southern Cross Electrical Engineering (SCEE)] • Brand Development B2B and B2C Marketing Material [Pioneer Credit and Bush Foods] Achievements (Internal) • Streamlined studio process and job management system to support sales increase by 10% • Managed the content, branding and development of new website, with positioning and tone that better communicated the agency’s approach, values and experience, and improved profile and online engagement Show less

    • Australia
    • Construction
    • 300 - 400 Employee
    • Marketing and Communications Manager
      • 2011 - 2012

      A major building and civil construction services provider to the mining, oil and gas industries and the government sector. Key Responsibilities • Reporting to the Executive Manager Business Development • Delivering annual strategic marketing plan and budget to support strategic business goals • Coordinating, preparing, designing, and submitting tender and bid documents • Developing business brand and profile and associated marketing materials (including advertising, capability statements, and annual reports) • Managing community and corporate sponsorships (e.g., Wirrpanda Foundation, Fremantle Dockers) Achievements • Delivered new brand and positioning statement which reflected the business’ culture and aspiration • Developed a high-performing, client-focused in-house Communications and Marketing team that reduced outsourcing marketing and design costs Show less

    • Australia
    • Government Administration
    • 700 & Above Employee
    • Senior Media Advisor
      • 2010 - 2011

  • W2W Alliance
    • Perth, Western Australia, Australia
    • Stakeholder Manager
      • 2008 - 2010

      W2WA, comprising Thiess, Black & Veatch and SKM provided significant upgrades to Beenyup and Woodman Point Wastewater Treatment Plants for the Water Corporation in Western Australia. Key Responsibilities • Reporting to the Alliance Manager • Providing effective management and close-out of issues or concerns by members of affected communities • Presenting regularly presentations to Community Reference Groups. • Promoting the Alliance • Communicating safety culture and values to all employees Show less

    • Australia
    • Transportation, Logistics, Supply Chain and Storage
    • 700 & Above Employee
    • Marketing Advisor
      • 2007 - 2008

    • Australia
    • Political Organizations
    • 1 - 100 Employee
    • Marketing and Communications Manager
      • 2002 - 2004

Education

  • Edith Cowan University
    Bachelor of Arts - BA, Communications, Media and Multimedia
    1997 - 2000
  • Scotch College, Perth
    1985 - 1988

Community

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