Member of The Management Board

• Nov 2022 - Present

Founder

• Mar 2010 - Nov 2022

A2F is a Brazilian services provider focused on cloud, data and integration. In 13 years of existence, it holds a record of great customer experience and excellence in services for both big corporations and small and medium businesses. As the founder and executive director for A2F, I am responsible for the whole operation, sales and customer success.The operation contains a team of highly specialized professionals, responsible for all the customer services we provide, as well as our backoffice teams (human resources, administration and financial teams) and our sales teams. I recently conducted a major restructuration of our team, processes and portfolio, which guaranteed an EBITDA of 18,5% for the 2022 fiscal year.In the sales space, I am in charge of all the salespeople and the results. Having a strong sales background in one of the biggest players in the IT industry, I implemented a system for our customer relationships, in order to assure sales success and delivery excellence. I believe in having a solid knowledge in the solutions we sell, so all our team is constantly studying, getting up to speed and certified in the latest technologies in the market.I am personally responsible for the executive relations with our main customers, because I think it is crucial to build and sustain secure connections with the people we do business with and I am really devoted to deepen those bonds, in order to truly understand (and meet) their needs and expectations.As for the customer success, I manage the processes for the operation and the satisfaction of our customers, partners and employees. I trust that caring for their necessities and dreams is key to maintaining engagement and success in our business. Show less

Sales Manager

• Aug 2008 - Feb 2010

Territory Manager responsible for developing a sales strategy focused on direct sales segment at Oracle Brazil with quota overachievement year by year. Responsible for direct sales in São Paulo. Development of new businesses with customers through strategic actions of relationship. Approach customer prospects, generating leads for direct sales. Maintenance of a portfolio of corporate clients. Strategic planning to attend the São Paulo territory region of Brazil. Definition of marketing campaigns with Oracle teams. Development of initiatives to upselling customers installed base. Show less

Oracle Sales Manager

• Jan 2006 - Jul 2008

Responsible for sales strategy, marketing and Oracle products - I led the process of go-to-market to support an expected growth in sales of more than 50% YOY. The main challenges include: remodeling the structure of products and pre-sales and sales support (review of the portfolio of products / services), relationships with suppliers and building marketing plan aligned to the business strategy for Oracle solutions. During this period the revenue obtained Oracle grew over 135%, representing over 20% of the business. We won a lot of important deals, achieved 5 x growing YOY and finished FY as one of Brazil TOP 3 Business Partner for Oracle. Show less

Channel Manager

• Oct 2002 - Dec 2005

Responsible for indirect sales in the Brazil South Region (PR / SC / RS). Development of new businesses with partners through strategic actions of relationship. Mapping and development of training plans and training programs for partners. Approach customer prospects, generating leads for indirect sales. Maintenance of a portfolio of corporate clients. Strategic planning to attend the Southern region of Brazil. Definition of marketing campaigns with Oracle teams and partners. Development of initiatives to upselling customers installed base. Focus on developing the area of partnerships and increase the amount of indirect sales. In these 03 years, I was awarded 02 more times and participated in Oracle Club Excellence due to high performance and overachievement.Awards: Oracle Club Excellence Fiscal Year 04 and 05 Show less

Sales Representative

• Sep 2000 - Oct 2002

I worked as inside sales representative at Oracle Miami, developing sales strategies to a goverment segment. It was a great experience living and working in a different country | culture and also learning another way of working and improving my English. Awards: Oracle Club Excellence Fiscal Year 01 and 02

Inside Sales

• Sep 1999 - Sep 2000

Inside Sales responsible for developing a sales strategy focused on indirect sales in SMB segment at Oracle Brazil.