Experience

World Urban Parks

• New Zealand
• Recreational Facilities
• 1 - 100 Employee

• CEO

  • Jan 2022 - Present

  To promote and support the provision, effective management and use of urban parks, open space and recreation world-wide as an integral contribution to healthy communities connected to the natural world. To promote and support the provision, effective management and use of urban parks, open space and recreation world-wide as an integral contribution to healthy communities connected to the natural world.



Asociación Nacional de Parques y Recreación México

• Mexico
• Non-profit Organization Management
• 1 - 100 Employee

• National Association of Parks and Recreation Mexico

  • Nov 2016 - Present

  ANPR Mexico is the most important organization of urban parks, public spaces and recreation in Latin America. We work to improve the quality of our parks by offer educational tools and formative process to our members and the parks and recreation professionals in Mexico and Latin America. ANPR Mexico is the most important organization of urban parks, public spaces and recreation in Latin America. We work to improve the quality of our parks by offer educational tools and formative process to our members and the parks and recreation professionals in Mexico and Latin America.



Parques de México S.C.

• Mérida y alrededores, México

• Founder

  • Feb 2010 - Present

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Diez Comunicaciones

• Monterrey

• Funder and CEO

  • Aug 2006 - Apr 2015

  • Defined and instituted a business model for an event-planning consulting business • Lead the development and implementation of key strategic initiatives • Coordinated and implemented promotional and marketing activities to create brand awareness and generate program interest • Organized and implemented logistics for a variety of events, including seminars, expositions and conferences for clients of the industry’s most important verticals • Served as a consultant to nonprofit organizations in fundraising strategies, processes and best practices • Oversaw and managed all phases of fundraising projects such as “Rubber Duck Races” (www.game-group.com) and a customized version of board games like “Monopoly” • Created and produced our company’s magazines “North Logistic” and “Oftalmo 2.0”



Fut 7 Mérida Corona Center

• Mérida, Yucatán, México

• Funder and CEO

  • Apr 2010 - Apr 2013

  • Defined and instituted the entire business model of the soccer complex • Provided leadership and direction for the overall operation of the soccer complex • Conducted research through user interviews and surveys to define target markets and marketing strategies • Was responsible for hiring new talent and managing a team totaling 40 personnel • Oversaw the design and construction of the complex’s restaurant-bar with a capacity of 200 guests • Closed all sponsorship deals for the complex, collecting $200K in a period of three years • Executed informational meetings and presentations, engaging the public and stakeholders • Designed and developed all promotional and graphic elements for web, print advertisements, email campaigns, events and trade shows including: logos, brochures, posters, flyers, banners, invitations and packaging



ITESM, Campus Monterrey, Asuntos Estudiantiles

• Monterrey, N.L.

• Student Development Department - Director

  • Mar 2004 - Aug 2006

  • Coordinated and promoted student leadership programs at the University • Administrated more than 250 student groups and associations, with a total of more than 3,500 students • Lowered the total student groups’ debt from $1.3 million to $3 hundred thousand in two years • Was responsible for all areas of management, overseeing a team totaling 35 personnel • Coordinated and promoted student leadership programs at the University • Administrated more than 250 student groups and associations, with a total of more than 3,500 students • Lowered the total student groups’ debt from $1.3 million to $3 hundred thousand in two years • Was responsible for all areas of management, overseeing a team totaling 35 personnel



Nuevo Amanecer A.B.P.

• Mexico
• Philanthropy
• 1 - 100 Employee

• Fundraising Coordinator

  • Jan 2003 - Mar 2004

  • Coordinated and promoted fundraising activities for the Institution • Recruited and managed volunteers; motivated and supported them in achieving their participation goals • Raised more than $500K for the treatment of more than 350 children with cerebral palsy • Coordinated and promoted fundraising activities for the Institution • Recruited and managed volunteers; motivated and supported them in achieving their participation goals • Raised more than $500K for the treatment of more than 350 children with cerebral palsy



Instituto Tecnológico y de Estudios Superiores de Monterrey

• Monterrey, NL

• Coordinador de Familia Tec

  • Aug 1999 - Dec 2002

  • Coordinación del programa de inducción, relación con padres de familia y eventos para graduados. • Coordinación del programa de inducción, relación con padres de familia y eventos para graduados.