Luis Manuel Olaíz Incapié

Analista de marketing y eventos at Thomson Reuters México
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Contact Information
us****@****om
(386) 825-5501
Location
Mexico City, Mexico, MX

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Credentials

  • EFSET English Certificate 66/100 (C1 Advanced)
    EF Standard English Test (EF SET)
    Nov, 2020
    - Nov, 2024
  • Almacenista-montacarguista
    Fundación Carlos Slim
    Jul, 2018
    - Nov, 2024
  • Bolsa de valores
    Fundación Carlos Slim
    Jul, 2018
    - Nov, 2024
  • Comercialización y distribución
    Fundación Carlos Slim
    Jul, 2018
    - Nov, 2024
  • Derechos Humanos para el Servidor Público
    Fundación Carlos Slim
    Jul, 2018
    - Nov, 2024
  • Embalado
    Fundación Carlos Slim
    Jul, 2018
    - Nov, 2024
  • Empaquetado
    Fundación Carlos Slim
    Jul, 2018
    - Nov, 2024
  • Exhibición de productos
    Fundación Carlos Slim
    Jul, 2018
    - Nov, 2024
  • Introducción a la economía
    Fundación Carlos Slim
    Jul, 2018
    - Nov, 2024

Experience

  • Thomson Reuters México
    • Mexico
    • Book and Periodical Publishing
    • 100 - 200 Employee
    • Analista de marketing y eventos
      • Apr 2021 - Present

      Specialized support & assistance on a functional, product, event, segment or geographic basis to assist with the impact and efficiency of the company's marketing plans in order to meet business and/or channel needs, contributing towards driving business results and build brand equity.Management roles and key responsibilities: successful coordination and execution of Marketing campaigns, events and activities as defined by the strategic marketing plan, key messaging and proof points, tactics, timing, and measurement.Direct marketing, eMarketing, Advertising and sales support.Provide marketing guidance on business decisions.Apply company policies and procedures to resolve a variety of issues. Working on problems of moderate scope where analysis of situations or data requires a review of a variety of factors.Follow defined procedures and practices to determine appropriate action. Involve direct management of day-to-day activities with the support of some internal and external resources.Support efforts to build the management of day-to-day activities with the support of some internal and external resources.Support and create events as a source of specialist expertise and insight in terms of marketing disciplines, product knowledge, customer knowledge and/or geography.Accountable for the effectiveness of budget spend per activity, and an understanding of the financial impact of all campaign activity.Monitor costs of work and manage budgets for events, projects or programs.

  • Rutopía
    • Mexico
    • Travel Arrangements
    • 1 - 100 Employee
    • Comunicación y mercadotecnia
      • Feb 2021 - Jun 2021

      Desarrollo de estrategias de comunicaciónInvestigación de mercadosAnálisis e investigación de prospectos Branding

  • Maikai Group
    • Executive Manager
      • Feb 2020 - Feb 2021

      Coordinación, planeación y ejecución de eventos.Activaciones.Stands y servicios BTL.Manejo de cuentas.Seguimiento con proveedores.Áreas internas dentro de la empresa.Prospección de nuevos clientes.Investigación de mercados.

  • Universidad del Pedregal
    • Mexico
    • Higher Education
    • 1 - 100 Employee
    • Junior en la coordinación de promoción
      • Mar 2019 - Feb 2020

      Relaciones públicas.Medios publicitarios (ATL, BTL y TTL).Ventas personales.Branding.Planeación estratégica.Manejo de inventario.Atención y seguimiento a clientes.Creación y elaboración de campañas digitales.

Education

  • Universidad del Pedregal
    Licenciatura, Mercadotecnia Internacional
    2016 - 2020

Community

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