Lucy Middleton
Gin School Manager at 45 West Distillers- Claim this Profile
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Bio
Experience
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Burleighs Gin Limited
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United Kingdom
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Beverage Manufacturing
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1 - 100 Employee
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Gin School Manager
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Nov 2014 - Present
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Marketing Manager
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Mar 2012 - Present
Marketing Manager for Rosemary Conley Food & Fitness magazine and Rosemary Conley's A-Z of fat and calories.Plan, schedule and manage marketing and promotional initiatives. Manage magazine subscriptions including creating new subscriber acquisition and retention of existing subscribers. Initiate and manage both external and internal magazine and online reader offers, competitions, contra deals and promotions including copy write print and web copy.Monthly management of magazine print run with production house. Source print for exclusives issues and production of technical specs.Liaise with magazine distributors to plan retail trade marketing schedule, plan and execute newstrade retail promotions. Liaise with digital publication team to plan promotional schedule and marketing tools to drive the digital issue via iTunes.Liaise with advertising agency on all internal advertising, sponsorships and annual agreements with external clients.Manage ABC yearly audit and submission of E return.Collate data and analysis for magazine and digital Media pack.Work alongside the Commercial team to market other areas of Rosemary Conley Food & Fitness business.
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Marketing and Media Co-ordinator
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Jan 2009 - Feb 2012
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LeicestershireLive
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United Kingdom
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Book and Periodical Publishing
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1 - 100 Employee
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Niche Publications Exec
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Sep 2003 - Dec 2008
Managing a small team in driving sales of the Leicester Mercury newspaper and associated products. Responsible for all customer enquiries.Responsible for suppy management of all publications through analysis of sales data.Responsible for managing sale, supplies, subscription database and promotion of in-house magazine Leicesterhire & Rutland Life.Managing the marketing and promotion of all niche titles to customers and retailers. Managing a small team in driving sales of the Leicester Mercury newspaper and associated products. Responsible for all customer enquiries.Responsible for suppy management of all publications through analysis of sales data.Responsible for managing sale, supplies, subscription database and promotion of in-house magazine Leicesterhire & Rutland Life.Managing the marketing and promotion of all niche titles to customers and retailers.
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Education
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Longslade Community College