Experience

Studio71 UK
• United Kingdom
• Entertainment Providers
• 1 - 100 Employee
• Paid Media Campaign Manager

  • Mar 2022 - Present


Lifecycle Marketing Ltd

• France
• Media Production
• 1 - 100 Employee

• Advertising Operations Manager

  • Jun 2020 - Dec 2020

  (Part-time) (Part-time)



Studio71, LP

• United States
• Entertainment
• 200 - 300 Employee

• Ad Operations Specialist

  • Oct 2019 - May 2020

  (Part-time) (Part-time)



Time Out Group plc

• United Kingdom
• Technology, Information and Internet
• 300 - 400 Employee

• Advertising Operations Support

  • Nov 2018 - Feb 2019

  (Part-time) Supporting the Head of Advertising Operations in all campaign setup using DFP, including campaign reporting and inventory management. (Part-time) Supporting the Head of Advertising Operations in all campaign setup using DFP, including campaign reporting and inventory management.



Xaxis

• United States
• Advertising Services
• 700 & Above Employee

• Senior Business Manager, Technical Operations, EMEA

  • Jun 2016 - Jun 2018

• Senior Advertising Operations Manager

  • May 2011 - Jun 2016

  I manage agency campaigns and technical relationships with publishers, from implementation and optimisation through to delivery and reporting. My focus is primarily delivering campaigns effectively against a pre-defined Xaxis audience through in-depth knowledge of the new technologies relationships.Xaxis is the world's largest audience buying company. Through itsproprietary platform, Xaxis offers advertisers a single, comprehensive resource from which to reach and engage with global audiences across the universe of digital media. Xaxis does this for its GroupM agency partners, Maxus, MEC, Mediacom, and Mindshare. Xaxis has a presence in 12 countries across North America, Europe, and Australia. Xaxis is a part of WPP.



Media Innovation Group

• Advertising Services
• 1 - 100 Employee

• Campaign Manager

  • Mar 2010 - May 2011

  I was a Campaign Manager for the Media Innovation Group UK. I was responsible for managing digital campaigns using their B3 technology and also those for the 247 Network within the UK. The Media Innovation Group (MIG) develops technology products that improve the process of acquiring, optimising, and measuring digital media. In close partnership with GroupM, the MIG uses its proprietary technology and strategic partnerships to dramatically increase the performance of digital advertising. B3, the MIG's digital advertising optimization product, is the leading agency tool for acquiring and optimising display advertising. ZAP, the MIG's integrated advertising and analytics tool, gives advertisers unprecedented visibility into the performance of digital advertising campaigns. With offices in New York and London, the MIG operates across North America and Europe



Absolute Radio

• United Kingdom
• Broadcast Media Production and Distribution
• 1 - 100 Employee

• Digital Traffic Manager

  • May 2008 - Mar 2010

  Responsible for scheduling online advertising campaigns on www.absoluteradio.co.uk, including pre-roll video adverts and standard flash ads using Atlas Ad server. Ensuring advertising campaigns reach their impression goal alongside a high CTR. Dealing with Third party servers of HTML tags and using these to test, create and upload the adverts within Atlas to schedule on the website. Manage and communicate inventory levels and work with sales to find delivery solutions. Monitor monthly sell-through rates to aid decisions on revenue targets. Working alongside the Web designers to ensure advertising space on the new pop-up and embedded radio players as well as implementing any new ad positions on the site.



BBC Worldwide

• Entertainment Providers
• 1 - 100 Employee

• Online Sales Operations Executive

  • Sep 2006 - May 2008

  Responsible for scheduling and managing online advertising campaigns from all sales offices worldwide (including third Party Ads & pre-roll) at www.bbcworld.com and www.bbc.com using Real Media Open AdStream and DARTResponsible for ensuring online creative complies with BBC World's technical requirements and editorial policies.Using OAS & DART to provide online inventory reporting and campaign analysis.Dealing with any campaign queries and problems.Responsible for investigating any invoice queries and raising credit notes if required.

• Sales Operations Executive

  • Jun 2004 - Sep 2006

  Responsible for the commercial, sponsorship and promotional campaigns from offices worldwide and ensuring 100% delivery using Landmark scheduling system.Ensure Tape compliance and copy rotations.Deal with invoice and campaign queries.Revenue, campaign and inventory reporting.Late insertions to transmission and reconciliation.



BBC Broadcast Ltd (Now Red Bee Media) London

• Planning Assistant

  • Mar 2003 - Jan 2004

  Process and check programme/junction data for BBC 1 & 2 (using PRDB & PIC'S) and liaise with the Media & Programme Planner to ensure the schedule goes to press, e.g. Radio Times. Responsible for flagging up issues in programmes that may warrant a warning on-air. Cover as Programme Planner, taking responsibility for BBC1 from press to transmission. Job shadowing; a day with Media Planning, Signing Unit, and Digital Transmission Area. Process and check programme/junction data for BBC 1 & 2 (using PRDB & PIC'S) and liaise with the Media & Programme Planner to ensure the schedule goes to press, e.g. Radio Times. Responsible for flagging up issues in programmes that may warrant a warning on-air. Cover as Programme Planner, taking responsibility for BBC1 from press to transmission. Job shadowing; a day with Media Planning, Signing Unit, and Digital Transmission Area.



Virgin Radio, SMG London

• Sales Planner

  • Aug 2001 - Mar 2003

  Maintain spend within major Media agencies such as Carat and Starcom Motive. Create bespoke proposals for client briefs, liaising with all internal departments.Negotiate costs for airtime campaigns using RBP radio planning system.Using MMS, Rajar and TGI research tools to encourage new brands onto radioAttended Sales Executive and 4 day presentation course run by Media Circle.

• Scheduling Assistant

  • Jul 2000 - Aug 2001

  Two weeks into a work placement I was offered the role of Scheduling Assistant which entailed the following:Balance and run a three-way (FM/AM/Digital) split commercial log using Broadnet (advertising scheduling system).Booking on-air/online commercial and sponsorship campaigns.