Lucy Hart

Executive Director Strategy, Planning & Insight at Good Relations
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United Kingdom, UK

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Experience

    • United Kingdom
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Executive Director Strategy, Planning & Insight
      • Jan 2023 - Present

      Leading strategy across Good Relations internationally and integration with VCCP planning team Leading strategy across Good Relations internationally and integration with VCCP planning team

    • United States
    • Computer Games
    • Director of Strategy, Planning & Insight
      • Jan 2020 - Present

      Creating strategies that win in the Attention Economy for brands including LEGO, ASDA, Just Eat, Avanti, Huawei and more.

    • Head Of Strategy
      • Jan 2020 - Present

    • Head of Influence
      • Sep 2015 - Jan 2020

      Specialising in influencer marketing, social media publishers and content creation across paid, earned, owned and developing audience advocacy programmes.

    • Public Relations and Communications Services
    • Co Founder
      • Sep 2015 - Dec 2017

      Supporting start-ups navigate the tricky teen years of business growth Supporting start-ups navigate the tricky teen years of business growth

    • United States
    • Public Relations and Communications Services
    • 700 & Above Employee
    • Head of Consumer
      • Feb 2014 - Aug 2015

      Leading a stellar PR team of consumer specialist on big brand work globally and locally for FMCG favourites like Unilever's Magnum and Dove, Diageo's Johnnie Walker and Smirnoff and Kraft Mondelez's Cadburys and Kenco. Leading a stellar PR team of consumer specialist on big brand work globally and locally for FMCG favourites like Unilever's Magnum and Dove, Diageo's Johnnie Walker and Smirnoff and Kraft Mondelez's Cadburys and Kenco.

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Director
      • Dec 2006 - Dec 2013

      Experience across consumer brands from global beer brands to baby milk, energy companies to energy drinks by way of charities, TV channels, cameras, chocolate bars, supermarkets, insurers, apps, mobile phones, holiday companies, coffee, restaurant chains and much more besides. Specialise in creative strategic planning, behaviour change programmes, CSR & digital. Experience across consumer brands from global beer brands to baby milk, energy companies to energy drinks by way of charities, TV channels, cameras, chocolate bars, supermarkets, insurers, apps, mobile phones, holiday companies, coffee, restaurant chains and much more besides. Specialise in creative strategic planning, behaviour change programmes, CSR & digital.

    • Public Relations and Communications Services
    • Account Exec
      • 2005 - 2006
    • Copy writer
      • 2002 - 2004

Education

  • Liverpool Community College
    National Certificate of Journalism, Communication, Journalism, and Related Programs
    2001 - 2002

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