Luciënne Lieshout

CRM | Email & Partnerships Marketer at Somnox
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Contact Information
us****@****om
(386) 825-5501
Location
Rotterdam, South Holland, Netherlands, NL
Languages
  • Engels Full professional proficiency
  • Nederlands Native or bilingual proficiency
  • Frans Limited working proficiency
  • Duits Limited working proficiency
  • Portugees Elementary proficiency

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5.0

/5.0
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Tiago Brandão da Silva

Lucienne was in my team for 1 year. She is a young professional that is proactive and takes mature ownership on her responsibilities. Analytical, pragmatic and always with a professional attitude and approach.

Philippine van der Stoel

It was a pleasure to work with Luciënne! During her time in my team, she showed how she is able to translate her strategic mindset into actionable plans. She uses her analytical skills to pinpoint the root of the problem and then carefully considers all solutions, to then execute and make a real impact. We will miss her in our team!

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Credentials

  • Business Analytics
    Growth Tribe
    Apr, 2023
    - Nov, 2024
  • Community Building
    CXL
    Feb, 2022
    - Nov, 2024
  • Excel and Sheets for marketers
    CXL
    Feb, 2022
    - Nov, 2024
  • Applied Neuromarketing
    CXL
    Jan, 2022
    - Nov, 2024
  • Customer Retention: The Most Underrated Growth Channel
    CXL
    Dec, 2021
    - Nov, 2024
  • Storytelling
    CXL
    Nov, 2021
    - Nov, 2024
  • Copywriting and Product Messaging
    CXL
    Oct, 2021
    - Nov, 2024
  • Email Marketing
    CXL
    Oct, 2021
    - Nov, 2024
  • Google Ads
    CXL
    Sep, 2021
    - Nov, 2024
  • Google Analytics
    CXL
    Sep, 2021
    - Nov, 2024
  • Google Tag Manager
    CXL
    Sep, 2021
    - Nov, 2024
  • Sports Marketing
    Northwestern University
    Dec, 2020
    - Nov, 2024
  • IELTS
    IELTS BRITISHCOUNCIL
    Nov, 2016
    - Nov, 2024
  • Email & SMS Deliverability Certified
    Klaviyo
    Oct, 2022
    - Nov, 2024

Experience

    • Netherlands
    • Wellness and Fitness Services
    • 1 - 100 Employee
    • CRM | Email & Partnerships Marketer
      • Apr 2023 - Present

    • CRM | Email Marketer
      • Mar 2022 - Mar 2023

      Responsible for the strategy, planning, and execution of all email communication to both customers and potential customers. — Content calender— Setting up email flows— Sending out regular educational, product and promotional campaigns— A/B testing— Copywriting for emails and blogs— Analyzing the results of flows and campaigns— Learning from both our customer and subscriber base by regularly involving them through surveys and callsNext to that, I'm responsible for influencers & affiliates— Outreach, contracting, content check, planning. Show less

    • Netherlands
    • Manufacturing
    • 1 - 100 Employee
    • Growth Hacking Trainee | Email & CRM
      • Sep 2021 - Feb 2022

      As part of my Talent Institute traineeship, I joined the CRM team at Boldking. Here, I was involved in: — Increasing the customer-to-user ratio — Designing the email onboarding flow — Website + email copywriting — Newsletters — Analyzing the growth funnel — Regularly giving data updates on website traffic and conversion — Exploring the possibilities of a loyalty program As part of my Talent Institute traineeship, I joined the CRM team at Boldking. Here, I was involved in: — Increasing the customer-to-user ratio — Designing the email onboarding flow — Website + email copywriting — Newsletters — Analyzing the growth funnel — Regularly giving data updates on website traffic and conversion — Exploring the possibilities of a loyalty program

    • Netherlands
    • Staffing and Recruiting
    • 1 - 100 Employee
    • Growth Hacking Trainee
      • Aug 2021 - Feb 2022

      Learned the skills, tools & growth mindset to become a full-stack growth marketer. A/B testing, Social Advertising, Google Ads, SEO, copywriting, HTML/CSS, Data Visualization and Email marketing. Learned the skills, tools & growth mindset to become a full-stack growth marketer. A/B testing, Social Advertising, Google Ads, SEO, copywriting, HTML/CSS, Data Visualization and Email marketing.

    • Netherlands
    • Wholesale
    • 1 - 100 Employee
    • Sourcing and Selling - Commercial Assistant
      • Jul 2020 - Aug 2021

      Metro Food Sourcing's Rotterdam Trading Office Meat does the Sourcing of meat from all over the world and sells it to various Metro Cash and Carry/Makro countries. My tasks included: - Assisting the sourcing & selling experts during supplier and article negotiations on a regular base - Supporting sourcing & selling experts in supplier portfolio and assortment management - Coordinating assortment demands, execute goods within TO Meat Network - Supporting Daily business with Metro Countries incl. price alignments, ordering (incl. full order process, PO/SP/TO/DA) Show less

    • Netherlands
    • Spectator Sports
    • 300 - 400 Employee
    • Event Marketing Intern
      • Feb 2020 - Jul 2020

      - Supported the Event department on setting up, executing and coordinating large and small-scale events such as Kameraadjes Voetbalfeest and the Feyenoord Foundation FunRun. - Supported the Event department on coordinating Feyenoord's home matches. This included competition entertainment, competition mascots, means of communication in the stadium and side events. - Supported the Event department on setting up, executing and coordinating large and small-scale events such as Kameraadjes Voetbalfeest and the Feyenoord Foundation FunRun. - Supported the Event department on coordinating Feyenoord's home matches. This included competition entertainment, competition mascots, means of communication in the stadium and side events.

    • Netherlands
    • Food and Beverage Services
    • 700 & Above Employee
    • Intern Brand Management Pickwick
      • Aug 2019 - Feb 2020

      Jacobs Douwe Egberts is active in the coffee and tea industry. I supported Pickwick's Brand Managers by managing projects, action plans, briefing/cooperation with agencies and internal coordination (for example, sales, shopper marketing, supply chain). Project examples: - Supported on and monitored various projects regarding product development (innovations) and activations; - Prepared business analyses & market research, incl. tracking market and consumer trends; - Execution of marketing plans (e.g. promotions, on-pack communications, online, etc.); - Managed the Pickwick website and Facebook pages and supported the development of Pickwick's online strategy; - Developing communication expressions in various media channels such as print, online, mailing, sampling and POS material. Show less

    • Netherlands
    • Staffing and Recruiting
    • 400 - 500 Employee
    • Regio intercedent (Via YouBahn)
      • Apr 2017 - Feb 2019

      Responsible for the planning of flex workers to the requests of care and welfare organizations in different regions in the Netherlands Responsible for the planning of flex workers to the requests of care and welfare organizations in different regions in the Netherlands

Education

  • Erasmus Universiteit Rotterdam
    Master's degree, Marketing
    2018 - 2019
  • Católica Lisbon School of Business and Economics
    Uitwisseling, Bedrijfskunde
    2017 - 2018
  • Erasmus Universiteit Rotterdam
    Bachelor's degree, Bedrijfskunde
    2015 - 2018
  • Marnix Gymnasium Rotterdam
    Economie en Maatschappij / Cultuur en Maatschappij
    2009 - 2015

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