Lucía Fernández De Castillejo Giménez
Interim Chief Executive Officer at Bebidas Latinas- Claim this Profile
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Inglés Full professional proficiency
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Spanish Native or bilingual proficiency
Topline Score
Bio
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Credentials
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Certificación de Analytics
GoogleJul, 2016- Sep, 2024 -
Certificación en Móviles de Adwords
GoogleJul, 2016- Sep, 2024
Experience
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Bebidas Latinas
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Spain
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Food and Beverage Services
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1 - 100 Employee
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Interim Chief Executive Officer
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Feb 2019 - Present
Interim Chief Executive Director at Europe Bottling Company SLU and at Distribuidora Europea de Refrescos SLU. www.bebidaslatinas.com Distributor and producer of softdrinks. Producing and distributing own brands and licensed brands. Exclusive licensed brands covering all Europe. Exporting own brands to Europe. Producing also in USA and selling in USA. Starting to promote to more American countries. Developing more brands and drinks. Responsible of administration and commercial teams. Show less
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Jewelzine
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Spain
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Investment Management
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CEO
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Mar 2018 - Present
Digital Magazine about jewelry, lifestyle and investments. Our main readers are women located in Spain and LatinAmerica. Digital Magazine about jewelry, lifestyle and investments. Our main readers are women located in Spain and LatinAmerica.
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Digital Project Manager
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Mar 2017 - Present
Brands Development. Digital marketing strategy and daily basis tactics. Digital Marketing Manager (wordpress, hootsuite, mailchimp, googly analytics, facebook, keywords, blog, basic photo and video editing). Managing the Amazon store: promos, discounts, keywords, product listing and logistics. Brands Development. Digital marketing strategy and daily basis tactics. Digital Marketing Manager (wordpress, hootsuite, mailchimp, googly analytics, facebook, keywords, blog, basic photo and video editing). Managing the Amazon store: promos, discounts, keywords, product listing and logistics.
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KTN Dr Neuberger GmbH
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Germany
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Manufacturing
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1 - 100 Employee
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External Consultant: mass market and perfumeries
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2013 - 2015
I helped identiying the potential clients and contacted the most suitable ones for the company and reached commercial agreements that benefited the seller and the buyer. I made sure there was a good understanding and both benefited from the agreement. I helped identiying the potential clients and contacted the most suitable ones for the company and reached commercial agreements that benefited the seller and the buyer. I made sure there was a good understanding and both benefited from the agreement.
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Markwins International
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United Kingdom
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Business Supplies & Equipment
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Mass Market Sales Director. Spain and Portugal.
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2004 - 2013
Markwins International is a well established company whose core business is manufacturing and selling cosmetic product in gift sets. Also kids cosmetics. My main goal when I started was to get clients as we had none at that time. I was capable to reach agreements with clients in Spain and Portugal making sure that they increased sales and profits in a smoothe relationship (also in logistics). Some of these new clients were: Carrefour, Modelo Continente, Toys R Us, Mercadona, Alcampo, Eroski, Makro o Dia. Show less
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Johnson & Johnson
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Law Practice
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1 - 100 Employee
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National Account Manager
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Jun 2002 - Jul 2004
Reaching annual agreements with the national accounts assigned to my portfolio. Sales, forecast, ads, promotions and direct contact with clients were part of my responsability.
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Trade Marketing Manager
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Jul 1999 - Jul 2002
Establecimiento de las estrategias a seguir en los clientes para conseguir los objetivos globales establecidos para las diferentes marcas asignadas. Marcas principales: Johnson's baby champú, Johnson's baby aceite, OB, Carefree y Clean & Clear.Objetivos de ventas, previsiones, promociones, espacio en el lineal, presentaciones a clientes, etc.Coordinación entre el departamento de ventas y el departamento de marketing.
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Education
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IESE Business School - University of Navarra
MBA -
ICEMD
Master's degree, Marketing Digital -
Cornell Johnson Graduate School of Management
MBA -
Universidad de Navarra
Licenciatura, Derecho